At a Glance
- Tasks: Lead digital marketing for exciting B2B events and optimise campaigns across multiple platforms.
- Company: Dynamic company focused on international conferences with a vibrant culture.
- Benefits: Competitive salary, hybrid work, health insurance, and fun office perks.
- Other info: Enjoy a dog-friendly office and regular social events.
- Why this job: Make a real impact on digital strategy while working with innovative technologies.
- Qualifications: 2-3+ years in digital marketing, especially SEO and PPC, plus creative skills.
The predicted salary is between 39600 - 48400 £ per year.
Описание
We are seeking a motivated and creative Digital Marketing Manager to take ownership of digital performance, website optimisation and cross-channel marketing across a growing portfolio of international conferences and lead generation services.
This is an exciting opportunity for a digitally focused marketer who combines analytical thinking with creative flair and enjoys getting hands-on with campaigns, websites and performance optimisation.
Задачи
- Managing and optimising PPC campaigns across Google Ads, Linked In and Meta.
- Driving SEO and GEO performance through technical, on-page, content and off-site optimisation.
- Monitoring campaign performance, conversions, traffic, leads and ROAS.
- Managing and improving Word Press websites, including Elementor and ACF.
- Improving website UX, landing pages and conversion rates through testing and optimisation.
- Producing engaging digital creatives, advertising copy and promotional video content.
- Analysing performance using GA4, SEMRush, Google Search Console and other reporting tools.
- Working with internal teams and external developers to deliver website improvements and digital projects.
- Identifying opportunities to introduce AI tools, automation and more efficient marketing processes.
- Supporting and mentoring junior marketers, sharing knowledge and championing best practice.
- Working closely with senior stakeholders to shape digital strategy and deliver commercial objectives.
Требования
- 2-3+ years' experience across digital marketing, particularly SEO, PPC and performance marketing.
- Practical experience managing Google Ads, Linked In Ads and Meta campaigns.
- Strong knowledge of GA4, SEMRush and digital analytics.
- Experience managing Word Press websites, ideally using Elementor and Advanced Custom Fields.
- An understanding of UX, CRO and A/B testing.
- Creative skills across digital advertising, copywriting and visual content.
- Experience using Adobe Creative Suite, Canva or similar tools.
- Strong project management and organisational skills.
- The ability to communicate effectively with stakeholders and support junior team members.
- An interest in AI, automation and emerging digital technologies.
- Будет плюсом: Some knowledge of HTML/CSS would be beneficial
Условия
- Competitive salary.
- Hybrid working.
- Opportunities for international travel.
- Health insurance.
- Dog-friendly office.
- Drinks, snacks and a great office environment.
- Christmas and summer parties alongside regular company socials.
- The opportunity to make a genuine impact on digital strategy and transformation.
Digital marketing manager for B2B events in London employer: Digital Lemon Talent
Join a well-established membership organisation in London that champions rural communities and preserves Britain's cultural heritage. With a hybrid working model, you will thrive in a collaborative environment that values stakeholder engagement and offers ample opportunities for professional growth. Enjoy a culture that prioritises meaningful work, where your contributions directly impact member engagement and community support.
StudySmarter Expert Advice🤫
We think this is how you could land Digital marketing manager for B2B events in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Digital Lemon Talent and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Digital Lemon Talent are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Digital Lemon Talent on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Digital Lemon Talent. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital marketing manager for B2B events in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Digital Lemon Talent. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Digital Lemon Talent:Show us that you’ve done your homework! In your application, briefly mention what you admire about Digital Lemon Talent’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Digital Lemon Talent
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Digital Lemon Talent will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Digital Lemon Talent, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
