Job Type: Permanent Job Sector: Marketing, PR Region: North West Location: Golborne Salary Description: Competitive salary based on skills and experience Posted: 07/10/2026 Recruiter: DFS Job Ref: dfsgroup/TP/1953/831
About us
At DFS Group, we’re proud to help people create spaces they love to live in. We’re home to DFS, Sofology, and The Sofa Delivery Company: three brands with their own personalities, brought together by a shared mission.Behind our brands is a passionate Group team. From Finance and Technology to People, Marketing and Supply Chain, our Group functions power everything we do. They create the foundations that allow our brands to thrive, innovate and grow.Whether you’re supporting our brands or serving our customers, the mindset that connects us means we expect more of ourselves and each other. It means every customer is our favourite, every voice is valued, and every interaction is one we’re proud of.When you’re part of a community that shares your way of thinking, the wins feel bigger. The effort feels worth it. It’s a place where people stay because they feel valued, and find room to grow because they’re challenged.
About the role
As an eCommerce Assistant you will support the wider department with online merchandising, conversion rate optimisation (CRO), digital project development, and key project support . You will execute best-in-class online merchandising through excellent management of product, category, page, third party tools and search functionality while fostering a curious mindset and adopting AI technologies to optimize workflows. You will be analytical and be able to translate data into actions, whilst also supporting the Senior Online Trading Manager with project, product and campaign delivery.
- Effectively managing product, category, and online optimisations.
- Ensuring products are effectively managed through attribution, data feed management, and content optimisation across all channels.
- Maximising website, category, and product merchandising using best practice optimisation.
- Maintaining the accuracy of product information, images, and pricing on the website and all third party tools.
- Ensuring all new products and product updates are launched online and in third party tools in alignment with the critical path.
- Working collaboratively with the Senior Online Trading Manager and digital teams to execute the online trading and conversion rate optimisation strategy to drive sales performance.
- Analysing metrics using tools such as Google Analytics and ContentSquare to monitor ongoing online performance.
- Utilising insights to identify revenue and conversion rate growth opportunities across product pages, search results, product list pages, and category content.
- Ensuring all content SEO updates are managed in the CMS according to the prioritisation plan.
- Performing regular site walks, checks, and quality assurance on banners, links, range display pages, and product detail pages to ensure pages are updated, correct, and customer journey issues are resolved.
- Collaborating with the Insights, Direct, Store, and Customer Care teams to identify and report trading frictions across the business.
- Ensuring product listing pages are merchandised, on brand, and optimised in line with merchandising and trading strategies.
- Maximising cross and up selling opportunities across all site categories.
- Managing site search functionality, search results, failed searches, and performing synonym reviews.
- Optimising sales by regularly updating and refining trading pages.
- Supporting ecommerce marketing initiatives, including promotions, events, product launches, and campaigns.
- Conducting weekly competitor analysis to support trading and marketing teams.
- Reviewing weekly search, navigation, and search engine optimisation analytics to recommend optimisations and opportunities.
- Providing project coordination, development support, and tracking for digital initiatives across the department.
- Embracing and adopting artificial intelligence tools to enhance operational efficiency, data analysis, and content optimisation.
- Conducting weekly QA across all site pages and providing support for the weekly release program..
We’re looking for someone who has
- A prior background in an e-commerce retail setting (desirable).
- A solid grasp of core digital merchandising strategies.
- Familiarity with CRO concepts, digital project tracking, and release support.
- Foundational knowledge of SEO principles and optimization practices.
- The ability to analyze commercial metrics to drive actionable insights.
- Strong organisational capabilities alongside clear, articulate communication skills.
- A collaborative team player who naturally fosters positive working relationships.
- Meticulous attention to detail spanning data analysis and creative executions.
- Excellent time management with an ability to prioritise workloads effectively.
- A knack for building cross-functional connections and engaging key business stakeholders.
- An inquisitive mindset toward adopting and applying modern AI tools.
Don't let it discourage you if you don't have all of this experience, it's a guideline that will help you hit the ground running.
Room to grow
Everyone at DFS Group begins with a structured induction designed to help you understand our brands, our culture and how we work together.From day one, you will have access to our online Learning Hub, filled with digital courses, tools and resources to support your development.For leaders, we offer virtual workshops focused on building confident, capable leadership. We also run skills-based workshops to strengthen core capabilities across the business.Colleagues can also undertake nationally recognised qualifications through our apprenticeship programmes, giving you the opportunity to gain external accreditation while you grow your career with us.
Our DFS Group benefits
- 22 days holiday, plus the option to buy up to 5 more
- Enhanced parental leave
- Health cash plan from £1 a month, with everyday cashback
- Employee Assistance Programme for support when you need it
- Extras like flu vouchers, menopause support and health check
- Pension with company contributions
- Life assurance for peace of mind
- Sharesave scheme to save each month and invest in our future
- Structured induction from day one
- Access to our Learning Hub and skills workshops
- Leadership development and apprenticeship programmes
- 30% colleague discount, plus 15% for friends and family, three times a year
- Discounts and cashback at hundreds of retailers
- SmartTech scheme to buy tech up to £1,000
- Cycle to Work scheme for bikes and accessories up to £1,500 through salary sacrifice
- Electric vehicle lease scheme with Octopus to help you save and reduce your impact
- One paid volunteering day each year
Equal opportunities
We’re proud to be an equal opportunities employer, committed to building a workplace that reflects the communities we serve and makes room for different backgrounds, perspectives and experiences.We turn that commitment into action through colleague networks, trusted partnerships and recognised accessibility initiatives such as the Hidden Disabilities Sunflower.
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eCommerce Assistant in Golborne employer: DFS
DFS Group is an exceptional employer that prioritises leadership and collaboration, fostering a culture of continuous improvement and innovation. Located in a dynamic environment, we offer our employees ample opportunities for professional growth and development, alongside a commitment to delivering high-quality software solutions. Join us to be part of a talented team where your contributions are valued and recognised.
StudySmarter Expert Advice🤫
We think this is how you could land eCommerce Assistant in Golborne
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like DFS are looking for when hiring for a eCommerce Assistant.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to DFS for the eCommerce Assistant, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at DFS as a eCommerce Assistant, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out DFS’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a eCommerce Assistant.
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at DFS, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with DFS's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at DFS. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at DFS
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that DFS uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at DFS. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
