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For Companies At a Glance
- Tasks: Lead partnerships, drive revenue growth, and manage key relationships in sports marketing.
- Company: Join Castore, a premium sportswear brand dedicated to enhancing athlete performance.
- Benefits: Enjoy competitive salary, bonuses, 25 days leave, and modern office perks.
- Why this job: Be part of a dynamic team focused on innovation and global sporting partnerships.
- Qualifications: Experience in sports marketing or retail, with strong leadership and communication skills.
- Other info: Work in a fast-paced environment with opportunities for career growth.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Castore exists for one single reason – to make athletes better. Our ethos is built upon the philosophy of BETTER NEVER STOPS, an ideal deeply infused in our DNA and something we strive to live every single day. We utilise advanced engineering and unique technical fabrics to create the highest quality sportswear in the world for athletes who demand the very best. Designed with a passion for innovation with specialist features to help to optimise athletic performance in all conditions.
The founders’ vision is to build Castore into a brand respected across the globe for a deep and unrelenting commitment to engineering the highest quality sportswear in the world, with no stone left unturned in its search for innovation and performance enhancement.
The sportswear market has been dominated by a small clique of mass-market brands and the vision is for Castore to be a premium alternative to these, the natural brand of choice for discerning athletes who demand the very best.
The Role
Responsible for the overall relationship of allocated assets, with a focus on driving revenue growth & maximising brand value for Castore. As the lead for your allocated assets, you’ll own the relationships with our partners key stakeholders & be the internal driving force at Castore bringing all departments together to deliver success against our objectives.
As part of this role, you’ll be working with the wider business to explore new business opportunities & retail growth for your assets, take ownership for club critical paths & kit deliveries, as well supporting our Brand team in maximising our contractual marketing rights to help build our brand profile and positioning within the market.
The Senior Sports Marketing Manager will demonstrate excellent interpersonal skills with the ability to foster relationships at all levels of the organisation, along with excellent organisational attributes to ensure all relevant internal and external departments are held accountable.
Ultimately, the Senior Sports Marketing Manager will support the Head of Partnerships – Football and the wider team to deliver against our commercial & brand objectives. We’re looking for a dynamic individual who will bring energy & ambition to the team.
Responsibilities
·Responsibility and accountability for the relationship of your allocated partners.
·Be the driving force behind driving revenue growth for your partners. Exploring all new business opportunities & supporting retail growth.
·Liaise with Category Management to identify & develop new product opportunities to both enhance our product offering & achieve orderbook growth.
·Act of as the account lead internally, bringing all relevant departments together to achieve success against our partner objectives.
·Take ownership of club critical paths, managing the full process from product range build through to delivery/launch.
·Day-to-day key relationship management of key stakeholders at Sports Marketing assets.
·Own the relationship with Sports Marketing Operations to ensure efficient product flow from order placement to delivery date.
·Work with internal Marketing, Brand and Pro Sports functions to deliver sponsorship rights across all brand and commercial activations.
·Working closely with internal Wholesale teams ensure provision of key information and associated materials to support licensed growth within wholesale accounts for respective/relevant Clubs/Fed/Teams.
·Responsible managing all reporting processes with your partners, ensuring we’re both providing informative & timely updates into our partners, and achieving the relevant insights back from partners.
Skills & Experience
·Experience in sports marketing or sports retail background. Having worked with high profile rights holders/partners would be a plus.
·Excellent sports apparel knowledge & understanding of the team sports retail landscape.
·An excellent understanding of sponsorship & how to leverage such agreements to raise the profile & positioning of our brand.
·Excellent leadership, communication & interpersonal skills with the ability to hold relationships with senior stakeholders.
·Highly motivated, results-oriented and adaptable to change. We’re looking for someone who can thrive in a fast paced environment.
What We Offer
•Competitive salary
•Discretionary bonus scheme
•25 days annual leave (plus bank holidays)
•Modern city centre offices in Manchester
•An opportunity to work with global sporting partners
•Office breakout space with pool tables, dart board and TV’s
•A chance to build a career with a fast paced, high growth brand
•Employee assistance programme
•Generous staff discount
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Senior Sports Marketing Manager employer: DFL
Contact Detail:
DFL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Sports Marketing Manager
✨Tip Number 1
Network within the sports marketing industry. Attend events, webinars, and conferences where you can meet professionals in the field. Building relationships with key stakeholders can give you insights into opportunities at Castore and help you stand out.
✨Tip Number 2
Familiarise yourself with Castore's brand ethos and product offerings. Understanding their commitment to quality and innovation will allow you to speak passionately about how you can contribute to their mission during interviews or networking conversations.
✨Tip Number 3
Showcase your experience with high-profile partners in your discussions. Highlight specific examples of how you've driven revenue growth or enhanced brand value in previous roles, as this aligns closely with the responsibilities of the Senior Sports Marketing Manager position.
✨Tip Number 4
Stay updated on trends in sports marketing and retail. Being knowledgeable about the latest developments in the industry will not only prepare you for interviews but also demonstrate your passion and commitment to the role at Castore.
We think you need these skills to ace Senior Sports Marketing Manager
Some tips for your application 🫡
Understand the Brand: Before applying, take time to understand Castore's ethos and mission. Familiarise yourself with their commitment to quality and innovation in sportswear. This knowledge will help you tailor your application to reflect their values.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in sports marketing or retail, particularly with high-profile partners. Use specific examples to demonstrate how you've driven revenue growth and managed key relationships in previous roles.
Showcase Leadership Skills: Since the role requires excellent leadership and interpersonal skills, provide examples of how you've successfully led teams or projects. Highlight your ability to foster relationships with senior stakeholders and drive collaboration across departments.
Tailor Your Application: Make sure your application is tailored specifically for the Senior Sports Marketing Manager position. Address the key responsibilities mentioned in the job description and explain how your skills and experiences align with them.
How to prepare for a job interview at DFL
✨Show Your Passion for Sports
Make sure to express your enthusiasm for sports and how it aligns with Castore's mission. Share personal experiences or insights that demonstrate your commitment to enhancing athletic performance.
✨Demonstrate Relationship Management Skills
Prepare examples of how you've successfully managed relationships with partners or stakeholders in the past. Highlight your ability to foster collaboration across departments, as this is crucial for the role.
✨Understand the Brand and Market
Research Castore thoroughly before the interview. Be ready to discuss their products, ethos, and how they differentiate themselves from competitors. This shows you’re genuinely interested and have done your homework.
✨Be Results-Oriented
Prepare to discuss specific achievements in your previous roles that demonstrate your results-driven approach. Use metrics or examples to illustrate how you've contributed to revenue growth or brand value in sports marketing.
