At a Glance
- Tasks: Manage and optimise paid media campaigns across search and social channels.
- Company: Fast-growing digital platform with a focus on performance marketing.
- Benefits: Two weeks paid leave over Christmas, flexi-time, and private medical cover.
- Other info: Collaborative environment with regular team socials and career growth opportunities.
- Why this job: Make a measurable impact through data-driven campaign optimisation.
- Qualifications: Experience with Google Ads, Microsoft Ads, and strong analytical skills.
The predicted salary is between 35000 - 45000 € per year.
Are you a hands-on paid media specialist who enjoys diagnosing campaign performance issues and finding smart, structured ways to improve results? Do you enjoy testing, analysing and optimising campaigns to drive measurable commercial impact? We’re partnering with a fast-growing digital platform to hire a Paid Media Specialist to join their performance marketing team. These roles sit at the heart of the business’s growth strategy and will focus on managing and optimising campaigns across paid search and paid social.
This role offers flexi-time working and incredible benefits including a two week paid shutdown over Christmas that’s not taken out of your holiday allowance – amazing if you have kids.
The Role
In this role, you’ll take ownership of paid media campaigns across both search and social channels, managing them day-to-day and continuously improving performance through structured optimisation and testing. Your focus will be diagnosing campaign performance, identifying opportunities to improve efficiency, and implementing data-driven changes that improve metrics such as CPA, ROAS and conversion rates. You’ll work across platforms including Google Ads, Microsoft Ads and Meta, with exposure to additional paid social platforms such as TikTok. Campaign performance is closely measured, so you’ll regularly analyse data, develop optimisation hypotheses, and implement changes to drive stronger results. You’ll collaborate closely with the wider marketing team including SEO, creative and product specialists, ensuring campaigns align with broader growth initiatives.
Skills and Experience
We’re looking for someone who:
- Has hands-on experience managing paid media campaigns across Paid Search and Paid Social
- Has worked with platforms such as Google Ads, Microsoft Ads and Meta
- Has strong analytical skills and enjoys working closely with campaign performance data
- Has experience improving metrics such as CPA, ROAS or conversion rates
- Uses structured testing and optimisation approaches to improve campaigns
- Can confidently explain optimisation decisions and performance trade-offs
- Is organised and comfortable managing campaigns in a fast-paced environment
Additional experience with GA4, Looker Studio, Google Tag Manager or paid media automation tools would be beneficial.
Benefits
There are great benefits on offer here: Two weeks of paid leave over Christmas and New Year, birthday and work-anniversary leave, private medical and dental cover, enhanced pension contributions and regular salary reviews. Additional perks include city-centre parking, flexitime between 6am and 8pm, regular team socials, and a collaborative working environment with strong performance marketing focus.
Sound Good?
If you’re a paid media specialist who enjoys hands-on optimisation and delivering measurable campaign improvements, we’d love to hear from you. Don’t wait, apply now.
Locations
Paid Media Specialist in Newport, Wales employer: Digital Tonic | Digital, eCommerce & Marketing Recruitment
Join a dynamic digital platform that prioritises employee well-being and professional growth. As a Paid Media Specialist, you'll benefit from flexible working hours, generous holiday allowances including a two-week paid shutdown over Christmas, and a collaborative culture that fosters innovation and teamwork. With opportunities for continuous learning and regular salary reviews, this role is perfect for those looking to make a meaningful impact in a fast-paced environment.
Contact Detail:
Digital Tonic | Digital, eCommerce & Marketing Recruitment Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Specialist in Newport, Wales
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Paid Media Specialist role. You never know who might have a lead or can refer you to someone looking for your skills.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns, including metrics like CPA and ROAS improvements. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you've diagnosed campaign performance issues and the structured approaches you've used to optimise results. We want to see your thought process!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Paid Media Specialist in Newport, Wales
Some tips for your application 🫡
Show Your Passion for Paid Media:When writing your application, let us see your enthusiasm for paid media! Share specific examples of campaigns you've managed and how you’ve optimised them. We want to know what makes you tick in this fast-paced environment.
Be Data-Driven:Since we’re all about analysing and improving campaign performance, make sure to highlight your analytical skills. Talk about the metrics you’ve improved, like CPA or ROAS, and how you used data to drive your decisions. Numbers speak volumes!
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. Show us that you understand what we’re looking for in a Paid Media Specialist.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application directly and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Digital Tonic | Digital, eCommerce & Marketing Recruitment
✨Know Your Metrics
Before the interview, brush up on key performance metrics like CPA, ROAS, and conversion rates. Be ready to discuss how you've improved these in past campaigns, as this will show your analytical skills and hands-on experience.
✨Familiarise with Platforms
Make sure you’re well-versed in Google Ads, Microsoft Ads, and Meta. If you have experience with TikTok or other paid social platforms, highlight that too! Being able to speak confidently about these tools will impress the interviewers.
✨Prepare Optimisation Examples
Think of specific examples where you diagnosed campaign performance issues and implemented data-driven changes. Be ready to explain your structured testing approaches and the results you achieved—this shows your problem-solving skills.
✨Collaborative Mindset
Since the role involves working closely with other teams, be prepared to discuss how you’ve collaborated with SEO, creative, or product specialists in the past. Highlighting your teamwork skills will demonstrate that you can align campaigns with broader growth initiatives.
