Marketing Content and Digital Asset Coordinator
Marketing Content and Digital Asset Coordinator

Marketing Content and Digital Asset Coordinator

Full-Time 70000 - 80000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create and manage engaging marketing content across various digital platforms.
  • Company: Join a leading global manufacturing tech provider with a dynamic team.
  • Benefits: Enjoy competitive salary, health benefits, and flexible working options.
  • Other info: Collaborative culture with opportunities for professional growth.
  • Why this job: Be at the forefront of innovative marketing in a high-tech environment.
  • Qualifications: Bachelor's degree and 3+ years in marketing with strong organisational skills.

The predicted salary is between 70000 - 80000 £ per year.

Job Type: Full-Time

Reports To: Director of Marketing

Location: Lincolnshire, IL, Onsite, M-F (w/ flexibility)

Restriction: This opportunity is for candidates residing in or relocating to Lincolnshire, IL

Compensation: $70,000 to $80,000 Annually + Benefits

The Digital Marketing Recruiters has been in the digital marketing and recruitment space for over 25 years. We work with highly skilled marketing, digital marketing, and sales professionals and match them with our clients from diverse industries across the United States.

The Client is a global manufacturing technology provider specializing in high-precision industrial equipment and solutions. The company offers advanced machinery, automation, and lifecycle support services to help businesses improve efficiency, productivity, and competitiveness across industries such as automotive, aerospace, and medical manufacturing.

The Marketing Content and Digital Asset Coordinator plays a critical role in supporting marketing strategy and communications for the North American market. This position is responsible for coordinating the development, organization, and distribution of marketing content and digital assets across multiple communications channels, supporting multiple brands across two business platforms.

Working closely with marketing leadership, product experts, agency partners, and sales teams, the role is responsible for coordinating the production of technical marketing content (print, web, digital, video, etc.) and ensuring all of the digital assets are managed, organized, and accessible to stakeholders who need to access them. This person will also be responsible for administering the tools stakeholders use to access these assets.

This role is ideal for someone who enjoys working at the intersection of technical storytelling, digital content development and management, and marketing operations within a highly technical manufacturing environment. Ideally, this person will have some familiarity with the machine tool and manufacturing industry.

Responsibilities

  • Lead the development and execution of marketing content across multiple channels, including websites, email campaigns, videos, brochures, and technical application and customer case study/testimonial stories.
  • Coordinate with internal subject matter experts such as product managers, application engineers, and sales teams to gather technical information for marketing content.
  • Assist with planning and maintaining the marketing content calendar.
  • Work with external marketing and video agencies to develop content assets, including graphics, videos, and promotional materials.
  • Ensure marketing content aligns with global brand standards and messaging.
  • Manage updates and improvements to North American website content.
  • Coordinate the creation and publishing of product pages, landing pages, blog posts, and other online content.
  • Maintain and organize the company’s digital asset library, including images, videos, brochures, technical drawings, marketing collateral, and other assets as required.
  • Coordinate the collection and archiving of new assets from internal teams, agencies, and HQ.
  • Assist with campaign asset coordination, including email graphics, landing pages, social media assets, and promotional materials.
  • Act as a central coordination point between marketing, sales, product management, and external agencies.

Key Competencies

  • Strong project coordination and organizational skills.
  • Ability to translate complex technical information into meaningful narratives for customers and prospects.
  • Collaborative mindset and comfort working with engineers and technical experts.
  • Attention to detail and content accuracy.
  • Ability to manage multiple priorities in a fast-paced environment.

Required Qualifications

  • Bachelor’s degree in Marketing, Communications, Journalism, Engineering or a related field.
  • 3+ years of experience in marketing with content coordination, digital asset management, and website management responsibilities.
  • Strong organizational skills and attention to detail.
  • Excellent written and verbal communication skills.

Preferred Qualifications

  • Experience in industrial manufacturing, engineering, or B2B technical marketing.
  • Familiarity with digital asset management (DAM) systems and content management systems (CMS).
  • Understanding of SEO and digital marketing principles.

Benefits

  • Medical, Dental, and Vision
  • Mental Healthcare
  • Employee Assistance Program (EAP)
  • Health Savings Account (HSA)
  • Flexible Spending Accounts (FSA)
  • Life Insurance
  • Disability Insurance
  • 401(k)

Visit our Careers Page at https://www.digitalmarketingrecruiters.com/job-listing/ to see our latest job opportunities.

Marketing Content and Digital Asset Coordinator employer: Digital Marketing Recruiters

Digital Marketing Recruiters is an exceptional employer, offering a dynamic work environment in Lincolnshire, IL, where creativity and technical expertise converge. With a strong focus on employee growth, the company provides comprehensive benefits, including health insurance and retirement plans, while fostering a collaborative culture that encourages innovation and professional development. Join us to be part of a team that values your contributions and supports your career journey in the thriving field of digital marketing.
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Contact Detail:

Digital Marketing Recruiters Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Content and Digital Asset Coordinator

✨Tip Number 1

Network like a pro! Reach out to your connections in the marketing and digital asset space. Attend local events or webinars, and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your skills! Create a portfolio showcasing your best marketing content and digital assets. This could be anything from blog posts to videos. When you apply, link to your portfolio so potential employers can see what you bring to the table.

✨Tip Number 3

Prepare for interviews by researching the company and its products. Understand their marketing strategies and think of ways you can contribute. Bring fresh ideas to the table that align with their goals—this will show you’re genuinely interested in the role.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always looking for passionate individuals who want to make an impact in the marketing world. Let’s get you that dream job!

We think you need these skills to ace Marketing Content and Digital Asset Coordinator

Content Development
Digital Asset Management
Website Management
SEO
Project Coordination
Technical Writing
Collaboration
Organisational Skills
Communication Skills
Marketing Analytics
Creative Thinking
B2B Marketing
Familiarity with DAM and CMS
Understanding of Digital Marketing Principles

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Marketing Content and Digital Asset Coordinator role. Highlight relevant experience in content development, digital asset management, and any technical marketing skills you have. We want to see how your background aligns with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills can contribute to our team. Be creative and let your personality come through—after all, we love fresh ideas!

Showcase Your Projects: If you've worked on any projects that demonstrate your ability to manage content or digital assets, make sure to mention them. Include links or examples if possible. We’re keen to see your work and how you approach challenges in a fast-paced environment.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you're serious about joining our team at StudySmarter!

How to prepare for a job interview at Digital Marketing Recruiters

✨Know Your Content Inside Out

As a Marketing Content and Digital Asset Coordinator, you'll be dealing with a lot of technical information. Make sure you understand the products and services offered by the company. Familiarise yourself with their marketing materials and think about how you can contribute to improving them.

✨Showcase Your Creativity

This role requires a creative mind for content development. Prepare examples of past projects where you've brought fresh ideas to the table. Be ready to discuss how you can apply that creativity to develop engaging marketing content across various channels.

✨Demonstrate Your Organisational Skills

With responsibilities like managing digital assets and coordinating content calendars, strong organisational skills are a must. Bring examples of how you've successfully managed multiple projects or tasks in the past, and be prepared to explain your process.

✨Be Ready to Collaborate

Collaboration is key in this role, so be prepared to discuss how you've worked with cross-functional teams in the past. Highlight your ability to translate technical information into clear narratives and how you can bridge the gap between marketing and technical experts.

Marketing Content and Digital Asset Coordinator
Digital Marketing Recruiters

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