Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead luxury brand activations and engage consumers through innovative marketing strategies.
- Company: Join Diageo, a leader in the luxury spirits industry with a vibrant culture.
- Benefits: Enjoy flexible working arrangements and a diverse, inclusive workplace.
- Other info: Opportunity to build strategic relationships and enhance your career in a dynamic industry.
- Why this job: Make your mark in luxury marketing and drive brand visibility in an exciting environment.
- Qualifications: 5+ years in luxury hospitality or alcohol marketing, with strong project management skills.
The predicted salary is between 50000 - 65000 £ per year.
Diageo is looking for a Culture & Customer Marketing Manager based in Birmingham. This role focuses on luxury spirits marketing and requires over 5 years of experience in luxury hospitality or the alcohol industry.
Successful candidates will manage brand activations, drive consumer engagement, and develop strategies to enhance brand visibility. Candidates should possess strong project management skills, digital expertise, and the ability to build strategic relationships.
Diageo offers a diverse and inclusive workplace with flexible working arrangements.
Luxury Brand Activation & Culture Marketing Lead in Birmingham employer: Diageo
Contact Detail:
Diageo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Luxury Brand Activation & Culture Marketing Lead in Birmingham
✨Tip Number 1
Network like a pro! Reach out to folks in the luxury spirits and hospitality sectors. Attend industry events or join relevant online groups to connect with potential employers and learn about hidden job opportunities.
✨Tip Number 2
Show off your digital skills! Create a personal website or portfolio showcasing your past projects and brand activations. This is a great way to demonstrate your expertise and make a lasting impression on hiring managers.
✨Tip Number 3
Prepare for interviews by researching Diageo’s brands and recent campaigns. Be ready to discuss how your experience aligns with their goals, especially in driving consumer engagement and enhancing brand visibility.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you land that dream job, and applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace Luxury Brand Activation & Culture Marketing Lead in Birmingham
Some tips for your application 🫡
Show Your Passion for Luxury Brands: When writing your application, let your enthusiasm for luxury spirits shine through. We want to see how your experience aligns with our brand values and how you can contribute to elevating our marketing efforts.
Highlight Relevant Experience: Make sure to showcase your experience in luxury hospitality or the alcohol industry. We’re looking for candidates with over 5 years of relevant experience, so don’t hold back on detailing your achievements in brand activations and consumer engagement.
Demonstrate Project Management Skills: We value strong project management skills, so be sure to include examples of how you've successfully managed projects in the past. This will help us see your ability to drive initiatives from concept to execution.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with Diageo!
How to prepare for a job interview at Diageo
✨Know Your Luxury Brands
Make sure you’re well-versed in the luxury spirits market. Research Diageo’s portfolio and understand their brand values, target audience, and recent campaigns. This will help you demonstrate your passion for the industry and show that you’re a great fit for the role.
✨Showcase Your Project Management Skills
Prepare specific examples of past projects where you successfully managed brand activations or marketing strategies. Use the STAR method (Situation, Task, Action, Result) to structure your responses, highlighting how your skills led to successful outcomes.
✨Emphasise Digital Expertise
In today’s marketing landscape, digital skills are crucial. Be ready to discuss your experience with digital marketing tools and platforms, as well as any innovative strategies you've implemented to engage consumers online. This will show that you can drive brand visibility in a modern context.
✨Build Strategic Relationships
Demonstrate your ability to build and maintain relationships with stakeholders. Prepare examples of how you’ve collaborated with teams or partners in the past to achieve common goals. This will highlight your interpersonal skills and your understanding of the importance of collaboration in marketing.