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- Tasks: Engage customers with exciting brand activations and build strong relationships.
- Company: Join the world's leading premium drinks company with a vibrant culture.
- Benefits: Flexible working, career growth opportunities, and a chance to work with iconic brands.
- Why this job: Be part of a dynamic team that celebrates creativity and innovation in brand experiences.
- Qualifications: Experience in hospitality or sales, strong communication skills, and a passion for brands.
- Other info: Diverse and inclusive environment where your ideas and voice matter.
The predicted salary is between 30000 - 42000 £ per year.
With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future. Join us to create a career worth celebrating.
About the Function:
Our Sales team love forming relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year. We’re operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you’ll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We’ll support your learning and growth as you develop your career with us and work with people across our business to realise your fullest potential.
About the Role:
The Brand Activation Ambassador leads activation and drives Diageo’s rate of sale across a territory’s most strategic On Trade customers. The role delivers compelling activations through menus, POS, takeovers, training and incentives, partnering closely with Commercial teams to boost visibility, excite consumers, and create value for customers and Diageo together.
Role Responsibilities:
- Bring Diageo brands to life through engaging in-outlet activations such as menus, displays and events
- Build strong, trusted relationships with key On Trade customers in your territory
- Work closely with Commercial teams to grow sales and brand visibility
- Train and inspire venue teams to deliver great brand experiences to consumers
- Spot new opportunities in outlets and adapt plans based on what works best
You’ll have real ownership of your territory, exposure to iconic brands, and the chance to grow your career through hands-on projects, learning opportunities and close collaboration with experienced commercial leaders.
Experience / Skills Required:
This could be the right opportunity for you if you have…
- Experience in hospitality, brand activation, sales or a customer-facing role
- A genuine passion for brands and creating engaging consumer experiences
- Strong relationship-building and communication skills
- The confidence to influence others and bring ideas to life
- The ability to run your time well and work towards clear targets
- A full, valid driving licence and the ability to travel across the territory
Flexible Working Statement:
Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to own your wellbeing and balance your priorities from day one.
Diversity statement:
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.
If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 29,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with talented thinkers, leaders, and makers from all corners of the world. Together, you’ll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you’ll be empowered to be you. Just bring your ambition, curiosity and ideas, and we’ll celebrate your work and help you reach your fullest potential.
Brand Activation Ambassador employer: Diageo España SA
Contact Detail:
Diageo España SA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Activation Ambassador
✨Tip Number 1
Get to know the company inside out! Research Diageo's brands and their values. When you walk into that interview, you want to show them you’re not just another candidate – you’re genuinely excited about what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Practice your pitch! You’ll want to clearly communicate your passion for brand activation and how your experience aligns with the role. Keep it engaging and authentic – let your personality shine through!
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you email expressing your appreciation for the opportunity. It’s a great way to reinforce your interest and keep you top of mind for the hiring team.
We think you need these skills to ace Brand Activation Ambassador
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for brand activation shine through! We want to see how much you love creating engaging consumer experiences and how that aligns with our iconic brands.
Tailor Your Application: Make sure to customise your application for the Brand Activation Ambassador role. Highlight your relevant experience in hospitality or sales, and connect it to how you can bring Diageo's brands to life in your territory.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to spot. Use bullet points if it helps to organise your thoughts!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with Diageo.
How to prepare for a job interview at Diageo España SA
✨Know Your Brands
Before the interview, dive deep into the brands you'll be representing. Understand their history, values, and what makes them unique. This knowledge will not only impress your interviewers but also show your genuine passion for the role.
✨Showcase Your Relationship-Building Skills
As a Brand Activation Ambassador, building strong relationships is key. Prepare examples from your past experiences where you've successfully connected with customers or colleagues. Highlight how these relationships led to positive outcomes.
✨Be Ready to Discuss Activations
Think about creative activation ideas you could bring to the table. Be prepared to discuss how you would engage consumers in outlets and boost brand visibility. This shows your proactive approach and understanding of the role.
✨Demonstrate Flexibility and Adaptability
The role requires adapting plans based on what works best in different outlets. Share examples of how you've successfully adjusted your strategies in previous roles. This will highlight your ability to thrive in dynamic environments.
