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- Tasks: Manage Dexerto's X presence and create engaging tweets about gaming and entertainment.
- Company: Dexerto is the leading hub for gaming culture and viral entertainment content.
- Benefits: Enjoy geographical freedom and work remotely while engaging with a vibrant community.
- Why this job: Join a fun, innovative team that creates viral content and embraces gaming culture.
- Qualifications: Experience managing large X accounts and creating high-performing social media content required.
- Other info: Work during late UK/US hours and stay current with X's latest features.
The predicted salary is between 36000 - 60000 £ per year.
Company Overview
Dexerto is the #1 destination for gaming, influencer, streamer and viral entertainment content. We\’re a media company at the forefront of gaming culture and a leading hub of entertaining, inspirational global content. Our community-level approach and succinct digital voice has led us to become the trusted companion for 84M+ fans worldwide.
We partner with the world\’s leading brands, offering comprehensive services that connect them directly to gaming culture. From content creation to strategic collaborations, we drive authentic engagement, helping brands inspire, entertain, and immerse audiences on their journey from curiosity to passion.
The Role
Dexerto is looking for a Social Editor – X (Twitter) to help us maximise our presence on X, direct traffic to our website and post engaging videos which we can monetise.
What You Will Do
- Manage and maintain Dexerto\’s X presence, ensuring consistent posting and engagement throughout late UK / US hours.
- Craft compelling tweets that capture trending gaming and entertainment stories in Dexerto\’s distinctive voice.
- Monitor X trends and conversations to identify viral content opportunities and breaking news in gaming/entertainment culture.
- Collaborate with editorial teams to share stories that are suitable to be written and post stories that our writers have written.
- Engage with our X community, posting in our Streamer Community and responding to mentions and direct messages.
- Track and analyse X performance metrics to optimise posting strategies and content formats
- Stay current with X\’s latest features and best practices to keep our content fresh and innovative
Why should you work for us?
- We\’re not some stuffy, old-school media company dwelling on the negative. We create viral content and cover the fun stuff.
- You\’ll have the opportunity to lead key initiatives, take ownership of projects, and grow with the company as we continue to scale.
- Geographical freedom – You can work from anywhere, as long as you\’re available during the late UK or US timezone.
What We\’re Looking For
- Experience managing a large X account with a significant follower count
- Proven track record of creating viral or high-performing social media content
- Deep understanding of gaming, streamer and entertainment culture
- Excellent writing skills with the ability to craft engaging tweets that match our brand voice
- Strong knowledge of X\’s algorithm, best posting times, and engagement strategies
- Ability to work in a fast-paced environment and react quickly to breaking news or trending topics
- Availability to work during US hours with flexibility for major gaming events or breaking news
#li-remote
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Social Editor - X (Twitter) employer: Dexerto Limited
Contact Detail:
Dexerto Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Editor - X (Twitter)
✨Tip Number 1
Familiarise yourself with Dexerto's unique voice and style. Spend some time engaging with their content on X to understand what resonates with their audience, as this will help you craft tweets that align with their brand.
✨Tip Number 2
Stay updated on the latest trends in gaming and entertainment. Follow key influencers and accounts in the industry to ensure you're always in the loop about what's trending, which will help you identify viral content opportunities.
✨Tip Number 3
Engage actively with the X community. Respond to comments and messages, and participate in conversations to build rapport with followers. This will demonstrate your commitment to community engagement, a key aspect of the role.
✨Tip Number 4
Analyse successful posts from other large X accounts. Look at what types of content perform well and consider how you can adapt those strategies for Dexerto's audience, ensuring your approach is data-driven.
We think you need these skills to ace Social Editor - X (Twitter)
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Dexerto's content style and audience. Read their articles and social media posts to grasp their tone and approach, which will help you tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasise any experience you have managing social media accounts, particularly on X. Include specific examples of viral content you've created or campaigns you've managed.
Showcase Your Writing Skills: Craft a compelling cover letter that reflects your writing ability. Use engaging language and demonstrate your understanding of gaming and entertainment culture, as this is crucial for the role.
Tailor Your Application: Make sure to customise your application for the Social Editor position. Address how your skills and experiences align with the responsibilities listed in the job description, particularly around engagement and trend monitoring.
How to prepare for a job interview at Dexerto Limited
✨Show Your Passion for Gaming Culture
Make sure to express your enthusiasm for gaming and entertainment during the interview. Share your experiences with gaming, your favourite streamers, and how you stay updated on trends. This will demonstrate that you are not just qualified but genuinely passionate about the industry.
✨Demonstrate Your Social Media Savvy
Be prepared to discuss your experience managing large X accounts. Bring examples of viral content you've created or campaigns you've run. Highlight your understanding of X's algorithm and best practices, as this will show that you know how to engage an audience effectively.
✨Craft Engaging Tweets on the Spot
During the interview, you might be asked to create a few tweets based on current trends or news. Practice crafting compelling and concise tweets that reflect Dexerto's voice. This will showcase your writing skills and ability to think quickly under pressure.
✨Prepare Questions About the Role
Have thoughtful questions ready about the role and the company. Ask about their approach to content creation, how they measure success on X, or what challenges they face in the current gaming landscape. This shows your interest in the position and helps you understand if it's the right fit for you.
