Europe Marketing Procurement Specialist, Brand Partnerships (Sponsorship, Talent, Culture and E[...]

Europe Marketing Procurement Specialist, Brand Partnerships (Sponsorship, Talent, Culture and Entertainment)

Diageo is hiring a Europe Marketing Procurement Specialist to lead Brand Partnerships across Sponsorships, Talent, Culture and Entertainment within the marketing A&P function. This is a 12‑month fixed‑term position based in London, Dublin, Amsterdam, Hamburg or Madrid.

About the Role

• Lead the Brand Partnerships Category across Europe (Great Britain, Ireland, France, Iberia, DACH, Italy, Benelux & Nordics, Greece, Poland, Eastern Europe, MENA).
• Build and implement category plans aligned with the Global Category Strategy and Europe Category Strategy/Implementation plan.
• Support end‑to‑end execution of category strategies with global and market category colleagues.
• Foster and nurture key stakeholder relationships internally and externally to shape investment decisions and minimise risk.
• Drive development and optimisation of the agency ecosystem for business and brand needs.
• Lead sourcing activities, negotiate with agency partners, manage work‑plans and contract processes.
• Lead Relationship Collaboration Programme initiatives across relevant areas.
• Maintain highest standards of compliance – risk management, spend monitoring, savings tracking, contract management, cost modelling/benchmarking.
• Apply data‑led decision making and utilise key tools and data to generate insights and influence decisions.
• Develop deep expertise in specific spend categories.

Qualifications

• Experience in a procurement, marketing, project management, commercial or sponsorship role within brand partnerships (sports, entertainment, music, culture, talent).
• Strong analytical skills, understanding of cost drivers and the ability to deliver end‑to‑end value.
• Proven track record of executing projects and driving strategic change through stakeholder influence.
• Excellent communication skills – able to articulate across all levels and inspire internal teams and external partners.
• Independent thinker with strong leadership capabilities, able to inspire marketing teams and agency partners.
• Experience in high‑spend negotiations in procurement or marketing level is advantageous.

Working with us

Flexibility is key – many team members work flexibly in various formats, including part‑time, compressed hours, or flexible location. Please discuss your flexibility preferences with us.

Benefits

• Competitive base salary and bonus scheme.
• Contemporary work‑life balance policies and wellbeing activities.
• Contributory pension scheme.
• Comprehensive health insurance for you and your family.
• Share options.

Culture and Inclusion

Diageo’s purpose is to celebrate life every day everywhere. We value diversity and are committed to an inclusive culture for all employees regardless of background. We rely on diverse talents to drive our ambition of being the world’s best performing consumer products company.