Digital Natives is an award-winning social first creative agency that puts brands at the centre of attention. Our agile, fast-growing team of creatives, strategists, designers, editors and account managers creates impactful content for global brands across beauty, F&B, FMCG & consumer tech.
We're looking for people with a broad range of skills, a can-do attitude and a real contribution to make to our culture.
THE ROLE
As Strategy Director, you'll lead the strategic output for the agency and keep Digital Natives at the forefront of social-first thinking, for our industry and for our clients.
Your mission is to devise best-in-class social campaigns that drive effectiveness and grow our clients' brands. You'll lead the strategic process, set the standard for the agency's output, and build a team of A-players who are engaged and deliver award-winning work across organic social and paid campaigns.
You'll manage a strategy team of three and oversee with wider social media team, whilst working closely with wider accounts, creative, production, influencer and media depts.
WHAT YOU'LL BE DOING
Strategy leadership
- Develop and own our social-first framework for how brands grow
- Devise and deliver paid and organic social strategies for clients and prospects
- Translate client briefs into compelling creative briefs, and inspire the creative team with strong conceptual thinking
- Review and refine ongoing retained strategies so they continue to perform
Pitches and growth
- Lead pitches, write strategy decks and create pitch collateral
- Sell strategy to clients with confidence
- Spot and unlock upsell and cross-sell opportunities with existing clients
Thought leadership
- Build your presence, and the agency's, as thought leaders in our industry
- Spearhead our workshops, and lead our thought leadership programme
Team and culture
- Lead, manage and develop a strategy and wider social dept
- Instil a passion for curiosity and the craft of strategic thinking
- Build a high-performance culture in the Strategy Department
- Establish a learning programme across the business
WHAT YOU'LL BRING TO THE ROLE
Experience
- At least 8 years in strategy and planning within the social space
- Experience leading pitches and selling strategy to clients
- Experience working closely with creative teams
- Experience developing strategic frameworks that solve multiple challenges
- Strong understanding of all major social and digital platforms
- Experience and understanding of influencer and creator marketing
- A record of working to tight deadlines and delivering to budget
Skills
- Expert channel knowledge: you know digital and social channels inside out and how to make the best use of them
- Marketing Science: a solid grasp of the principles of marketing and advertising
- Structured: you have clear frameworks and processes for tackling problems
- Expert assimilator: you absorb lots of information and simplify the complex
- Resourceful: you draw on a wide range of references, resources and inspiration
- Articulate: you persuade and inspire internal and external teams to deliver their best work
- High performance: you operate at the highest level and build the same culture in your team
- Detail and collaboration: keen attention to detail and a natural collaborator who always delivers a high-quality product
HOW YOU WORK
- Composure: you think clearly under pressure and deliver what's required
- Confidence: you believe in our approach and the value we add to clients
- Curiosity: you question conformity, get lost in the mist, and work out the real task at hand
- Enthusiasm: you bring energy to getting the job done
- Accountability: you take responsibility for your work and take pride in the end delivery
REMUNERATION & BENEFITS
- Flexible working: 3 days in the office, 2 remote
- Annual team bonus, based on business performance
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