At a Glance
- Tasks: Lead paid media strategy and mentor a talented team to drive growth.
- Company: Innovative ecommerce business with a meaningful mission and global partnerships.
- Benefits: Hybrid working, strong flexibility, and the chance to make a real impact.
- Other info: Creative and supportive culture focused on innovation and sustainability.
- Why this job: Join a purpose-driven company and shape international growth strategies.
- Qualifications: Experience in leading paid media and managing large budgets.
The predicted salary is between 60000 - 80000 £ per year.
Are you a commercially-minded Paid Media leader who loves scaling brands, mentoring teams, and building smart acquisition strategies? Do you want to work for a purpose-driven business that's trying to make a genuine difference to the planet? We're partnering with an incredibly innovative ecommerce business to find a Head of Paid Media for a 12 month fixed-term contract. This is a rare opportunity to lead paid media for a brand with a genuinely meaningful mission, an international customer base, and partnerships with a host of iconic global brands.
The business operates with the pace and variety of an agency, making this a brilliant opportunity for someone from either an agency or in-house background. If you're from an agency background, looking to transition in-house, this could be your golden ticket - a chance to open doors with an in-house brand that really values agency experience. This is a hybrid position - allowing your work to work for you.
The Role
As Head of Paid Media, you'll lead the paid acquisition strategy across multiple brands, products and markets, managing significant media budgets and driving profitable growth at scale. This is a highly commercial leadership role where you'll own paid media end-to-end — from strategic planning and forecasting through to channel optimisation, attribution, reporting and international expansion. You'll oversee activity across Google, Meta, TikTok, YouTube, Microsoft and Pinterest, ensuring campaigns are efficient, scalable and aligned to wider business objectives.
You'll lead and mentor a talented and established paid media team, creating a culture of high performance, collaboration and continuous learning. Alongside team leadership, you'll work closely with creative, CRM, content and development teams to ensure campaigns are integrated and commercially effective. The business is also investing heavily in AI and emerging technologies, so there's huge opportunity for someone excited by innovation and the future of paid media to make a genuine impact.
This role would suit someone who enjoys balancing strategic leadership with commercial decision-making and still likes staying close enough to performance to challenge thinking and drive best practice.
Skills and Experience
- Has significant experience leading paid media strategy across both Paid Search and Paid Social
- Has experience managing and mentoring high-performing paid media teams
- Has managed large-scale, multi-channel paid media budgets
- Understands how paid media contributes to wider ecommerce and commercial growth
- Is commercially strong, analytical and confident working with forecasting and attribution
- Has experience scaling brands internationally or across multiple markets
- Enjoys working cross-functionally with creative, CRM, dev and content teams
- Has an interest in AI and emerging technologies within paid media
- Could come from either an agency or in-house environment
You'll be joining a hugely successful, purpose-driven business entering an exciting new phase of growth. The culture is creative, collaborative and genuinely supportive, with a close-knit team of smart people doing meaningful work. This is an opportunity to lead a talented team, shape international growth strategy, and work with a business that partners with incredible brands while trying to build a better future through sustainable commerce.
The role offers hybrid working, strong flexibility, and the chance to make a visible impact in a business that's continuing to evolve rapidly. If you're a Paid Media leader who wants to combine commercial growth, team leadership and purpose-driven work in a genuinely exciting business, don't wait! Apply now.
Head of Paid Media in West Bromwich employer: Digital Tonic | Digital, eCommerce & Marketing Recruitment
Join a purpose-driven ecommerce business that values innovation and sustainability, offering a unique opportunity for the Head of Paid Media to lead a talented team in a collaborative and supportive environment. With a strong focus on employee growth, hybrid working options, and the chance to make a meaningful impact, this role is perfect for those looking to balance strategic leadership with hands-on performance management. Embrace the opportunity to work with iconic global brands while driving commercial success and shaping the future of paid media.
Contact Details:
Digital Tonic | Digital, eCommerce & Marketing Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Paid Media in West Bromwich
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and engage with potential employers on social media. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies that highlight your successful paid media campaigns. This is your chance to shine and demonstrate how you’ve driven growth and innovation in previous roles. We want to see your impact!
✨Tip Number 3
Prepare for interviews by researching the company and its mission. Understand their brand and how your skills can contribute to their goals. We’re all about purpose-driven work, so show them you’re genuinely excited about making a difference!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and eager to join our mission of building a better future through sustainable commerce.
We think you need these skills to ace Head of Paid Media in West Bromwich
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Head of Paid Media role. Highlight your experience in leading paid media strategies and managing teams, as this will show us you’re the right fit for our purpose-driven business.
Showcase Your Achievements:Don’t just list your responsibilities; we want to see your impact! Include specific examples of how you've scaled brands or improved campaign performance. Numbers speak volumes, so throw in some metrics if you can!
Be Authentic:Let your personality shine through in your application. We’re looking for someone who’s not only commercially minded but also passionate about making a difference. Share why you’re excited about working with us and our mission.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Digital Tonic | Digital, eCommerce & Marketing Recruitment
✨Know Your Numbers
As a Head of Paid Media, you'll need to demonstrate your analytical skills. Brush up on key metrics related to paid media performance, such as ROI, CPA, and CTR. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Leadership Style
This role involves mentoring a team, so be prepared to talk about your leadership approach. Share specific examples of how you've developed talent and fostered a high-performance culture. Highlight any successful team projects that showcase collaboration.
✨Align with Their Mission
The company is purpose-driven, so make sure you understand their mission and values. Prepare to discuss how your personal values align with theirs and how you can contribute to their goal of making a positive impact on the planet.
✨Stay Ahead of Trends
With a focus on AI and emerging technologies, it's crucial to show your enthusiasm for innovation in paid media. Research recent trends and be ready to discuss how you would leverage new technologies to enhance campaign performance and drive growth.