Senior Licensing and Brand Manager in Doncaster
Senior Licensing and Brand Manager

Senior Licensing and Brand Manager in Doncaster

Doncaster Full-Time 36000 - 60000 £ / year (est.) No home office possible
DFS Furniture PLC

At a Glance

  • Tasks: Lead brand licensing strategy and secure partnerships to boost our market presence.
  • Company: Join DFS, the UK's leading sofa retail specialist with a vibrant team culture.
  • Benefits: Competitive salary, bonuses, generous discounts, and extensive benefits package.
  • Why this job: Make a real impact in the home industry while developing your skills.
  • Qualifications: 3-5+ years in licensing, strong negotiation skills, and a passion for home trends.
  • Other info: Hybrid working model with opportunities for career growth and a diverse workplace.

The predicted salary is between 36000 - 60000 £ per year.

Your new role opportunities like this are rare, so to say we're excited about this one would be an understatement. It’s a hybrid working role, with 3 days in our office in Doncaster and 2 days at home. You’ll be working with Kellie, who heads up our upholstery and brand team, and joining a wonderful, lively bunch who absolutely love what they do!

As the Senior Licensing and Brand Manager at DFS, you will be responsible for developing and executing our brand licensing strategy to enhance our presence in the upholstery and home market. You will focus on driving commercial success by identifying and securing strategic licensing agreements and expanding house brand propositions. You’ll be managing a varied licensing portfolio, making sure we’re compliant with contractual obligations and maximising revenue opportunities through effective negotiations and building really strong relationships with those you’ll be working with.

The role is for you if... Don't let it discourage you if you don’t have all of this experience, it’s a guideline that will help you hit the ground running. If the role sounds like it would be a great fit for you and you’re confident that it suits, we’d love you to apply.

  • 3-5+ years of experience in licensing or brand partnerships.
  • Strong negotiation skills with experience in contract management and intellectual property licensing.
  • Deep understanding of the home industry and interior trends.
  • Strong leadership and team management skills.
  • Excellent communication and relationship-building abilities.
  • Proficiency in financial analysis and revenue forecasting.

About DFS Make yourself at home with DFS Group! It takes a whole lot of passion to be at the centre of what makes a house feel like home - and that’s just what we do at DFS. We’re the leading sofa retail specialist in the UK, helping people find a comfy seat on their great quality sofas since 1969. We’re a market leader in the UK because of one thing: our people. Our people made us who we are and will drive us into our ambitious future, together. We offer incredible opportunities to get stuck into fun and meaningful work as well as learn new skills — so you can really ‘find your thing’. DFS Group is proud to be an equal opportunities employer; celebrating diversity and committed to a culture of inclusion and belonging. We extend a warm welcome to everyone, embracing a variety of voices and perspectives. As we continue to work on building a workplace that is representative of the customers we serve and the communities we live and work in, we strongly encourage applications from members of minority and under-represented groups. Across the Group, we want to create an environment where everyone feels at home.

DFS Benefits

  • Company Car or Car Allowance
  • Excellent salary plus company bonus, plus extensive benefits package
  • Progression and Development opportunities to grow your skills
  • A huge 30% colleague discount, plus 15% friends & family discount across our Group (DFS, Sofology, Dwell)
  • Generous holiday allowance – the time you need to rest and relax and the longer you’re with us, the more time you’ll get! Opportunity to purchase additional holidays each year!
  • Enhanced maternity, paternity and adoption leave to give you the time you need to settle in with your new family member
  • Access to a range of high street & online discounts from: Sainsbury’s, ASOS, Currys PC World, IKEA, John Lewis and more.
  • Discounted Gym and Cinema memberships to help you unwind
  • Group Pension Scheme
  • Group Sharesave Scheme
  • Life Assurance & Company Sick Pay
  • Full comprehensive training
  • Paid days to volunteer each year

Senior Licensing and Brand Manager in Doncaster employer: DFS Furniture PLC

At DFS, we pride ourselves on being a vibrant and inclusive workplace where creativity thrives and every team member is valued. With a strong focus on employee development, we offer extensive training and progression opportunities, alongside a generous benefits package that includes a company car allowance, discounts, and enhanced leave policies. Located in Doncaster, our hybrid working model allows for a balanced work-life experience, making DFS an exceptional employer for those looking to make a meaningful impact in the home industry.
DFS Furniture PLC

Contact Detail:

DFS Furniture PLC Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Licensing and Brand Manager in Doncaster

✨Tip Number 1

Network like a pro! Reach out to people in the industry, especially those who work at DFS or similar companies. A friendly chat can open doors and give you insights that might just help you land that Senior Licensing and Brand Manager role.

✨Tip Number 2

Prepare for the interview by knowing your stuff! Research DFS’s brand strategy and recent licensing agreements. Show us you’re not just a fit for the role but also passionate about what we do. Bring your A-game!

✨Tip Number 3

Practice your negotiation skills! Since this role involves securing strategic licensing agreements, being able to demonstrate your negotiation prowess during interviews will set you apart. Role-play with a friend or use online resources to sharpen those skills.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re genuinely interested in joining the DFS family. Let’s make it happen!

We think you need these skills to ace Senior Licensing and Brand Manager in Doncaster

Licensing Strategy Development
Brand Management
Negotiation Skills
Contract Management
Intellectual Property Licensing
Financial Analysis
Revenue Forecasting
Leadership Skills
Team Management
Relationship-Building
Understanding of Home Industry
Knowledge of Interior Trends
Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Senior Licensing and Brand Manager role. Highlight your relevant experience in licensing, brand partnerships, and any leadership roles you've held. We want to see how your skills align with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the home industry and how you can contribute to our brand strategy. Be genuine and let your personality come through – we love that!

Showcase Your Negotiation Skills: Since strong negotiation skills are key for this role, make sure to include examples of successful negotiations or contracts you've managed in your application. We want to see how you can drive commercial success for us!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you're keen on joining our team at DFS!

How to prepare for a job interview at DFS Furniture PLC

✨Know Your Licensing Stuff

Make sure you brush up on your knowledge of licensing agreements and brand partnerships. Be ready to discuss specific examples from your past experience where you've successfully negotiated contracts or managed a licensing portfolio.

✨Showcase Your Industry Insight

Demonstrate your understanding of the home industry and current interior trends. Bring along some insights or recent developments that could impact DFS, showing that you're not just knowledgeable but also passionate about the field.

✨Build Rapport with the Team

Since you'll be working closely with Kellie and the upholstery team, make an effort to connect with them during the interview. Ask questions about their work culture and how they collaborate, which will show your interest in being part of the team.

✨Prepare for Financial Discussions

As financial analysis and revenue forecasting are key parts of the role, be prepared to discuss your experience in these areas. Bring examples of how you've used financial data to drive decisions or improve revenue in previous roles.

Senior Licensing and Brand Manager in Doncaster
DFS Furniture PLC
Location: Doncaster

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