At a Glance
- Tasks: Manage B2B social platforms and execute strategies for lead generation.
- Company: Join a global energy management company making a positive impact on millions.
- Benefits: Enjoy hybrid working with 2 days in the London office and flexible hours.
- Why this job: Be part of a dynamic team redefining consumer engagement in a fast-paced environment.
- Qualifications: 1-3 years of lead generation experience, especially in B2B settings.
- Other info: Must have the right to work in the UK; full-time permanent position.
The predicted salary is between 28800 - 48000 £ per year.
Digital Gurus are proud to be supporting a global energy management company in expanding their marketing team. As a Lead Generation Manager, you will be redefining the way this organisation engages with consumers and improving the lives of millions of people in the process.
You will be responsible for:
- Managing and growing B2B social platforms such as LinkedIn, Twitter and more
- Planning and executing social strategies to drive lead generation
- Using platforms such as LinkedIn Sales Navigator to identify leads
- Optimising lead generation performance and reporting on KPIs
- Working closely with the wider marketing team to align strategy
- Developing and executing social strategies that drive marketing qualified leads and sales qualified leads
- Tracking and optimising lead generation performance, reporting on KPIs such as conversion rates and pipeline
I would love to hear from you if you have the following skills:
- 1-3 years Lead Generation experience
- Experience in a fast-paced B2B environment
- Proven track record in B2B lead generation
- Good understanding of LinkedIn and Sales Navigator
This role will require hybrid working - 2 days in central London office. MUST HAVE right to work in UK.
Employment type: Full Time - Permanent
Sounds amazing right? Apply now to find out more!
Lead Generation Manager employer: Digital Gurus
Contact Detail:
Digital Gurus Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Generation Manager
✨Tip Number 1
Familiarise yourself with the latest trends in B2B lead generation, especially on platforms like LinkedIn. Understanding what strategies are currently effective can give you an edge during interviews.
✨Tip Number 2
Network with professionals in the energy management sector or those who have experience in lead generation. Engaging with them on LinkedIn can provide insights and potentially valuable connections.
✨Tip Number 3
Prepare to discuss specific metrics and KPIs you've worked with in previous roles. Being able to articulate your impact on lead generation performance will demonstrate your expertise.
✨Tip Number 4
Showcase your familiarity with tools like LinkedIn Sales Navigator and CRM platforms. If you can share examples of how you've used these tools to identify leads effectively, it will strengthen your application.
We think you need these skills to ace Lead Generation Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in lead generation, particularly in B2B environments. Use specific examples that demonstrate your success in managing social platforms and driving lead generation.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your familiarity with LinkedIn and Sales Navigator, and how you plan to use these tools to enhance lead generation efforts.
Showcase Relevant Skills: Clearly outline your skills related to social media strategy and performance optimisation. Include metrics or KPIs from previous roles to illustrate your impact on lead generation.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Digital Gurus
✨Showcase Your B2B Experience
Make sure to highlight your previous experience in B2B lead generation. Be prepared to discuss specific campaigns you've managed and the results you've achieved, as this will demonstrate your capability to thrive in a fast-paced environment.
✨Demonstrate Your Social Media Savvy
Since the role involves managing social platforms like LinkedIn and Twitter, come equipped with examples of successful social strategies you've executed. Discuss how you used these platforms to drive lead generation and engage with consumers effectively.
✨Know Your KPIs
Familiarise yourself with key performance indicators relevant to lead generation, such as conversion rates and pipeline metrics. Be ready to explain how you've tracked and optimised these metrics in your previous roles.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills in lead generation. Think about challenges you've faced in the past and how you overcame them, particularly in relation to using tools like LinkedIn Sales Navigator.