At a Glance
- Tasks: Drive growth through customer acquisition and optimise digital revenue strategies.
- Company: Leading fashion brand blending high street and designer styles.
- Benefits: Flexible working options, competitive salary, and a creative work environment.
- Other info: Opportunity to work closely with founders and make a real impact.
- Why this job: Join a dynamic team shaping the future of fashion with innovative marketing strategies.
- Qualifications: Experience in performance marketing and a passion for fashion.
The predicted salary is between 60000 - 80000 £ per year.
A leading fashion company continues to emerge within the fashion industry, bridging the gap between high street and designer brands. Recognised for sophisticated occasion wear, luxury knitwear and modern bridesmaid collections, the brand blends timeless design with affordable luxury. They have a brand which complements this with a contemporary twist on classic — minimalist, versatile pieces crafted with a focus on quality, longevity and fit. Together, the brands share a mission to design consciously, inspire confidence, and deliver exceptional customer experiences across every touchpoint.
Purpose of the Role: The Head of Growth/ Performance is responsible for driving profitable revenue growth through customer acquisition, retention and optimisation of the digital revenue engine. Reporting directly to the founders, this role owns performance marketing, lifecycle growth, trading insight and digital experimentation — ensuring both brands scale efficiently while maintaining strong contribution margins. This is a commercially accountable role with ownership of growth KPIs including revenue, CAC, MER, blended ROAS, LTV and new customer acquisition.
How the role fits: The Head of Growth sits at the intersection of marketing, ecommerce and data — translating brand campaigns into scalable, measurable growth. Where the Marketing team owns brand storytelling, creative direction and campaign vision, the Head of Growth owns the commercial performance of those campaigns — ensuring they deliver profitable revenue and long-term customer value.
Key Responsibilities:
- Performance Marketing
Head of Performance & Growth (Shopify / DTC Fashion) - Leading Fashion co - Hybrid/ Hertfordsh[...] employer: Digital Lemon Talent
As a leading fashion company based in Hertfordshire, we pride ourselves on fostering a dynamic and inclusive work culture that champions creativity and innovation. Our hybrid working model offers flexibility, allowing you to balance your professional and personal life while contributing to a brand that values quality and sustainability. With ample opportunities for professional growth and development, you'll be part of a passionate team dedicated to delivering exceptional customer experiences and driving meaningful change in the fashion industry.
