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- Tasks: Lead programmatic trading, optimise campaigns, and leverage first-party data for audience targeting.
- Company: Join a leading UK automotive publisher with a vast user base and innovative strategies.
- Benefits: Enjoy a competitive salary, bonus, and extensive benefits package including remote work options.
- Why this job: Be the first in a new role, shape strategy, and make a real impact in a dynamic environment.
- Qualifications: Experience managing programmatic campaigns and familiarity with at least one Demand Side Platform required.
- Other info: This is a permanent position with opportunities for growth in a fast-paced industry.
The predicted salary is between 40000 - 45000 £ per year.
A very well known UK publisher in the automotive sector is in the process of setting up their own programmatic operations to allow them to gain additional inventory to reach targeted audiences. They have a high number of unique users per month, with some detailed 1st party data, which they implement into their campaigns.
Being the first hire for programmatic trading, they will want you to leverage your experience to help set their strategy, and ensure they have the necessary relationships in place across the RTB environment. You will work on bidding strategy, implementation of campaigns, analysis and optimisation of campaigns, and ensure they fully utilise their 1st party data for penetrating the right audiences.
Candidates must have experience managing programmatic campaigns from the buy side, with experience using at least one Demand Side Platform.
Programmatic Trader employer: Digital Ad-network
Contact Detail:
Digital Ad-network Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Programmatic Trader
✨Tip Number 1
Familiarise yourself with the latest trends in programmatic advertising. Understanding the current landscape and emerging technologies will help you demonstrate your expertise during interviews and discussions.
✨Tip Number 2
Network with professionals in the programmatic space. Attend industry events or join online forums to connect with others who can provide insights or even referrals for the role.
✨Tip Number 3
Prepare to discuss specific examples of your past programmatic campaigns. Be ready to explain your strategies, the platforms you used, and the results you achieved to showcase your hands-on experience.
✨Tip Number 4
Research the company thoroughly. Understand their audience, products, and how they currently utilise data in their campaigns. This knowledge will allow you to tailor your approach and show how you can add value to their operations.
We think you need these skills to ace Programmatic Trader
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in managing programmatic campaigns, particularly from the buy side. Include specific examples of platforms you've used and any successful strategies you've implemented.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your background aligns with their needs, especially your ability to leverage 1st party data and your experience with Demand Side Platforms.
Showcase Relevant Skills: Emphasise skills that are crucial for a Programmatic Trader, such as analytical thinking, campaign optimisation, and relationship management within the RTB environment. Use concrete examples to demonstrate these skills.
Proofread Your Application: Before submitting, carefully proofread your application materials. Check for any spelling or grammatical errors, and ensure that all information is clear and professional. A polished application reflects your attention to detail.
How to prepare for a job interview at Digital Ad-network
✨Showcase Your Programmatic Expertise
Make sure to highlight your experience managing programmatic campaigns, especially from the buy side. Be prepared to discuss specific Demand Side Platforms you've used and how you've leveraged them to optimise campaigns.
✨Demonstrate Strategic Thinking
Since you'll be the first hire for programmatic trading, it's crucial to show that you can set a strategy. Prepare examples of how you've developed bidding strategies or implemented successful campaigns in the past.
✨Understand Their Audience
Research the automotive sector and the publisher's unique audience. Be ready to discuss how you would utilise their 1st party data to reach targeted audiences effectively.
✨Build Relationships in the RTB Environment
Emphasise your ability to establish and maintain relationships across the Real-Time Bidding (RTB) environment. Share any relevant experiences where you've successfully collaborated with partners or stakeholders.