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- Tasks: Lead product marketing strategies and create impactful campaigns for a cutting-edge fintech.
- Company: Join Dext, a fast-growing fintech transforming bookkeeping with AI and machine learning.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and industry recognition.
- Why this job: Shape the future of accounting and make a real impact on global businesses.
- Qualifications: Senior-level experience in product marketing, preferably in SaaS or fintech.
The predicted salary is between 36000 - 60000 £ per year.
Dext is a fast-growing fintech transforming bookkeeping through AI and machine learning. Our platform empowers businesses, accountants, and bookkeepers to simplify accounting processes and make smarter, more timely financial decisions. In 2024, Dext joined the IRIS Software Group, further strengthening our ability to deliver end-to-end accountancy solutions. We’ve achieved 99.5% data accuracy, saved over 35 million hours of manual data entry, and are trusted by 12,000 firms and 700,000 businesses globally. With integrations across all major accounting software and over 11,500 financial sources, we’re proud to be at the forefront of innovation in the accounting space.
We’re hiring a Senior Product Marketing Manager to shape our product narrative, drive go-to-market execution, and deliver campaigns and content that position Dext as the essential platform for accountants and bookkeepers. You’ll lead product launches, GTM planning, demand generation, sales enablement, and the development of industry-leading content, working closely with product, sales, creative, and in-market teams.
If you’re passionate about the accounting ecosystem, commercial storytelling, and driving measurable global impact, this role is for you.
- Lead the positioning, messaging, and value propositions for Dext, strengthening belief in the impact our products deliver for accounting and bookkeeping firms.
- Shape and execute multi-market go-to-market strategies and product launches across the UK, US, Canada, Australia and France, partnering with product, sales, and in-country teams to ensure coordinated and high-impact execution.
- Run targeted, multi-channel demand-generation campaigns and drive cross-sell and upsell opportunities, ensuring our content engages effectively across digital and social channels.
- Drive customer adoption, usage, and engagement of key product features by creating compelling, insight-led content tailored to accountants and bookkeepers.
- Produce high-quality sales enablement materials such as decks, collateral and case studies that help commercial teams meet acquisition, expansion, and cross-sell targets.
- Develop distinctive, shareable thought leadership in partnership with industry experts to strengthen Dext’s position as the essential platform for accountants.
- Own reporting and performance insights for product marketing activity, collaborating with in-market teams to track progress and optimise results.
What Success Looks Like:
- Strong GTM execution and timely launches.
- Growth in pipeline, purchase, and cross-sell metrics.
- Increased feature adoption and product engagement.
- Sales teams are fully supported with impactful enablement materials.
- Industry recognition of Dext as the essential accounting platform.
- Consistent, high-quality thought leadership output.
Skills & Experience You’ll Bring:
- Significant senior-level experience in product marketing, ideally in SaaS or fintech.
- Experience with SMB or accountant-focused products.
- Strong global project management capability.
- Highly collaborative with excellent stakeholder management.
- Ability to influence cross-functional teams.
- Creativity and curiosity with a strong understanding of customer challenges.
If you’re energised by influencing product strategy, shaping market perception, and supporting accountants globally, we’d love to hear from you. Apply now to become a core part of Dext’s mission to empower the accounting profession.
Senior Product Marketing Manager in London employer: Dext Software Ltd
Contact Detail:
Dext Software Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Dext and its products thoroughly. Understand their mission and how your skills can contribute to their goals. This will help you stand out and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the Senior Product Marketing Manager role. Highlight your successes in product marketing and how you can drive growth and engagement at Dext.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Dext team and making an impact in the accounting space.
We think you need these skills to ace Senior Product Marketing Manager in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the accounting ecosystem shine through. We want to see how your passion aligns with our mission at Dext and how you can contribute to transforming bookkeeping.
Tailor Your Content: Make sure to customise your application to highlight your experience in product marketing, especially in SaaS or fintech. We love seeing how your unique skills can help us shape our product narrative and drive impactful campaigns.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences are easy to spot. This helps us quickly understand how you can fit into our team.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity to join Dext.
How to prepare for a job interview at Dext Software Ltd
✨Know Your Product Inside Out
Before the interview, dive deep into Dext's platform and its features. Understand how it simplifies accounting processes and the impact it has on businesses and accountants. This knowledge will help you articulate your vision for product marketing and demonstrate your passion for the accounting ecosystem.
✨Showcase Your GTM Strategy Skills
Prepare to discuss your experience with go-to-market strategies. Bring examples of successful product launches you've led, focusing on how you collaborated with cross-functional teams. Highlight any specific metrics or outcomes that showcase your ability to drive measurable results.
✨Engage with Thought Leadership
Familiarise yourself with current trends in fintech and accounting. Be ready to discuss how you can contribute to Dext’s thought leadership initiatives. Share ideas on creating compelling content that resonates with accountants and bookkeepers, showcasing your creativity and understanding of customer challenges.
✨Prepare for Collaborative Scenarios
Expect questions about your collaborative approach and stakeholder management. Think of examples where you influenced cross-functional teams or navigated complex projects. This will demonstrate your ability to work effectively within Dext’s dynamic environment and support their mission.