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For Companies At a Glance
- Tasks: Lead technical SEO efforts to boost organic growth and site performance.
- Company: Join a long-established UK business in the consumer goods and home lifestyle sector.
- Benefits: Enjoy hybrid working, competitive salary, and a friendly team culture.
- Why this job: Make a real impact in a fast-scaling e-commerce environment with ownership of your work.
- Qualifications: 5+ years of SEO experience, strong technical skills, and familiarity with large-scale CMS platforms.
- Other info: Work 1-2 days in Birmingham with flexibility for remote work.
The predicted salary is between 45000 - 50000 £ per year.
A long-established UK business operating in the consumer goods and home lifestyle sector is looking for a Digital Marketing Manager with a strong focus on Technical SEO to take the reins on their organic growth strategy. With a strong e-commerce presence and ambitious digital roadmap, they’re now investing in a dedicated specialist to lead technical SEO performance across their platforms. This is a hybrid role, with 1–2 days per week in their Birmingham office and flexibility to work remotely the rest of the week. The salary range is between £45,000 & £50,000 per annum.
The Role
- Lead the technical side of SEO, working across site architecture, indexing, Core Web Vitals, structured data, and more.
- Partner with internal developers and marketing teams to ensure the business continues to scale its visibility, traffic, and performance through best-in-class search practices.
- Carry out deep-dive technical SEO audits and implement scalable improvements.
- Optimise crawlability, internal linking structure, and indexation strategy.
- Own structured data markup, canonical tags, and on-site technical hygiene.
- Monitor and improve performance across Core Web Vitals and mobile UX.
- Collaborate with developers to embed SEO into platform updates and fixes.
- Analyse organic performance through GA4, GSC, Screaming Frog, SEMrush, etc.
- Keep ahead of search engine updates and evolving best practices.
What They’re Looking For
- 5+ years of hands-on SEO experience, ideally in a retail or consumer e-commerce setting.
- Solid understanding of technical SEO principles and modern web performance standards.
- Experience with Magento 2 or similar large-scale CMS platforms is a strong plus.
- Understanding of HTML, JavaScript, and working alongside dev teams.
- Analytical and methodical mindset, comfortable using SEO and analytics tools.
- Comfortable taking ownership of SEO strategy and implementation.
Why Apply?
- Make a direct, visible impact on a fast-scaling e-commerce platform.
- Hybrid working from a well-connected Birmingham location.
- A broad and autonomous role with lots of ownership.
- Friendly, commercially driven team with ambitious growth goals.
If you’re a technically focused SEO professional ready to take ownership in a high-performing online retail environment - this could be your ideal next step.
Search Engine Optimization Manager employer: Digital Waffle
Contact Detail:
Digital Waffle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Search Engine Optimization Manager
✨Tip Number 1
Familiarise yourself with the company's current SEO performance and their e-commerce platform. Understanding their existing strategies and challenges will help you tailor your discussions during interviews, showcasing your proactive approach.
✨Tip Number 2
Network with professionals in the SEO and digital marketing community, especially those who have experience in the consumer goods sector. Engaging with industry peers can provide insights into best practices and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific technical SEO projects you've led in the past. Highlight measurable outcomes and how your contributions directly impacted organic growth, as this will demonstrate your capability to deliver results.
✨Tip Number 4
Stay updated on the latest SEO trends and algorithm changes. Being knowledgeable about recent developments will not only enhance your expertise but also show your commitment to continuous learning during interviews.
We think you need these skills to ace Search Engine Optimization Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 5+ years of SEO experience, particularly in retail or consumer e-commerce. Emphasise your technical SEO skills and any relevant projects you've worked on.
Craft a Compelling Cover Letter: In your cover letter, express your passion for technical SEO and how you can contribute to the company's organic growth strategy. Mention specific tools and methodologies you are familiar with, such as GA4, GSC, and SEMrush.
Showcase Your Technical Skills: Include examples of past work where you've successfully implemented technical SEO improvements. Discuss your experience with site architecture, indexing, and structured data markup to demonstrate your expertise.
Highlight Collaboration Experience: Since the role involves working with developers and marketing teams, mention any previous experiences where you've collaborated across departments. This will show that you're a team player who can drive results in a hybrid work environment.
How to prepare for a job interview at Digital Waffle
✨Showcase Your Technical SEO Knowledge
Be prepared to discuss your experience with technical SEO principles, including site architecture, indexing, and Core Web Vitals. Highlight specific projects where you've successfully implemented improvements and the measurable impact they had on organic growth.
✨Demonstrate Collaboration Skills
Since this role involves working closely with developers and marketing teams, share examples of how you've effectively collaborated in the past. Discuss any challenges you faced and how you overcame them to achieve a common goal.
✨Familiarise Yourself with Relevant Tools
Make sure you're comfortable discussing tools like GA4, GSC, Screaming Frog, and SEMrush. Be ready to explain how you've used these tools to analyse performance and implement strategies in previous roles.
✨Stay Updated on SEO Trends
Research recent search engine updates and evolving best practices before the interview. Being knowledgeable about the latest trends will demonstrate your commitment to staying ahead in the field and your ability to adapt strategies accordingly.
