At a Glance
- Tasks: Lead DFYNE's global ecommerce strategy and optimise the online customer experience.
- Company: Join a fast-paced, innovative brand focused on growth and excellence.
- Benefits: Be part of a supportive work family with opportunities for personal and professional growth.
- Other info: Join a culture that values ideas, ownership, and community.
- Why this job: Make a real impact in a high-performance environment while driving ecommerce success.
- Qualifications: Experience in ecommerce and a proven track record in scaling revenue.
The predicted salary is between 70000 - 90000 £ per year.
Are you an ecommerce leader who blends commercial sharpness, brand intuition, and customer obsession? Do you think in journeys, not transactions? Are you the kind of person who can zoom out to strategy and zoom in to solve a conversion issue in the same breath? If you thrive in a fast moving, high performance environment where ownership is real, ideas are welcomed, and excellence is the baseline, then DFYNE may be the perfect place for you.
About the role - DFYNE Your Career:
The Head of Ecommerce owns DFYNE’s global digital storefront and end to end online customer experience. You will lead the strategy, performance, optimisation, and innovation of all ecommerce channels, ensuring DFYNE delivers a seamless, high converting, brand led experience across every touchpoint. This role is central to DFYNE’s next stage of growth, scaling internationally, elevating customer experience, and building a digital ecosystem that matches the ambition of the brand.
Key Responsibilities:
- Own the global ecommerce strategy, by setting the vision, roadmap, and commercial direction for all digital channels.
- Lead the revenue performance, driving forecasting, trading, and growth across all markets.
- Optimise the end to end customer journey, ensuring a seamless, high converting, premium DFYNE experience.
- Run the conversion optimisation rate and experimentation, testing, learning and iterate to improving conversion and customer outcomes.
- Oversee digital merchandising, including product launches, navigation, collections, and storytelling.
- Partner with supply chain, ensuring stock accuracy, forecasting alignment, and smooth product flows.
- Own the platform performance, sustainability, speed, integrations, and continuous improvement.
- Leverage data and insights, using analytics to inform decisions, identifying opportunities, and driving accountability.
Experience Needed:
- Experience in ecommerce within high growth direct to consumer, retail or consumer brands.
- Proven track record of scaling revenue in multimarket environments.
- Strong platform experience (Shopify Plus or equivalent).
- Global ecommerce exposure, including logistics, payments, tax, and localisation.
Skills:
- Strategic thinking.
- Operational excellence.
- Leadership & coaching.
- Stakeholder alignment.
- Budget and ROI mindset.
- Community first thinking.
If you’ve made it this far down without being put off, brilliant, I’d love to hear from you. Besides a work family and a great place to work, you’ll have an opportunity to grow with the company, be a part of the journey, and have a vital input into helping continue the crazy growth we’ve already seen. You’ll be part of a high challenge; high reward culture.
Head of Ecommerce in Scotland employer: DFYNE
At DFYNE, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture where innovation and creativity are at the forefront. As the Head of Ecommerce, you will not only lead our global digital strategy but also have the opportunity to grow alongside a passionate team in a fast-paced environment that values ownership and excellence. With a focus on employee development and a commitment to delivering a world-class customer experience, DFYNE is the perfect place for those looking to make a meaningful impact in the ecommerce landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Ecommerce in Scotland
✨Tip Number 1
Get to know DFYNE before your interview! Dive into their website and social media to understand their brand vibe and customer journey. This will help you tailor your conversation and show that you're genuinely interested in what they do.
✨Tip Number 2
Prepare to discuss your past successes in ecommerce. Think about specific examples where you've driven growth or improved customer experiences. We want to hear how you can bring that magic to DFYNE!
✨Tip Number 3
Show off your strategic thinking! Be ready to talk about how you would approach scaling DFYNE’s ecommerce strategy. We love innovative ideas, so don’t hold back on sharing your vision for the future.
✨Tip Number 4
Finally, be yourself! DFYNE values authenticity and a good cultural fit. Let your personality shine through during the interview, and don’t forget to ask questions about the team and company culture. We’re all about finding the right match!
We think you need these skills to ace Head of Ecommerce in Scotland
Some tips for your application 🫡
Show Your Passion for Ecommerce:When you’re writing your application, let your enthusiasm for ecommerce shine through! We want to see that you’re not just ticking boxes but genuinely excited about the role and what we do at DFYNE.
Tailor Your Experience:Make sure to highlight your relevant experience in ecommerce, especially in high-growth environments. We love seeing how your past roles have prepared you to take our digital storefront to the next level!
Be Data-Driven:Since we’re all about optimising the customer journey, include examples of how you’ve used data and insights to drive decisions in your previous roles. Show us you can think strategically and operationally!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensures you’re considered for this exciting opportunity at DFYNE.
How to prepare for a job interview at DFYNE
✨Know Your Ecommerce Stuff
Make sure you brush up on the latest trends in ecommerce, especially around customer journeys and conversion optimisation. Be ready to discuss specific strategies you've implemented in the past that led to measurable growth.
✨Showcase Your Strategic Thinking
Prepare to talk about how you've set a vision and roadmap for ecommerce in previous roles. Think of examples where you zoomed out to see the bigger picture and then zoomed in to tackle specific challenges.
✨Data is Your Best Friend
Be ready to discuss how you've used data and analytics to inform your decisions. Have examples of how you've identified opportunities through insights and what impact those decisions had on revenue performance.
✨Emphasise Collaboration and Leadership
DFYNE values teamwork, so come prepared with stories that highlight your experience in leading cross-functional teams. Talk about how you've aligned stakeholders and fostered a community-first mindset in your previous roles.
