At a Glance
- Tasks: Lead impactful marketing strategies and engage with members to drive growth.
- Company: Join a heritage-rich organisation dedicated to supporting rural communities.
- Benefits: Hybrid working, competitive salary, and opportunities for professional development.
- Other info: Fast-paced role with a focus on engagement and reputation management.
- Why this job: Make a difference in a mission-driven environment while enhancing your marketing skills.
- Qualifications: 5+ years in marketing, strong communication skills, and stakeholder management experience.
The predicted salary is between 50000 - 55000 £ per year.
A well-established membership organisation with a rich heritage, dedicated to supporting rural communities, championing countryside issues and preserving traditions that remain an important part of Britain's cultural landscape. This is not a pure marketing role. We're looking for a communications‑led marketer who understands how to balance strategy with delivery and is comfortable operating in an environment where stakeholder engagement, reputation management and member communications are just as important as acquisition and campaign performance.
The Role
- You will be responsible for developing and delivering integrated marketing and communications plans that support member acquisition, retention, engagement, fundraising and commercial growth.
- Working closely with senior leadership and cross‑functional teams, you'll help shape organisational messaging, improve customer journeys and ensure communications remain consistent, effective and aligned across multiple channels.
Key Responsibilities
- Develop and deliver integrated marketing and communications strategies
- Lead multi‑channel campaigns across digital, email, content and events
- Drive member acquisition, retention and engagement activity
- Support fundraising, commercial partnerships and income generation initiatives
- Build and optimise customer journeys, workflows and marketing automation
- Monitor performance, reporting and campaign effectiveness
- Ensure brand consistency and messaging across all communications
- Support high‑profile campaigns requiring careful stakeholder and reputational management
About You
You'll be an experienced marketing and communications professional with strong stakeholder management skills and the ability to influence at all levels of an organisation. You'll likely come from a membership organisation, charity, professional body, trade association, advocacy group, campaigning organisation or similarly purpose‑led environment. You’ll bring:
- 5+ years' experience in marketing and communications
- Excellent copywriting and communication skills
- Strong campaign planning and delivery experience
- Experience managing multiple stakeholders and competing priorities
- Knowledge of CRM systems, customer journeys and marketing automation
- Strong reporting and analytical skills
- Confidence presenting ideas and influencing senior stakeholders
- A balance of strategic thinking and hands‑on execution
This is an excellent opportunity for someone who enjoys working in a fast‑paced, mission‑driven organisation where communications, engagement and reputation are critical to success.
Senior Marketing & Communications Manager - Heritage & Membership- London/ Hybrid - up to £55k employer: Digital Lemon Talent
Join a well-established membership organisation in London that champions rural communities and preserves Britain's cultural heritage. With a hybrid working model, you will thrive in a collaborative environment that values stakeholder engagement and offers ample opportunities for professional growth. Enjoy a culture that prioritises meaningful work, where your contributions directly impact member engagement and community support.
