At a Glance
- Tasks: Lead client communications and deliver high-quality content while mentoring junior team members.
- Company: Award-winning global communications agency with a diverse portfolio.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on quality and results.
- Why this job: Step up your career in a dynamic environment and make a real impact.
- Qualifications: Experience in PR or communications, strong communication skills, and a relevant degree.
The predicted salary is between 40000 - 50000 £ per year.
An award-winning global communications agency is hiring a Senior Account Executive to join their Basingstoke team and work with a diverse portfolio of enterprise technology clients. You’ll act as a reliable right hand to the Account Managers, taking greater ownership of programme delivery and bridging execution with strategic oversight. It's a role that combines hands-on content, media and campaign work with regular client contact and the chance to mentor junior team members, supported by an established team of communications professionals working across global markets.
Role: Senior Account Executive
Location: Basingstoke, Hampshire. Hybrid, minimum 3 days in office initially, reducing to 2 after probation. Everyone-in Monday, WFH Friday
What you'll be doing:
- Take greater ownership of programme delivery, bridging execution with strategic oversight
- Lead elements of client communication and project coordination
- Maintain regular, proactive contact with clients and respond in a timely way
- Prepare for and contribute meaningfully to calls and meetings as both participant and host
- Produce a range of high-quality content including press releases, case studies, articles, statements and blogs
- Build targeted media lists informed by journalist preferences and content needs
- Deliver well-researched pitches with strong conversion rates and regular coverage
- Deliver client-ready reporting that highlights value and lands on deadline
- Mentor junior team members while keeping a strong focus on quality and results
- Ensure any costs are necessary, approved, good value and tracked
What you'll need:
- Prior agency-side PR or communications experience at Account Executive level or equivalent
- High standards of written and verbal communication
- Reliable, accountable and deadline-driven, with proactive execution
- Solid understanding of relevant media and influencer landscapes
- Ability to get under the skin of client businesses and markets to inform high-quality work
- A degree in a relevant field such as PR, Communications, English, History or a similar humanities or arts subject
- A positive, collaborative approach and a genuine interest in contributing to processes and client service
Nice to have:
- Experience working with enterprise technology, B2B tech or similarly complex client sectors
- Exposure to global comms programmes or working alongside international teams
- Experience mentoring or supporting junior team members
This role would suit an ambitious Account Executive ready to step up into a Senior AE remit, take real ownership of delivery, and grow within an established global PR business.
Account Executive in Reading employer: Digital Waffle
Digital Waffle is an exceptional employer, offering a dynamic work culture that prioritises innovation and collaboration in the energy sector. Employees benefit from ongoing professional development opportunities, competitive compensation, and a commitment to sustainability, making it a rewarding place to contribute to the UK's critical infrastructure. Join us to be part of a team that values your expertise and empowers you to make a meaningful impact on the future of energy security.
StudySmarter Expert Advice🤫
We think this is how you could land Account Executive in Reading
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Digital Waffle. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Digital Waffle, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Digital Waffle inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Account Executive in Reading
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Digital Waffle. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Digital Waffle.
How to prepare for a job interview at Digital Waffle
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
