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- Tasks: Create and manage PPC campaigns to boost student recruitment and optimise performance.
- Company: A leading higher education company in the UK focused on growth.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional development.
- Why this job: Make a real difference in student recruitment and drive business success.
- Qualifications: Experience with Google and Meta Ads, strong analytical and communication skills.
- Other info: Join a dynamic team and grow your career in digital marketing.
The predicted salary is between 36000 - 60000 £ per year.
A higher education company in the United Kingdom is seeking a skilled Digital Marketing Manager. In this role, you will develop and implement PPC strategies to drive student recruitment while optimizing campaign performance across various platforms.
The ideal candidate should possess:
- Strong analytical skills
- Proficiency in Google and Meta Ads
- Excellent communication abilities
This position allows you to make a significant impact on recruitment efforts and contribute to overall business growth.
Digital Marketing Lead — PPC & Enrollment Growth employer: Dickens Heath
Contact Detail:
Dickens Heath Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Lead — PPC & Enrollment Growth
✨Tip Number 1
Network like a pro! Reach out to people in the higher education sector, especially those involved in digital marketing. Use LinkedIn to connect and engage with them; you never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your PPC campaigns and results. This will not only demonstrate your analytical prowess but also give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google and Meta Ads. Be ready to discuss specific strategies you've implemented and how they contributed to enrollment growth. Confidence is key!
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find roles that match your skills and aspirations. Plus, it shows you're genuinely interested in joining our team!
We think you need these skills to ace Digital Marketing Lead — PPC & Enrollment Growth
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with PPC strategies and campaign optimisation. We want to see how your skills align with the role, so don’t be shy about showcasing your achievements in digital marketing!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about driving student recruitment and how your analytical skills can contribute to our growth. Keep it engaging and relevant to the job description.
Showcase Your Analytical Skills: Since this role requires strong analytical abilities, include specific examples of how you've used data to improve campaign performance. We love numbers, so don’t forget to mention any metrics that demonstrate your success!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Dickens Heath
✨Know Your PPC Inside Out
Make sure you brush up on your PPC knowledge before the interview. Be ready to discuss specific strategies you've implemented in the past, and how they drove student recruitment. Familiarise yourself with the latest trends in Google and Meta Ads, as this will show your passion and expertise.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess by bringing examples of how you've optimised campaigns based on data insights. Think about metrics you've tracked and how you've used them to improve performance. This will highlight your ability to make data-driven decisions, which is crucial for the role.
✨Communicate Clearly and Confidently
Since excellent communication is key, practice articulating your thoughts clearly. You might be asked to explain complex marketing concepts, so ensure you can break them down simply. This will not only showcase your communication skills but also your ability to connect with various stakeholders.
✨Align with Their Mission
Research the company’s mission and values, especially regarding student recruitment and business growth. During the interview, express how your personal goals align with theirs. This shows that you're not just looking for a job, but that you're genuinely interested in contributing to their success.
