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For Companies At a Glance
- Tasks: Shape and deliver high-performing digital marketing campaigns that drive customer engagement.
- Company: Join DFDS, a company committed to community service and inclusivity.
- Benefits: Enjoy life assurance, pension schemes, free ferry travel, and extensive health support.
- Why this job: Be part of a dynamic team and make a real impact in digital marketing.
- Qualifications: Experience in marketing with a focus on paid social and digital media channels.
- Other info: Opportunities for professional development and a supportive work environment.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Do you want to be a valued part of the critical infrastructure that serves communities across Europe and beyond? Are you looking for a position in which you can set direction and help shape our company? If so, then you could be the newest addition to our team as a Performance Marketing Specialist. Be part of the movement - and play your part.
About the role
This role plays a key part in shaping and delivering high‑performing digital activity, working closely with internal stakeholders and external agencies to ensure campaigns are aligned with business objectives. You will translate strategic priorities into effective, data‑driven execution across channels, continually optimising performance to support both customer acquisition and retention.
You will be responsible for:
- Collaborating with internal teams and agency partners to plan and deliver integrated digital and media strategies aligned to business goals.
- Translating campaign objectives into clear media plans, defining KPIs, SLAs, target audiences, and creative direction.
- Supporting customer journey mapping and optimisation to improve engagement, conversion, and retention.
- Designing and managing test‑and‑learn roadmaps, using performance data and analytics frameworks to drive continuous improvement.
- Monitoring and managing agency delivery, performance, and quality, ensuring brand consistency, accurate tracking, and effective landing page experiences across all activity.
About you
You bring a relevant background in marketing, business, or a related discipline, with hands‑on experience managing paid social and digital media channels. You have a strong understanding of performance optimisation and enjoy using data and insights to improve results. Curious and motivated, you’re passionate about digital marketing and committed to continually developing your skills in a fast‑evolving landscape. You’re analytical, well organised, and proactive in your approach, able to manage multiple priorities, meet deadlines, and take ownership of your work. A confident communicator, you’re comfortable collaborating with stakeholders and partners, and clearly presenting ideas, performance insights, and recommendations.
We think the strongest teams are built on diversity and inclusivity. Contrasting opinions, varied skills and strong characters bring out the best in us all. And we cannot wait for you to join.
Working at DFDS
Join the movement and grow with us. Now about what we can give you. You’ll be able to access some fantastic benefits such as:
- Life assurance cover
- Contributory company pension scheme
- Holiday Purchase Scheme
- Free ferry travel for up to 4 guests between Dover and Calais / Newcastle and Amsterdam with no limit on trips
- Full employee assistance programme including: Proactive financial, emotional, mental, and physical health care support including face to face counselling, fast 24/7 access to a GP, a second medical opinion and legal support for colleagues and their family.
- Huge range of retail discounts from high street and online retailers
- Cashback on health care including dental, optical, physiotherapy, prescriptions, specialist consultations and much more.
- Access to myStrength, our Wellbeing platform, which has plenty of content to support and improve your mental wellness needs.
- Access to mental health first aid and opportunity to join support webinars with a focus on all areas of positive wellbeing.
While you’re with us, we want you to develop. At DFDS, we believe that development happens first and foremost through activities in the workplace. We will also offer training courses that can support you in your role, if needed.
Are we a match? Then what are you waiting for? Apply Now. If you think your personality, skills, experience, and desire match this role, we’d love to hear from you. Please send us your CV as soon as possible, as we’re keen to meet potential candidates on an ongoing basis. We look forward to hearing from you.
04/03/2026 Performance Marketing Specialist North Shields, United Kingdom in Newcastle upon Tyne employer: DFDS Germany ApS & Co.
Contact Detail:
DFDS Germany ApS & Co. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land 04/03/2026 Performance Marketing Specialist North Shields, United Kingdom in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work and achievements. This gives potential employers a taste of what you can bring to the table beyond just your CV.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to reflect how your experience aligns with their goals. Remember, it’s not just about what you’ve done, but how it fits into their vision!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love hearing from passionate candidates who are eager to join our team and make an impact.
We think you need these skills to ace 04/03/2026 Performance Marketing Specialist North Shields, United Kingdom in Newcastle upon Tyne
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Performance Marketing Specialist role. Highlight your hands-on experience with digital media channels and any relevant achievements in performance optimisation.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're passionate about digital marketing and how you can contribute to our team. Share specific examples of how you've successfully collaborated with stakeholders or improved campaign performance in the past.
Showcase Your Analytical Skills: Since this role involves a lot of data-driven decision-making, be sure to mention any tools or frameworks you’ve used for performance analysis. We love candidates who can demonstrate their ability to turn insights into actionable strategies!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role as soon as possible. Don’t wait too long – we’re eager to meet you!
How to prepare for a job interview at DFDS Germany ApS & Co.
✨Know Your Numbers
As a Performance Marketing Specialist, you'll need to demonstrate your understanding of data-driven marketing. Brush up on key metrics like ROI, CTR, and conversion rates. Be ready to discuss how you've used these metrics in past campaigns to optimise performance.
✨Showcase Your Collaboration Skills
This role involves working closely with internal teams and external agencies. Prepare examples of how you've successfully collaborated in the past. Highlight any specific projects where teamwork led to improved campaign outcomes or innovative strategies.
✨Be Ready to Discuss Campaign Strategies
Familiarise yourself with various digital channels and be prepared to talk about how you would approach campaign planning. Think about how you would translate business objectives into actionable media plans, and be ready to share your thought process during the interview.
✨Demonstrate Your Passion for Digital Marketing
Show your enthusiasm for the ever-evolving landscape of digital marketing. Share any recent trends you've noticed or tools you've been experimenting with. This will not only show your commitment but also your proactive approach to staying ahead in the field.
