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For Companies At a Glance
- Tasks: Create engaging content and manage marketing strategies across multiple brands.
- Company: Exciting and innovative business part of a successful group.
- Benefits: Competitive salary, recognition for contributions, and potential team management opportunities.
- Why this job: Join at a pivotal moment and make a real impact in marketing.
- Qualifications: 4+ years in digital marketing, strong copywriting, and project management skills.
- Other info: On-site role in Ashford with excellent career growth potential.
The predicted salary is between 28800 - 48000 £ per year.
Diamond Search Recruitment are delighted to represent our client, an exciting and growing business, part of a successful group of companies, continuing to innovate. Recruiting a Marketing Specialist, this role represents a unique opportunity to join the business at this pivotal point, where you will be recognised and rewarded for your valuable contribution.
About The Role
We are looking for an experienced marketing specialist with a focus on content marketing and secondary skills within paid media and SEO that is experienced in working with multiple brands at once. As a Marketing Specialist, you will be responsible for content campaigns and marketing strategies across a range of brands. This role will involve working directly alongside the CMO of the business to work exclusively on the execution of B2B and B2C growth strategies.
The ideal candidate will be someone who has executed multiple complex digital marketing campaigns with high attention to detail and will have the experience to work alone to deliver content and performance marketing campaigns to an extremely high standard and on time. You must possess a strong understanding of content strategy and how to monetise content in a B2B setting. You will be working to produce brochures, sales letters, landing pages, blogs and videos that sell and produce valuable action. Content must be engaging, valuable, persuasive and promote valuable action.
To be successful in this role you will possess excellent copywriting skills with a commercial focus as well as an understanding of UI/UX/CRO principles that ensure your production of content pieces is to drive the highest engagement and action. Content will be collated by third party graphic designers and video editors, of which, you will manage to deliver your content projects. You will also be expected to run and manage performance marketing campaigns and SEO strategies. Therefore, skills in Google Ads and SEO are imperative and must be demonstrable.
Considerations
The group encompasses multiple brands and you should have no problem working with multiple brands between B2B and B2C audiences. The company believes in extreme ownership. Therefore, you must be comfortable to deliver content and performance marketing campaigns on-time, to a very high standard and with little guidance. To start, this will be a solo role but is likely to expand in responsibility with the opportunity for you to directly manage a team of your own in the future. This is an on-site role based in Ashford.
Job Responsibilities
- Plan, guide and manage video and design teams to create high impact content such as brochures, articles, videos, landing pages, sales letters, proposal templates and more in a way that engages and encourages valuable action.
- Coordinate a busy content production schedule of short clips, articles, podcasts, and videos, collaborating with internal teams to gather, organize and produce content in line with our content marketing strategy.
- Assist with the production of some less technical video and graphical projects (experience in graphic design and video editing is a bonus).
- Constantly have your finger on the pulse of marketing metrics, understand their significance, and proactively provide feedback and suggestions to its improvement.
- Complete regular reports and be comfortable presenting them within company meetings.
- Understand SEO best practices and execute them for our brand websites.
- Execute and optimise paid media campaigns on Google.
- Update and maintain software integrations across the Martech suite to ensure the RevGen machine is always fully functioning.
About You
- Fluent in English (reading, writing, and speaking).
- Minimum of 4 years in a digital marketing execution role.
- Experience working within a digital marketing agency is a bonus.
- A proven portfolio of content pieces (landing pages, articles, videos, sales brochures, sales letters) that you can bring to an interview and showcase their impact by metrics.
- Experience in project management with the ability to manage multiple ongoing projects in collaboration with multiple other teams.
- High numerical reasoning with a strong understanding of marketing metrics and reporting.
- Paid media experience within GoogleAds.
What are you waiting for? Apply today!
Marketing Specialist in Ashford employer: Diamond Search Recruitment
Contact Detail:
Diamond Search Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist in Ashford
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend marketing events, and connect with potential employers on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your best content pieces and campaigns. This is your chance to shine and demonstrate how you can drive engagement and action, just like the role requires.
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their marketing strategies and think about how you can contribute. We want you to walk in there ready to impress with your knowledge and ideas!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who are ready to make an impact in the marketing world.
We think you need these skills to ace Marketing Specialist in Ashford
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your experience in content marketing, SEO, and paid media. We want to see how you've executed successful campaigns in the past, so don’t hold back on showcasing your portfolio!
Tailor Your Application: Customise your CV and cover letter to reflect the specific requirements of the Marketing Specialist role. Use keywords from the job description to demonstrate that you understand what we’re looking for.
Be Engaging and Persuasive: Your written application is your first chance to impress us, so make it engaging! Use clear, persuasive language that reflects your copywriting skills and shows us how you can drive valuable action.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with our growing business!
How to prepare for a job interview at Diamond Search Recruitment
✨Know Your Content Inside Out
Before the interview, make sure you have a solid understanding of your past content marketing campaigns. Be ready to discuss specific examples, including the strategies you used and the results achieved. This will show your potential employer that you can deliver high-quality content that drives engagement.
✨Showcase Your Metrics Mastery
Prepare to talk about the marketing metrics you've worked with. Bring along reports or case studies that highlight your ability to analyse data and improve campaign performance. This will demonstrate your analytical skills and your understanding of how to optimise content for better results.
✨Familiarise Yourself with Their Brands
Research the brands you'll be working with. Understand their target audiences, current marketing strategies, and any recent campaigns they've launched. This knowledge will help you tailor your responses during the interview and show that you're genuinely interested in contributing to their success.
✨Be Ready to Discuss SEO and Paid Media
Since the role requires skills in SEO and Google Ads, brush up on best practices and recent trends in these areas. Be prepared to discuss how you've successfully implemented these strategies in previous roles, as this will highlight your expertise and readiness for the position.
