At a Glance
- Tasks: Lead exciting brand activations and drive sales in your territory.
- Company: Join the world's leading premium drinks company with over 200 brands.
- Benefits: Ownership of your territory, hands-on projects, and career growth opportunities.
- Other info: Flexible working options and a commitment to diversity and inclusion.
- Why this job: Be part of a vibrant team that brings iconic brands to life.
- Qualifications: Experience in hospitality or sales, strong communication skills, and a passion for brands.
The predicted salary is between 30000 - 40000 £ per year.
About us
With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future. Join us to create a career worth celebrating.
About the Function
Our Sales team love forming relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year. We’re operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you’ll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We’ll support your learning and growth as you develop your career with us and work with people across our business to realise your fullest potential.
We’re continuing to strengthen how we show up in the On Trade across the country. That means we are significantly expanding our field teams, investing in many new Business Development Executive and Activation roles. These roles play a key part in bringing our brands to life, building strong customer partnerships and delivering consistently in-market.
About the Role
The Brand Activation Ambassador leads activation and drives Diageo’s rate of sale across a territory’s most strategic On Trade customers. The role delivers compelling activations through menus, POS, takeovers, training and incentives, partnering closely with Commercial teams to boost visibility, excite consumers, and create value for customers and Diageo together.
Role Responsibilities:
- Bring Diageo brands to life through engaging in-outlet activations such as menus, displays and events
- Build strong, trusted relationships with key On Trade customers in your territory
- Work closely with Commercial teams to grow sales and brand visibility
- Train and inspire venue teams to deliver great brand experiences to consumers
- Spot new opportunities in outlets and adapt plans based on what works best
What’s in it for you?
You’ll have real ownership of your territory, exposure to iconic brands, and the chance to grow your career through hands-on projects, learning opportunities and close collaboration with experienced commercial leaders.
Experience / Skills Required
This could be the right opportunity for you if you have:
- Experience in hospitality, brand activation, sales or a customer-facing role
- A genuine passion for brands and creating engaging consumer experiences
- Strong relationship-building and communication skills
- The confidence to influence others and bring ideas to life
- The ability to run your time well and work towards clear targets
- A full, valid driving licence and the ability to travel across the territory
Flexible Working Statement:
Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to own your wellbeing and balance your priorities from day one.
Diversity statement:
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.
Feel inspired? Then this may be the opportunity for you.
If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
Brand Activation Ambassador - Southampton/Portsmouth & Kent employer: Diageo
As a Brand Activation Ambassador with Diageo, you'll be part of a dynamic team that thrives on creativity and collaboration in the vibrant markets of Southampton, Portsmouth, and Kent. With a strong focus on employee growth, you will have the opportunity to take ownership of your territory, engage with iconic brands, and develop your career through hands-on projects and mentorship from experienced leaders. Our inclusive culture celebrates diversity and encourages flexibility, ensuring that you can balance your personal and professional life while making a meaningful impact in the world of premium drinks.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Activation Ambassador - Southampton/Portsmouth & Kent
✨Tip Number 1
Get to know the company and its brands inside out. When you walk into that interview, show your passion for their products and how you can bring them to life. We want to see that you’re not just another candidate, but someone who genuinely cares about what we do.
✨Tip Number 2
Network like a pro! Reach out to current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral. Remember, we love people who are proactive and eager to connect!
✨Tip Number 3
Prepare some killer questions for your interview. This shows you’re engaged and serious about the role. Ask about their brand strategies or how they measure success in activation. We appreciate candidates who think critically and want to contribute.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can go a long way in keeping you top of mind. It’s a simple gesture that shows your enthusiasm and professionalism. Plus, it gives us a chance to see your communication skills in action!
We think you need these skills to ace Brand Activation Ambassador - Southampton/Portsmouth & Kent
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your passion for brands and consumer experiences shine through. We want to see how excited you are about the role and how you can bring our brands to life!
Tailor Your Application:Make sure to customise your application to highlight your relevant experience in hospitality, brand activation, or sales. We love seeing how your skills align with what we’re looking for, so don’t hold back!
Be Personable:Since this role is all about building relationships, use a friendly and approachable tone in your application. We’re looking for someone who can connect with others, so let your personality come through!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Diageo
✨Know the Brands Inside Out
Before your interview, dive deep into the brands you'll be representing. Understand their unique selling points, target audiences, and recent campaigns. This knowledge will not only impress your interviewers but also show your genuine passion for the role.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built relationships in previous roles. Whether it's through hospitality or sales, be ready to discuss specific instances where your communication skills made a difference. This is crucial for a Brand Activation Ambassador!
✨Demonstrate Your Curiosity and Adaptability
The role requires a keen sense of consumer insight and the ability to adapt strategies. Think of times when you spotted opportunities or adjusted your approach based on feedback. Sharing these experiences will highlight your proactive mindset.
✨Practice Your Presentation Skills
As you'll be training and inspiring venue teams, practice presenting your ideas clearly and confidently. Consider doing mock presentations with friends or family to refine your delivery. This will help you feel more at ease during the actual interview.
