At a Glance
- Tasks: Lead impactful campaigns to engage healthcare professionals and drive adoption of CGM technology.
- Company: Join Dexcom, a pioneer in continuous glucose monitoring with a mission to improve health outcomes.
- Benefits: Comprehensive benefits, growth opportunities, and access to innovative health technology.
- Other info: Flexible hybrid work model with a dynamic team focused on creativity and achievement.
- Why this job: Make a real impact in healthcare marketing while working with cutting-edge technology.
- Qualifications: 8-12 years in healthcare marketing, strong analytical skills, and experience with NHS systems.
The predicted salary is between 60000 - 75000 £ per year.
About the Company
Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream: To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes. 25 years later, we have pioneered an industry and are just getting started. We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. To continue what we’ve started: Improving human health.
Job Summary
Marketing Manager, HCP Campaigns & Channel Engagement, UK & Ireland - Continuous Glucose Monitoring
Workplace Flexibility
This full‑time role operates on a flex/hybrid model with three days per week in our Bracknell (Maxis) office – designed to maximise collaboration, fast decision‑making and executional momentum. You must live within commuting distance.
Meet The Team
Step into a high‑impact Marketing Team that’s been strategically restructured to accelerate performance and drive measurable results. As one of two HCP Marketing Managers, you’ll take ownership of a critical portfolio focused on engaging healthcare professionals with precision and purpose. The team is built on a foundation of Creativity, Competency, Community, Integrity and Achievement – values that translate into high standards, strategic thinking and a relentless drive to deliver business impact. We move fast, think big and take pride in the results we deliver.
Responsibilities
- Lead impactful, multi‑channel campaigns that drive adoption and access to Dexcom Continuous Glucose Monitoring (CGM) Systems across the UK & Ireland.
- Shape strategic engagement with healthcare professionals, payors and key stakeholders – empowering commercial, clinical and market access teams with the right tools and messaging.
- Develop and execute integrated campaigns based on customer journey insights and care pathways.
- Craft compelling, compliant messaging and multi‑format assets tailored to local market needs.
- Activate campaigns across digital, field, event and partnership channels – optimising reach and engagement.
- Measure performance and use insights to refine strategy and improve ROI.
- Collaborate cross‑functionally and manage agency relationships to deliver high‑quality, on‑brand materials.
What Makes You Successful
- Strategic & Analytical Thinking: Experience crafting multi‑channel strategies tailored to healthcare systems, ideally within NHS. Strong analytical skills to interpret performance data and optimise engagement.
- Marketing & Campaign Execution: Solid understanding of digital and in‑person channels (CRM, email, webinars, third‑party platforms). Proven ability to launch targeted campaigns with measurable impact. Skilled in tailoring messaging for HCPs, payors and clinical teams.
- Performance & KPI Management: Confident in tracking engagement metrics and aligning marketing KPIs with go‑to‑market strategies. Able to use insights to refine channel mix and boost campaign effectiveness.
- Stakeholder Collaboration & Communication: Excellent cross‑functional collaboration with medical, legal, regulatory and agency partners. Strong communicator and project manager, serving as a key marketing liaison across teams.
Benefits
- A front row seat to life‑changing CGM technology.
- Learn about our brave #dexcomwarriors community.
- A full and comprehensive benefits program.
- Growth opportunities on a global scale.
- Access to career development through in‑house learning programs and/or qualified tuition reimbursement.
- An exciting and innovative, industry‑leading organisation committed to our employees, customers and the communities we serve.
Travel Required: 15‑25%
Experience & Education Requirements
Typically requires a Bachelor’s degree and a minimum of 8‑12 years of related experience. At this level a graduate degree may be desirable with 4 years of related experience in healthcare, medical devices or pharmaceutical marketing. Familiarity with NHS structures, healthcare professional engagement and market access dynamics. Experience in regulated environments with a strong understanding of compliance and promotional governance.
Important Note: You must have the Right to Work in the UK. Sponsorship is not available for this role.
HCP Marketing Manager (FTC 12 mths) in Bracknell employer: Dexcom
Dexcom Corporation is an exceptional employer, offering a dynamic work environment in Bracknell that fosters creativity and collaboration. With a strong commitment to employee growth through comprehensive benefits and career development opportunities, Dexcom empowers its team to make a meaningful impact in the healthcare sector. Join us to be part of a pioneering company dedicated to improving health outcomes and transforming diabetes management.
StudySmarter Expert Advice🤫
We think this is how you could land HCP Marketing Manager (FTC 12 mths) in Bracknell
✨Tip Number 1
Network like a pro! Reach out to your connections in the healthcare and marketing sectors. Attend industry events or webinars where you can meet potential employers and showcase your passion for HCP engagement.
✨Tip Number 2
Prepare for interviews by researching Dexcom and its impact on diabetes management. Be ready to discuss how your experience aligns with their mission and how you can contribute to their innovative campaigns.
✨Tip Number 3
Showcase your analytical skills! Be prepared to share examples of how you've used data to drive marketing strategies in the past. This will demonstrate your ability to optimise campaigns and improve ROI.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining a company that’s changing lives with CGM technology.
We think you need these skills to ace HCP Marketing Manager (FTC 12 mths) in Bracknell
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of HCP Marketing Manager. Highlight your experience with multi-channel campaigns and any specific achievements in healthcare marketing that align with Dexcom's mission.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about improving health outcomes and how your skills can contribute to our team. Be sure to mention your understanding of the NHS and healthcare professional engagement.
Showcase Your Analytical Skills:Since this role requires strong analytical thinking, include examples of how you've used data to drive campaign success in the past. We love numbers, so don’t shy away from sharing metrics that demonstrate your impact!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Dexcom!
How to prepare for a job interview at Dexcom
✨Know Your Stuff
Before the interview, dive deep into Dexcom's mission and values. Understand their continuous glucose monitoring technology and how it impacts healthcare professionals. This knowledge will help you connect your experience with their goals during the conversation.
✨Showcase Your Campaign Skills
Prepare to discuss specific multi-channel campaigns you've led in the past. Highlight your strategic thinking and analytical skills by sharing metrics that demonstrate your impact. Be ready to explain how you tailored messaging for different audiences, especially healthcare professionals.
✨Engage with Their Values
Dexcom values creativity, competency, community, integrity, and achievement. Think of examples from your career that reflect these values. Showing that you align with their culture can set you apart from other candidates.
✨Ask Insightful Questions
Prepare thoughtful questions about the role and the team dynamics. Inquire about their current marketing strategies or how they measure campaign success. This shows your genuine interest in the position and helps you assess if it's the right fit for you.
