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For Companies At a Glance
- Tasks: Create engaging content, manage CRM strategies, and lead digital advertising campaigns.
- Company: Join Saracens, a leading rugby club known for its strong community and commitment to excellence.
- Benefits: Enjoy competitive salary, up to 25 days holiday, and discounts on sports events.
- Why this job: Be part of a dynamic team that values creativity, collaboration, and personal growth.
- Qualifications: Experience in marketing, copywriting, and digital media is preferred but not mandatory.
- Other info: We value initiative and energy; all backgrounds are encouraged to apply.
The predicted salary is between 28800 - 43200 £ per year.
Key responsibilities:
- Copywriting & Content Creation: Develop compelling copy and content across a variety of marketing materials, including digital ads, email campaigns, website content and more.
- CRM Strategy & Execution: Develop and implement CRM strategies to improve fan engagement and retention through customer segmentation, personalisation, targeting and journey optimisation. This role will involve working with platforms including DotDigital and Salesforce.
- Paid Media & Digital Advertising: Working with an agency, lead paid media campaigns (Meta, TikTok, LinkedIn & Search) to drive brand awareness, lead generation and sales.
- Event & Influencer Marketing: Coverage of rugby events plus management of high-profile influencer campaigns both within and outside of the world of rugby.
- Website Maintenance & Optimisation: Lead on upkeep of Saracens.com (through WordPress backend) ensuring content is up to date and UX is exemplary.
- Brand Management: Ensure brand consistency across all marketing touchpoints so that Saracens identity is clearly communicated and upheld.
- Reporting & Analytics: Track, analyse and report on key performance indicators (KPI’s) for all marketing initiatives, providing actionable insights to improve performance.
If you have some but not all of the experience listed above, we still encourage you to apply. The best candidates have ideas, initiative and energy, and this can be demonstrated in multiple ways – not all of which are listed above. Culture also plays a significant role within Saracens; the right person and the right fit is as important as the day-to-day operations.
Personal Characteristics:
- You have a relentless focus and are a great team player.
- You thrive in and promote a culture of hard work, discipline, honesty, and humility to deliver results.
- You manage projects, activities, and resources effectively, assuming personal ownership and accountability for results.
- Proven ability to challenge and influence others.
- Ability to quickly build professional, deep, long-term relationships with stakeholders, inspiring trust, confidence and commitment to Saracens.
- Assertive, yet calm and works well under pressure.
- Perception and awareness of when things may work.
- You encourage open discussion of different ideas and views; welcome and solicit feedback.
- You instil a continuous improvement mindset and champion best practice.
BENEFITS
- Compensation: Competitive salary.
- Holiday: Up to 25 days’ holiday a year, plus bank holidays.
- Health & Wellbeing: Paid sick leave for both physical & mental health.
- Sports & Entertainment: Ballot tickets for Saracens Home Games. Ballot tickets for International Rugby Games. Opportunities for discounted tickets to Saracens games and events for you and your family. Partner discounts.
- Family: Enhanced paid maternity, paternity, adoption or shared parental leave, if you’ve accrued two years continuous service. Life Assurance with Zurich. Company pension scheme.
- Commuting: We’re a member of the cycle-to-work scheme.
HOW TO APPLY: Please apply with your CV and a covering letter explaining your interest and suitability for the role. Applications should be sent to Sangita Asani, People Business Partner.
SARACENS MARKETING MANAGER employer: DFL
Contact Detail:
DFL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SARACENS MARKETING MANAGER
✨Tip Number 1
Familiarise yourself with the Saracens brand and its values. Understanding their culture and how they communicate will help you align your approach during interviews and discussions, showcasing that you're a great fit for their team.
✨Tip Number 2
Network with current or former employees of Saracens on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations, which you can leverage during your application process.
✨Tip Number 3
Stay updated on the latest trends in digital marketing, especially in sports marketing. Being able to discuss recent campaigns or innovations in the field during your interview will demonstrate your passion and knowledge, making you stand out as a candidate.
✨Tip Number 4
Prepare examples of how you've successfully managed projects or campaigns in the past. Be ready to discuss specific metrics and outcomes, as this will show your ability to deliver results and your understanding of performance tracking, which is crucial for this role.
We think you need these skills to ace SARACENS MARKETING MANAGER
Some tips for your application 🫡
Tailor Your Cover Letter: Craft a cover letter that specifically addresses the key responsibilities and personal characteristics mentioned in the job description. Highlight your relevant experience in copywriting, CRM strategies, and digital advertising to show how you fit the role.
Showcase Your Creativity: Since the role involves content creation, include examples of your previous work or projects that demonstrate your ability to create compelling marketing materials. This could be links to campaigns you've worked on or samples of your writing.
Highlight Relevant Experience: Make sure your CV clearly outlines your experience with platforms like DotDigital and Salesforce, as well as any previous roles involving paid media campaigns or event marketing. Use bullet points for clarity and impact.
Express Your Passion for Rugby: In both your CV and cover letter, convey your enthusiasm for rugby and how it aligns with Saracens' culture. Mention any relevant experiences or connections to the sport that can help you stand out as a candidate who truly understands the brand.
How to prepare for a job interview at DFL
✨Showcase Your Copywriting Skills
Prepare examples of your previous copywriting and content creation work. Be ready to discuss how you developed compelling content for various marketing materials, as this is a key responsibility for the role.
✨Demonstrate CRM Knowledge
Familiarise yourself with CRM strategies and tools like DotDigital and Salesforce. Be prepared to discuss how you've used customer segmentation and personalisation in past roles to enhance engagement and retention.
✨Highlight Your Digital Advertising Experience
Discuss any experience you have with paid media campaigns on platforms such as Meta, TikTok, and LinkedIn. Share specific examples of how you drove brand awareness and lead generation through digital advertising.
✨Emphasise Teamwork and Culture Fit
Saracens values a strong team player who promotes a culture of hard work and humility. Be ready to share examples of how you've collaborated effectively with others and contributed to a positive team environment.
