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- Tasks: Support product delivery and technical integration for social media technology.
- Company: Join Diageo, a leading premium drinks company with iconic brands like Guinness and Smirnoff.
- Benefits: Enjoy flexible working options, competitive rewards, and a focus on wellbeing.
- Why this job: Be part of a dynamic team driving innovation in social media technology and marketing.
- Qualifications: 5-7 years in Martech product delivery; strong knowledge of APIs and social platforms required.
- Other info: Embrace diversity and contribute to an inclusive culture that celebrates individuality.
The predicted salary is between 36000 - 60000 £ per year.
**Job Title****: Social Media Technology Executive**The **Social Media Technology Executive**supports **product delivery, technical integration, and risk governance**. The role acts as a **translator between business and technical partners**, ensuring that Diageo’s Social & Influencer technology is not only well governed but also **technically sound, scalable, and integrated with existing Martech and Data platforms**.To serve as the **business-technology bridge** for Diageo Social & Influencer technology —supporting product development, functional rollout, and technical integration through expert analysis, design, and partner coordination. This role ensures that Diageo’s Social and Influencer marketing activity is **technically enabled, data-aware, and responsible** in a scalable, secure, and measurable way.* Work closely with the Tech Lead to conduct market discovery and gather and refine business requirements from legal, marketing, compliance, and platform teams for Social & Influencer activity.* Manage and run requirements workshops with Business and IT partners* Translate requirements into structured functional and technical requirements for tool development and platform integration and a prioritised roadmap.* Collaborate with multi-functional team– marketing, ecommerce, architecture, designers, product owners, data, analytics, to ensure a suitable ‘customer attitude’ solution is agreed on* Maintain and evolve documentation for Social & Influencer marketing activity and technology* Create and maintain clear documentation for framework implementation: process flows, requirements logs, integration diagrams, user journeys, and testing scenarios.* Support UAT and functional validation for new governance features and technical controls.* Assist with change readiness materials for technical teams, platform owners, and adoption partners.* 5–7 years in Martech product delivery, or data/technology integration roles.* Expertise in Social Media technology such as Sprinklr, Dynatrace, Trackr.* A strong understanding of native social media capabilities and use cases* Experience working across Agile delivery teams and documenting both business and technical requirements.* Solid understanding of digital platforms, data governance, and enterprise technology systems.* Experience collaborating with data science, D&T, product, and compliance teams.* Excellent analytical, documentation, and communication skills; able to bridge technical and non-technical audiences.* Solid understanding of alcohol-specific advertising compliance and responsible marketing frameworks globally.* Results-oriented attitude, with a passion for driving continuous improvement and operational excellence within the allocated budget* Demonstrable ability to align global strategies with local market needs* Future-fit, reliable, and scalable Social & Influencer Technology solutions and operating models.* Business and technical requirements for Influencer Marketing are clearly defined and met in platform/technology rollouts.* Roll-out of a secure, native, access model* Influencer Marketing tools and controls are technically integrated without disrupting user experience or campaign performance.* Increase in automation and technology to enabled Influencer Marketing activation.* High partner satisfaction with Influencer tech responsiveness, agility, and innovation trajectory.We offer a highly competitive rewards and compensation package including:Modern work life balance policies and wellbeing activitiesWith over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with talented people from all corners of the world. Together, you’ll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.With diversity at our core, we celebrate our people\’s unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you’ll be empowered to be you. Just bring your ambition, curiosity and ideas, and we’ll celebrate your work and help you reach your fullest potential.**DRINKiQ**
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Social Media Technology Executive employer: Diageo
Contact Detail:
Diageo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Technology Executive
✨Tip Number 1
Familiarise yourself with Diageo's brands and their social media presence. Understanding how they engage with their audience can help you demonstrate your knowledge during interviews and show that you're genuinely interested in the role.
✨Tip Number 2
Network with current or former employees of Diageo, especially those in technology or marketing roles. They can provide valuable insights into the company culture and the specific expectations for the Social Media Technology Executive position.
✨Tip Number 3
Stay updated on the latest trends in social media technology and marketing. Being able to discuss recent developments or tools during your interview will showcase your passion and expertise in the field.
✨Tip Number 4
Prepare to discuss your experience with APIs and third-party social platforms, as these are crucial for the role. Be ready to share specific examples of how you've successfully integrated technology in past projects.
We think you need these skills to ace Social Media Technology Executive
Some tips for your application 🫡
Understand the Role: Before applying, make sure you thoroughly understand the responsibilities and requirements of the Social Media Technology Executive role. Tailor your application to highlight how your skills and experiences align with the job description.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience with social media technology, APIs, and Martech product delivery. Use specific examples that demonstrate your ability to bridge business and technical needs.
Showcase Your Skills: Make sure to showcase your analytical, documentation, and communication skills in your application. Provide examples of how you've successfully collaborated with cross-functional teams and managed technical projects.
Craft a Compelling Cover Letter: Write a cover letter that not only expresses your enthusiasm for the role but also explains why you're a great fit for Diageo. Mention your understanding of their brands and how you can contribute to their mission of celebrating life every day.
How to prepare for a job interview at Diageo
✨Understand the Role
Make sure you have a solid grasp of what the Social Media Technology Executive role entails. Familiarise yourself with Diageo's brands and their marketing strategies, especially in social media. This will help you articulate how your skills align with their needs.
✨Showcase Your Technical Knowledge
Be prepared to discuss your experience with APIs and social media technologies like Sprinklr or Dynatrace. Highlight specific projects where you've successfully integrated technology with marketing efforts, as this is crucial for the role.
✨Demonstrate Collaboration Skills
Since the role involves working with various teams, emphasise your ability to collaborate across functions. Share examples of how you've worked with technical and non-technical teams to achieve common goals, showcasing your communication skills.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities in real-world scenarios. Think about challenges you've faced in previous roles related to social media technology and how you overcame them. This will demonstrate your analytical skills and readiness for the role.
