At a Glance
- Tasks: Manage and optimise Google Ads campaigns while learning from experienced specialists.
- Company: Dynamic digital marketing agency focused on growth and collaboration.
- Benefits: Competitive salary, annual bonus, flexible working, and career development opportunities.
- Other info: Join a supportive team with a focus on learning and work-life balance.
- Why this job: Accelerate your career in paid media with real impact on diverse client campaigns.
- Qualifications: Experience with Google Ads and a passion for digital marketing.
The predicted salary is between 31500 - 38500 £ per year.
The Role
We’re partnering with an ambitious, growing digital marketing agency that’s looking to add a Paid Media Executive to its expanding performance marketing team.
This is an excellent opportunity for someone who has already built a solid foundation in Google Ads and is looking to accelerate their career within an agency that genuinely invests in its people.
You’ll have the chance to work across a diverse portfolio of e Commerce and lead generation clients, supporting campaigns with monthly budgets up to £100k/month.
You’ll be joining a collaborative team where learning is encouraged and progression is genuinely achievable.
Rather than simply managing campaigns, you’ll gain exposure to the wider commercial picture, learning how paid media contributes to business growth and how successful agencies build long-term client partnerships.
Day to day, you’ll be involved in planning, building, optimising and analysing campaigns across Google Ads, while also developing your knowledge across paid social channels including Meta and Linked In.
Working closely with experienced Paid Media Specialists and senior members of the team, you’ll receive ongoing coaching as you gradually take ownership of larger accounts and more complex campaign strategies.
Your responsibilities will include
- Building, managing and optimising Google Ads campaigns across Search, Shopping, Display and Performance Max.
- Monitoring campaign performance and making data-led optimisation decisions.
- Conducting keyword research, audience analysis and competitor research.
- Managing campaign budgets and bid strategies to maximise return on investment.
- Creating meaningful reports that demonstrate campaign performance and identify future opportunities.
- Supporting landing page testing and conversion rate optimisation initiatives.
- Running A/B tests across creative, messaging and campaign structures.
- Identifying opportunities to improve account performance through automation, AI tools and platform innovation.
- Supporting paid social campaigns across Meta and Linked In, with full training provided where required.
- Attending client meetings alongside senior colleagues, gradually developing the confidence to present campaign performance and explain optimisation strategies.
- Keeping up to date with changes across Google Ads and the wider paid media landscape, ensuring clients continue to benefit from industry best practice.
This is an ideal opportunity for someone who enjoys analysing data, solving problems and continuously improving performance.
No two days are the same, and you’ll have the opportunity to work with a wide variety of businesses across different industries, giving you exposure that simply isn’t possible within a single in-house role.
Skills and Experience
We’re looking for someone who’s already started their paid media journey and is ready to take the next step within an agency environment.
You’ll ideally have practical experience managing or supporting Google Ads campaigns and be comfortable working with campaign data to identify opportunities for optimisation.
Whether your experience has come from an agency or an in-house marketing team, we’re primarily looking for someone with strong foundations, curiosity and the desire to keep learning.
We’re particularly interested in candidates who can demonstrate
- Practical experience managing or supporting Google Ads campaigns.
- Exposure to Performance Max campaigns and an understanding of how they fit within broader account strategies.
- Knowledge of campaign structure, keyword research, bidding strategies, audience targeting and budget management.
- Confidence interpreting campaign data and using insights to improve performance.
- An understanding of key PPC metrics including CTR, CPC, CPA, ROAS and conversion rate.
- Strong analytical skills with excellent attention to detail.
- The ability to prioritise workload across multiple campaigns and clients.
- Excellent written and verbal communication skills.
- A proactive approach to learning and professional development.
- An interest in emerging technologies, including AI, and how they can improve campaign management and efficiency.
- Experience with Google Analytics, Microsoft Ads, Meta Ads or Google Tag Manager would be advantageous but isn’t essential.
- Previous agency experience would be beneficial, although candidates moving from an in-house environment are equally encouraged to apply.
- A positive, collaborative attitude with a genuine passion for digital marketing and helping clients succeed.
Most importantly, we’re looking for someone who’s naturally curious, enjoys problem solving and wants to build a long-term career within paid media.
Benefits
Alongside a competitive salary of up to £35k depending on your experience, you’ll be joining an agency that genuinely believes in supporting its people both professionally and personally.
There’s a strong focus on learning, career development and maintaining a healthy work-life balance, with plenty of opportunities to progress as the business continues to grow.
The package includes an annual bonus of up to 10% based on both company and individual performance, 23 days’ annual leave plus bank holidays (increasing with length of service to 30 days) and you’ll also benefit from hybrid and flexible working, structured training programmes, ongoing career development, opportunities to attend industry conferences, company pension, healthcare plan, enhanced maternity and paternity policies, and a calendar of regular socials, team lunches, charity events and twice-yearly company celebrations.
The usual hybrid pattern is two days a week in Central London, with the rest remote/WFH.
Sound Good?
If you’ve already built a solid grounding in paid media and are looking for an agency where you’ll continue learning, work alongside experienced specialists and have genuine opportunities to progress your career, we’d love to hear from you.
Please get in touch with Stacey for the finer details.
Senior Paid Media Executive in London employer: Digital Tonic | Digital, eCommerce & Marketing Recruitment
Join a well-established and respected marketing agency that prioritises employee growth and development while working on high-profile international projects. With a collaborative work culture, competitive salary, and enhanced family-friendly benefits, this role as an Account Manager offers the chance to build strong client relationships and advance your career in a dynamic environment. Experience the excitement of delivering exceptional digital marketing solutions for globally recognised brands in the financial services sector.
Contact Details:
Digital Tonic | Digital, eCommerce & Marketing Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Media Executive in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Digital Tonic | Digital, eCommerce & Marketing Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Digital Tonic | Digital, eCommerce & Marketing Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Digital Tonic | Digital, eCommerce & Marketing Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Digital Tonic | Digital, eCommerce & Marketing Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Paid Media Executive in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Digital Tonic | Digital, eCommerce & Marketing Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Digital Tonic | Digital, eCommerce & Marketing Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Digital Tonic | Digital, eCommerce & Marketing Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Digital Tonic | Digital, eCommerce & Marketing Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Digital Tonic | Digital, eCommerce & Marketing Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Digital Tonic | Digital, eCommerce & Marketing Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.