At a Glance
- Tasks: Lead client strategies and drive digital marketing campaigns for ambitious brands.
- Company: Established digital performance agency with a strong reputation in the industry.
- Benefits: Competitive salary, enhanced holiday, pension schemes, and ongoing training opportunities.
- Other info: Remote work options available; dynamic environment with excellent growth potential.
- Why this job: Join a collaborative team and make a real impact on client success.
- Qualifications: Experience in senior account management and strong understanding of digital marketing channels.
The predicted salary is between 47250 - 57750 £ per year.
Do you enjoy building long-term client relationships rather than simply managing projects? Are you someone who loves spotting opportunities, challenging performance data and helping clients achieve more than they thought possible? This is an opportunity to join an established and highly respected digital performance agency that has spent more than 25 years helping ambitious brands grow through data, technology and digital marketing expertise. Working across a diverse portfolio of clients, the agency has built an outstanding reputation for delivering measurable results through SEO, AEO, CRO, paid media, analytics and website development. As the digital landscape continues to evolve, they are investing heavily in the future of search, customer experience and performance marketing, creating an exciting environment for ambitious digital professionals.
The Role
As Account Director, you'll become a trusted strategic partner to your clients, leading account growth, digital strategy and campaign performance across a varied portfolio of businesses. This is a senior client-facing role that combines strategic thinking, commercial awareness and hands-on account leadership. You'll work closely with clients to understand their goals, identify opportunities and ensure the agency is delivering exceptional value at every stage of the relationship. You'll be responsible for analysing performance data, uncovering insights, building strategic plans and helping clients navigate an increasingly complex digital landscape. You'll also play a key role in growing accounts through upselling and cross-selling services where genuine opportunities exist. Working alongside specialists across SEO, AEO, CRO, analytics, media and web development, you'll help shape campaigns that drive meaningful business outcomes while ensuring projects are delivered to the highest standard.
Key responsibilities will include:
- Leading client strategy, planning and forecasting across short, medium and long-term objectives
- Building strong, trusted relationships with clients and becoming an extension of their marketing team
- Identifying opportunities for account growth and additional service adoption
- Analysing campaign performance, extracting actionable insights and presenting recommendations
- Overseeing campaign planning, project delivery and service quality
- Supporting commercial planning, forecasting and profitability management
- Contributing to new business pitches and agency growth initiatives
- Staying ahead of developments across digital marketing, technology, AI and search
- Supporting colleagues and sharing knowledge across the wider agency
Skills and Experience
We're looking for an experienced digital marketing professional who enjoys both the strategic and commercial side of client services. You’ll likely have:
- Previous experience in a senior account management or account director role within an agency environment
- Strong understanding of digital marketing channels including SEO, AEO, CRO, websites and performance marketing
- Experience building and growing client relationships
- A commercial mindset with a track record of identifying growth opportunities
- Confidence analysing performance data and translating insights into strategic recommendations
- Excellent communication and presentation skills
- The ability to manage multiple projects and priorities effectively
- A proactive, organised and collaborative approach
- Experience working within a fast-paced agency environment
Alongside a competitive salary and bonus scheme, you'll benefit from enhanced holiday allowance, pension and salary sacrifice schemes, life insurance, annual eye tests and a monthly gym contribution. The agency also offers ongoing training and development opportunities, an employee assistance programme through AXA PPP, a referral scheme and free parking when in the office. We can also look at remote first options for this role, i.e. 1 day every 2 weeks or month in the office for those based further afield. Most importantly, you'll be joining a collaborative, ambitious and supportive team where your ideas are valued, your development is encouraged and your contribution has a genuine impact on both client success and agency growth. If you're passionate about digital marketing, enjoy building strong client relationships and want to play a key role in helping ambitious brands grow, we'd love to hear from you.
Account Director - Digital Marketing employer: Digital Tonic | Digital, eCommerce & Marketing Recruitment
Join a well-established and respected marketing agency that prioritises employee growth and development while working on high-profile international projects. With a collaborative work culture, competitive salary, and enhanced family-friendly benefits, this role as an Account Manager offers the chance to build strong client relationships and advance your career in a dynamic environment. Experience the excitement of delivering exceptional digital marketing solutions for globally recognised brands in the financial services sector.
Contact Details:
Digital Tonic | Digital, eCommerce & Marketing Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Account Director - Digital Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Digital Tonic | Digital, eCommerce & Marketing Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Digital Tonic | Digital, eCommerce & Marketing Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Digital Tonic | Digital, eCommerce & Marketing Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Digital Tonic | Digital, eCommerce & Marketing Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Account Director - Digital Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Digital Tonic | Digital, eCommerce & Marketing Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Digital Tonic | Digital, eCommerce & Marketing Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Digital Tonic | Digital, eCommerce & Marketing Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Digital Tonic | Digital, eCommerce & Marketing Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Digital Tonic | Digital, eCommerce & Marketing Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Digital Tonic | Digital, eCommerce & Marketing Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
