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- Tasks: Lead marketing strategies and drive business growth through impactful campaigns.
- Company: Join a rapidly expanding marketing agency making waves in the industry.
- Benefits: Enjoy a hybrid work model and a competitive salary of up to £90K.
- Why this job: Be at the forefront of innovation, creativity, and strategic marketing in a dynamic environment.
- Qualifications: 10+ years in marketing with 5+ years in senior roles; proven track record in lead generation.
- Other info: Must have the right to work in the UK; only relevant candidates will be contacted.
The predicted salary is between 54000 - 90000 £ per year.
Digital Waffle has partnered with a rapidly expanding marketing agency to find a seasoned Marketing and Business Development Director. As the Marketing & Business Development Director, you will be at the forefront of driving growth, leading the development and implementation of business development, sales, and marketing strategies. Leveraging your expertise, you’ll combine strategic vision, creativity, and operational excellence to design and execute impactful campaigns.
Location: London (hybrid)
Salary: Up to £90K
Responsibilities:
- Drive marketing and business development strategies to meet growth, lead generation, and revenue goals.
- Create, implement, and measure high-impact campaigns focused on demand and lead generation through content, events, and PR.
- Streamline processes and standards for consistent, quality marketing execution.
- Lead the social media team to ensure alignment with overall marketing goals.
- Build strong cross-department relationships to provide tailored marketing support for service lines.
- Manage the agency awards program, maximizing visibility and impact of wins.
- Ensure the performance and quality of all marketing initiatives.
Requirements:
- Marketing Expertise: 10+ years of marketing experience, including agency work, and 5+ years in senior roles.
- Proven track record in demand and lead generation, with a focus on results-driven campaigns.
- Leadership & Strategy: Skilled in aligning marketing strategies with business goals, prioritising initiatives, and solving challenges to drive success.
- CRM Proficiency: Experienced with CRM tools (ideally HubSpot) and sales analytics, able to extract insights and optimise marketing efforts.
- Commercial Acumen: Strong financial understanding, adept at managing marketing budgets and developing a commercial mindset within teams.
If this sounds like you, please apply via the links. Please note that due to the volume of candidates we receive, we can only respond to those deemed a relevant match to the position. All successful candidates must have the full right to work within the UK.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing, Advertising, and Business Development
Industries: Advertising Services and Marketing Services
Director of Marketing And Business Development employer: Digital Waffle
Contact Detail:
Digital Waffle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Marketing And Business Development
✨Tip Number 1
Network with professionals in the marketing and business development field. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn about the latest trends. This can help you gain insights into what companies like us are looking for in a candidate.
✨Tip Number 2
Showcase your leadership skills by sharing examples of successful campaigns you've led. Prepare to discuss how you aligned marketing strategies with business goals in previous roles. This will demonstrate your ability to drive growth and lead teams effectively.
✨Tip Number 3
Familiarise yourself with CRM tools, especially HubSpot, as this is a key requirement for the role. Consider taking online courses or certifications to enhance your proficiency, which will make you stand out as a candidate who can hit the ground running.
✨Tip Number 4
Research our agency's recent campaigns and awards. Understanding our work will allow you to tailor your discussions during interviews, showing that you're genuinely interested in contributing to our success and have a clear vision for how you can add value.
We think you need these skills to ace Director of Marketing And Business Development
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your extensive marketing experience, particularly in agency settings. Emphasise your leadership roles and any specific achievements related to demand and lead generation.
Craft a Compelling Cover Letter: In your cover letter, showcase your strategic vision and creativity. Discuss how your past experiences align with the responsibilities of the role, particularly in driving growth and executing impactful campaigns.
Highlight Relevant Skills: Clearly outline your proficiency with CRM tools, especially HubSpot, and your ability to analyse sales data. Mention your commercial acumen and experience managing marketing budgets to demonstrate your fit for the role.
Showcase Leadership Experience: Provide examples of how you've led teams and aligned marketing strategies with business goals. Highlight any successful campaigns you've managed and the results achieved to illustrate your capability in this senior position.
How to prepare for a job interview at Digital Waffle
✨Showcase Your Marketing Expertise
With over 10 years of marketing experience, be prepared to discuss specific campaigns you've led. Highlight your role in demand and lead generation, and share measurable results to demonstrate your impact.
✨Demonstrate Leadership Skills
As a Director, you'll need to show how you've successfully aligned marketing strategies with business goals. Prepare examples of how you've prioritised initiatives and solved challenges in previous roles.
✨Familiarise Yourself with CRM Tools
Since proficiency in CRM tools like HubSpot is essential, brush up on your knowledge of these systems. Be ready to discuss how you've used data analytics to optimise marketing efforts in the past.
✨Prepare for Strategic Discussions
Expect questions about your approach to building cross-department relationships and managing budgets. Think of examples where you've streamlined processes or maximised the impact of marketing initiatives.
