At a Glance
- Tasks: Manage and execute exciting email and SMS marketing campaigns from start to finish.
- Company: Join a leading UK retail brand with a dynamic in-house marketing team.
- Benefits: Enjoy a competitive salary, generous discounts, and a supportive work environment.
- Other info: Great career growth opportunities and full training provided.
- Why this job: Take ownership of your campaigns and specialise in CRM and email marketing.
- Qualifications: 2-3 years in digital marketing; enthusiasm for data-driven decision making.
The predicted salary is between 30000 - 40000 € per year.
Are you a digital marketer looking to take real ownership of campaigns, and develop a specialism in CRM and email marketing with the full support of an experienced team behind you? We're working with one of the UK's most recognisable retail brands.
This is a genuinely exciting brief. The business is open to candidates who have a solid digital marketing foundation and the enthusiasm to grow into CRM and email as a core specialism. Full training and upskilling are provided; what they're looking for is the right attitude, a good eye for data, and someone who takes pride in delivering campaigns that perform.
What you’ll be doing:
- Managing and executing email and SMS marketing campaigns end-to-end — from briefing through to build, send, and optimisation
- Developing targeted customer segments to improve campaign relevance and effectiveness
- Running A/B tests and analysing performance data to continuously improve open rates, click-throughs, and conversions
- Creating briefs for internal and external creative teams to ensure brand consistency across all communications
- Supporting the optimisation of automated customer journeys and flows
- Conducting competitor analysis to spot market trends and opportunities
- Working cross-functionally with design, retail marketing, and digital trade teams
- Staying current on industry best practices, new technologies, and GDPR compliance
What we’re looking for:
- 2–3 years’ experience in a digital or broader marketing role
- Some exposure to email marketing, CRM platforms, or customer communications — even as part of a wider remit
- Comfortable working with data and using performance metrics to shape decisions
- Familiarity with Google Analytics or similar tools is a bonus
- A proactive, detail-oriented approach and the ability to manage multiple campaigns in a fast-paced environment
- Strong communicator — confident working across teams and with senior stakeholders
- Genuine enthusiasm for developing CRM and email marketing as a specialism
What’s on offer:
- Competitive salary
- Company pension
- Generous employee discount
- Cycle to work scheme
- Long service awards
- A dynamic in-house team managing digital marketing across three major UK household brands — with real scope to grow
If you’re a digital marketer based in Plymouth or the wider Devon area and this sounds like the right next step, drop me a message or apply below. Happy to have a confidential conversation before you commit to anything.
Locations
Digital Marketing Executive in Devon, Plymouth employer: Digital Gurus
Join a leading retail brand in Plymouth, where you will have the opportunity to take ownership of your digital marketing campaigns while being supported by an experienced team. With a strong focus on employee growth, you will receive comprehensive training in CRM and email marketing, alongside competitive benefits such as a generous employee discount and a cycle to work scheme, all within a dynamic and collaborative work culture that values innovation and creativity.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in Devon, Plymouth
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend local events, or join online groups. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns, especially any email or CRM work. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially in CRM and email marketing. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Digital Marketing Executive in Devon, Plymouth
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Digital Marketing Executive role. Highlight any relevant digital marketing experience, especially in CRM and email marketing, to show us you’re the right fit!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your enthusiasm for the role and the company. Share specific examples of your past successes in digital marketing to grab our attention.
Show Off Your Data Skills:Since we love data-driven decisions, don’t forget to mention your experience with performance metrics and tools like Google Analytics. Show us how you’ve used data to improve campaigns in the past!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Digital Gurus
✨Know Your Digital Marketing Basics
Before the interview, brush up on your digital marketing fundamentals. Understand key concepts like CRM, email marketing, and A/B testing. This will help you speak confidently about your experience and how it relates to the role.
✨Showcase Your Data Skills
Since the job requires a good eye for data, be prepared to discuss how you've used performance metrics in past campaigns. Bring examples of how you've analysed data to improve open rates or conversions, as this will demonstrate your analytical mindset.
✨Prepare Questions About the Team
Think of insightful questions to ask about the team you'll be working with. Inquire about their approach to collaboration and how they support each other in executing campaigns. This shows your interest in being part of a cohesive unit.
✨Stay Updated on Industry Trends
Familiarise yourself with the latest trends in digital marketing, especially in CRM and email marketing. Mentioning recent developments or best practices during your interview can set you apart as someone who is genuinely passionate about the field.
