Growth Marketing Manager

Growth Marketing Manager

Guildford Full-Time 60000 - 84000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead digital marketing strategies to boost client acquisition and engagement.
  • Company: Join a top professional services firm making waves in the industry.
  • Benefits: Enjoy a competitive salary, benefits, and a collaborative work environment.
  • Why this job: Shape marketing vision and drive real business growth in a dynamic role.
  • Qualifications: 8+ years in digital marketing with expertise in lead generation and analytics.
  • Other info: Work on-site in Guildford for 4 days a week, fostering team collaboration.

The predicted salary is between 60000 - 84000 £ per year.

A leading professional services firm is seeking a Growth / Performance Marketing Manager to drive its digital marketing strategy, optimising client acquisition, retention, and engagement. This role will play a key part in shaping the marketing vision, influencing senior leadership, and ensuring marketing efforts translate into tangible business growth.

This is a high-impact position focused on paid media, SEO, CRO, and analytics, with the goal of maximising lead generation, brand visibility, and revenue growth. The Performance Marketing Director will oversee multi-channel campaigns, manage external partners, and build a high-performing marketing function that ensures long-term success.

Location: Guildford - 4 days per week on-site (minimum)

Salary: Up to £100,000 per annum + benefits

Key Responsibilities

  • Strategic Leadership: Develop and implement a data-driven performance marketing strategy, aligning with business development, recruitment, and leadership goals.
  • Paid Media Oversight: Manage search, social, display, and programmatic advertising, ensuring maximum ROI.
  • SEO & CRO Management: Optimise digital presence, content marketing, and website conversions to drive inbound leads.
  • Data & Analytics: Leverage attribution modelling and analytics tools to measure campaign effectiveness and refine strategies.
  • Agency & Vendor Management: Oversee partnerships to ensure performance marketing objectives are met.
  • A/B Testing & Optimisation: Run experiments to enhance messaging, creative, and audience targeting.
  • Marketing Automation: Oversee CRM and automation tools (e.g., HubSpot, Marketo) to improve engagement and retention.
  • Team Development: Build and lead a scalable marketing team, setting the foundation for long-term success over the next 5–10 years.

Who They’re Looking For

  • Experienced performance marketing leader with a strong background in lead generation and conversion optimisation.
  • 8+ years in digital marketing, demand generation, or performance strategy, ideally within professional services.
  • Proven success managing multi-channel campaigns, balancing paid, organic, and conversion-based marketing efforts.
  • Technical expertise in Google Analytics, Google Ads, LinkedIn Ads, SEO tools (e.g., SEMRush), and CRM platforms (Microsoft Dynamics preferred).
  • Data-driven decision-maker, with strong analytical skills and experience in measuring marketing performance.
  • Strategic mindset, able to align marketing efforts with overall business objectives.

If you deem yourself suitable, please do apply. We will review each applicant and if deemed suitable we will be in touch to discuss further.

Growth Marketing Manager employer: Digital Waffle

As a leading professional services firm located in Guildford, we pride ourselves on fostering a dynamic work culture that prioritises innovation and collaboration. Our employees benefit from competitive salaries, comprehensive benefits, and ample opportunities for professional growth, including leadership development and access to cutting-edge marketing tools. Join us to be part of a high-impact team where your contributions directly influence our marketing vision and drive meaningful business success.
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Contact Detail:

Digital Waffle Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Growth Marketing Manager

✨Tip Number 1

Familiarise yourself with the latest trends in performance marketing, especially in the professional services sector. Understanding the nuances of client acquisition and retention strategies will help you stand out during discussions.

✨Tip Number 2

Network with professionals in the industry, particularly those who have experience in growth marketing roles. Engaging with them can provide insights into the company culture and expectations, which can be invaluable during interviews.

✨Tip Number 3

Prepare to discuss specific examples of successful multi-channel campaigns you've managed. Highlight your analytical skills and how you've used data to drive decisions, as this aligns closely with the role's requirements.

✨Tip Number 4

Showcase your technical expertise by being ready to discuss tools like Google Analytics, HubSpot, and SEMRush. Being able to articulate how you've leveraged these tools for campaign optimisation will demonstrate your fit for the position.

We think you need these skills to ace Growth Marketing Manager

Performance Marketing Strategy
Lead Generation
Conversion Optimisation
Multi-Channel Campaign Management
Paid Media Management
Search Engine Optimisation (SEO)
Conversion Rate Optimisation (CRO)
Data Analysis and Attribution Modelling
Google Analytics
Google Ads
LinkedIn Ads
SEO Tools (e.g., SEMRush)
CRM Platforms (e.g., HubSpot, Microsoft Dynamics)
Marketing Automation
A/B Testing
Team Leadership and Development
Strategic Thinking
Analytical Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, lead generation, and digital strategy. Use keywords from the job description to demonstrate your fit for the role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for growth marketing and outlines how your skills align with the company's goals. Mention specific achievements in previous roles that relate to the responsibilities listed.

Showcase Analytical Skills: In your application, emphasise your experience with data-driven decision-making and analytics tools. Provide examples of how you've used data to optimise campaigns and improve ROI.

Highlight Leadership Experience: Since this role involves team development, be sure to include any leadership or management experience you have. Discuss how you've built or led teams in the past and the impact it had on marketing success.

How to prepare for a job interview at Digital Waffle

✨Showcase Your Data-Driven Mindset

As a Growth Marketing Manager, you'll need to demonstrate your ability to make data-driven decisions. Be prepared to discuss specific examples of how you've used analytics tools to measure campaign effectiveness and refine strategies in previous roles.

✨Highlight Multi-Channel Campaign Experience

This role requires managing multi-channel campaigns, so it's crucial to highlight your experience in balancing paid, organic, and conversion-based marketing efforts. Share successful case studies that illustrate your strategic approach and the results achieved.

✨Discuss Leadership and Team Development

Since you'll be building and leading a marketing team, be ready to talk about your leadership style and experiences. Discuss how you've developed teams in the past and your vision for creating a high-performing marketing function.

✨Prepare for Technical Questions

Given the technical expertise required for this position, brush up on your knowledge of tools like Google Analytics, Google Ads, and SEO platforms. Be prepared to answer questions about how you've used these tools to drive lead generation and optimise conversions.

Growth Marketing Manager
Digital Waffle
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  • Growth Marketing Manager

    Guildford
    Full-Time
    60000 - 84000 £ / year (est.)

    Application deadline: 2027-05-06

  • D

    Digital Waffle

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