At a Glance
- Tasks: Connect with customers and create a welcoming store atmosphere while recommending products.
- Company: DFS is the UK's leading sofa retailer, dedicated to comfort and style since 1969.
- Benefits: Enjoy flexible hours, uncapped commission, generous discounts, and ongoing training opportunities.
- Why this job: Join a fun, supportive team that values your input and celebrates success together.
- Qualifications: No sales experience needed; just bring your confidence, curiosity, and team spirit.
- Other info: We welcome diverse applicants and offer adjustments for interviews.
At DFS, you’re not just selling sofas – you’re helping people feel at home. Whether it’s a bed, mattress or a comfy sofa, you’ll bring your passion for service and help customers feel right seen and heard.
We know life doesn’t stop when your shift starts, from school runs, to study time or just needing balance. That’s why we offer flexible working patterns to help you make it all work. If the hours listed don’t quite fit, apply anyway and let’s chat.
This role puts your earning potential in your hands. With a great basic salary and uncapped commission on everything you sell: the more you sell, the more you earn. On top of that, we offer a monthly NPS bonus, based on how happy our customers are with your team’s service.
What you\’ll be doing
- Connecting with our customers and creating a warm, welcoming space in store.
- Recommending our amazing products through real, honest conversations – ensuring our customers know everything they need to know about the product and the optional extras we have available.
- Taking pride in your space, keeping the store looking great and feeling like a great place to visit.
- Being part of a supportive, fun team that celebrates each other and shares success.
The role is for you if…
Never worked in sales before? No problem – we’ll give you all the training you need. If you’ve got the confidence to chat, the curiosity to learn, and the drive to do your best, we’ll show you the ropes. We’re after team players who bring personality, take pride in doing a great job, and get a buzz from helping customers feel right at home. If that sounds like you, we’d love to meet you.
We want to make the process work for you, so let us know if you need any adjustments before your interview Here’s what to expect:
- A phone chat – this will be a quick intro with our Talent Team.
- An in-store interview – this will be an interview with your future Manager.
For some handy details, have a look at ‘Your Pathway to a DFS Career’ on our Careers site.
About DFS
Did you know a DFS sofa is in one-third of Britain’s homes?
Since 1969, we’ve been creating and selling sofas that reflect people’s unique styles and tastes. Our purpose is to bring great design and comfort into every home, in an affordable, responsible and sustainable manner.
We’re the UK’s leading sofa retail specialist, but here’s the secret to our success – our customers and our people are at the heart of everything we do, and our culture is rooted in our core values: Aim high, Think Customer and Be Real.
Across our Group, we\’re committed to a culture where everyone feels welcome, valued, and can thrive at work. We celebrate diverse voices, champion inclusion, and support each other through our growing colleague networks. We invest in partnerships that drive change, from supporting Doncaster Pride and introducing the Hidden Disabilities Sunflower, to partnering with Carers UK and developing leaders with Diversity in Retail.
We\’re proud to be an equal opportunities employer, committed to building a workplace that reflects the communities we serve. So, if your experience doesn\’t quite match the specification, we\’d still really love to hear from you.
- You’ll earn uncapped commission on sofas, beds, mattresses, and extras – the more you sell, the more you earn. Plus, a monthly bonus rewards your store’s customer service. With a great basic salary, your earning potential is in your hands
- 30% colleague discount across DFS and Sofology products
- Generous holiday allowance (plus the option to buy more)
- Enhanced family leave and a paid volunteering day to give back to causes important to you
- Ongoing training and career development – whether you want to sharpen your skills or step into a new role
- Wellbeing support, including access to healthcare services, an Employee Assistance Programme, and discounted gym memberships
- Group pension and Sharesave scheme
- Life assurance and company sick pay – giving you extra peace of mind
- Salary £12.21 per hour with OTE of £20,000 + per year, plus benefits
- Frequency Hourly
- Contract Type Part Time
- Closing Date 10 August, 2025
- Job Category In Store
- Location Southampton, United Kingdom (Incl. Northern Ireland)
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Customer Experience Advisor - 20 Hours employer: DFS Furniture PLC
Contact Detail:
DFS Furniture PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Experience Advisor - 20 Hours
✨Tip Number 1
Familiarise yourself with DFS products and their unique selling points. Understanding the features and benefits of sofas, beds, and mattresses will help you engage customers in meaningful conversations and demonstrate your passion for service.
✨Tip Number 2
Practice your communication skills by engaging with friends or family in role-play scenarios. This will boost your confidence in chatting with customers and help you develop a warm, welcoming approach that aligns with DFS's values.
✨Tip Number 3
Research DFS’s company culture and core values, such as 'Aim high' and 'Think Customer'. Being able to articulate how your personal values align with theirs during the interview will show that you're a great fit for the team.
✨Tip Number 4
Prepare thoughtful questions to ask during your interviews. Inquiring about team dynamics, training opportunities, and customer service strategies will demonstrate your genuine interest in the role and help you stand out as a candidate.
We think you need these skills to ace Customer Experience Advisor - 20 Hours
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand what DFS is looking for in a Customer Experience Advisor. Highlight your passion for customer service and any relevant experience you have, even if it's not in sales.
Tailor Your CV: Make sure your CV reflects the skills and qualities mentioned in the job description. Emphasise your ability to connect with customers, work as part of a team, and your willingness to learn.
Craft a Compelling Cover Letter: Write a cover letter that showcases your personality and enthusiasm for the role. Mention why you want to work at DFS and how you can contribute to creating a welcoming environment for customers.
Prepare for Interviews: Anticipate questions related to customer service and teamwork. Think of examples from your past experiences that demonstrate your ability to engage with customers and work collaboratively with others.
How to prepare for a job interview at DFS Furniture PLC
✨Show Your Passion for Customer Service
During the interview, express your enthusiasm for helping customers feel at home. Share any previous experiences where you provided excellent service, even if it wasn't in a sales role. This will demonstrate that you understand the importance of customer satisfaction.
✨Be Prepared to Discuss Products
Familiarise yourself with DFS's product range, including sofas, beds, and mattresses. Be ready to discuss how you would recommend these products to customers based on their needs. Showing knowledge about the products will impress your interviewers.
✨Emphasise Teamwork and Collaboration
DFS values team players, so highlight your ability to work well within a team. Share examples of how you've collaborated with others in the past to achieve common goals or support each other, as this aligns with their company culture.
✨Ask Thoughtful Questions
Prepare some questions to ask your interviewers about the role, team dynamics, or company culture. This shows your genuine interest in the position and helps you determine if it's the right fit for you. It also demonstrates that you're proactive and engaged.