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- Tasks: Lead impactful marketing campaigns for healthcare professionals across the UK & Ireland.
- Company: Join Dexcom, a pioneer in continuous glucose monitoring and health innovation.
- Benefits: Comprehensive benefits, growth opportunities, and access to career development programs.
- Why this job: Make a real difference in healthcare while working with cutting-edge technology.
- Qualifications: 8-12 years in healthcare marketing; strong analytical and strategic skills required.
- Other info: Flexible hybrid work model with a dynamic team focused on creativity and impact.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream: to forever change how diabetes is managed and to unlock information and insights that drive better health outcomes. Fifty years later, we have pioneered an industry and are now broadening our vision beyond diabetes to empower people to take control of health with personalized, actionable insights aimed at solving important health challenges.
Right to Work UK: Must have the Right to Work in the United Kingdom. Sponsorship is not available for this role.
This role will be based at our offices in Bracknell, United Kingdom, 3 days each week.
Step into a high-impact Marketing Team that’s been strategically restructured to accelerate performance and drive measurable results. As one of two HCP Marketing Managers, you’ll take ownership of a critical portfolio focused on engaging healthcare professionals with precision and purpose. Our team is built on a foundation of Creativity, Competency, Community, Integrity and Achievement; values that translate into high standards, strategic thinking and a relentless drive to deliver business impact. We move fast, think big and take pride in the results we deliver.
Where You Come In
- Lead impactful, multi-channel campaigns that drive adoption and access to Dexcom Continuous Glucose Monitoring (CGM) Systems across the UK & Ireland.
- Shape strategic engagement with healthcare professionals, payors and key stakeholders—empowering commercial, clinical and market access teams with the right tools and messaging.
- Develop and execute integrated campaigns based on customer journey insights and care pathways.
- Craft compelling, compliant messaging and multi-format assets tailored to local market needs.
- Activate campaigns across digital, field, event and partnership channels—optimising reach and engagement.
- Measure performance and use insights to refine strategy and improve ROI.
- Collaborate cross-functionally and manage agency relationships to deliver high-quality, on-brand materials.
What Makes You Successful
- Strategic & Analytical Thinking: Experience crafting multi-channel strategies tailored to healthcare systems, ideally within NHS. Strong analytical skills to interpret performance data and optimise engagement.
- Marketing & Campaign Execution: Solid understanding of digital and in-person channels (CRM, email, webinars, third-party platforms). Proven ability to launch targeted campaigns with measurable impact. Skilled in tailoring messaging for HCPs, payors and clinical teams.
- Performance & KPI Management: Confident in tracking engagement metrics and aligning marketing KPIs with go-to-market strategies. Able to use insights to refine channel mix and boost campaign effectiveness.
- Stakeholder Collaboration & Communication: Excellent cross-functional collaboration with medical, legal, regulatory and agency partners. Strong communicator and project manager, serving as a key marketing liaison across teams.
What You’ll Get
- A front row seat to life-changing CGM technology. Learn about our brave #dexcomwarriors community.
- A full and comprehensive benefits program.
- Growth opportunities on a global scale.
- Access to career development through in-house learning programs and/or qualified tuition reimbursement.
- An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.
Travel Required: 15‑25% travel
Experience and Education Requirements: Typically requires a Bachelor’s degree and a minimum of 8‑12 years of related experience, in healthcare, medical devices or pharmaceutical marketing. At this level a graduate degree may be desirable with 4 years of related experience. Familiarity with NHS structures, healthcare professional engagement and market access dynamics. Experience in regulated environments with a strong understanding of compliance and promotional governance.
Flex Workplace: This full‑time role operates on a flex/hybrid model of three in‑office days per week, designed to maximise collaboration, fast decision‑making and executional momentum. As of November 2025, our new office will be located in Bracknell Maxis and you must live within commuting distance.
Marketing Manager, HCP Campaigns & Channel Engagement, UK & Ireland - Healthcare - CGM in Bracknell employer: Dexcom Ireland - Athenry
Contact Detail:
Dexcom Ireland - Athenry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, HCP Campaigns & Channel Engagement, UK & Ireland - Healthcare - CGM in Bracknell
✨Tip Number 1
Network like a pro! Reach out to people in the healthcare marketing space, especially those who work with CGM systems. A friendly chat can open doors and give you insights that might just land you that interview.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past campaigns and results. When you get the chance to meet potential employers, having tangible examples of your work can really set you apart.
✨Tip Number 3
Stay updated on industry trends! Follow healthcare marketing blogs and news. Being knowledgeable about the latest in CGM technology and NHS dynamics will help you impress during interviews.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Dexcom and making a difference in healthcare.
We think you need these skills to ace Marketing Manager, HCP Campaigns & Channel Engagement, UK & Ireland - Healthcare - CGM in Bracknell
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in healthcare marketing. We want to see how your skills align with the role of Marketing Manager for HCP Campaigns & Channel Engagement.
Showcase Your Campaign Success: When detailing your past experiences, focus on specific campaigns you've led. We love numbers, so include metrics that demonstrate your impact and effectiveness in driving engagement and adoption.
Be Authentic: Let your personality shine through in your application. We value creativity and integrity, so don’t hesitate to share your unique approach to marketing and how you’ve made a difference in previous roles.
Apply Through Our Website: For the best chance of success, make sure to submit your application through our official website. This helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Dexcom Ireland - Athenry
✨Know Your Stuff
Before the interview, dive deep into Dexcom's mission and values. Understand their products, especially the Continuous Glucose Monitoring systems, and how they impact healthcare professionals. This knowledge will help you connect your experience with their goals.
✨Showcase Your Campaign Skills
Prepare to discuss specific multi-channel campaigns you've led in the past. Highlight your strategic thinking and analytical skills by sharing metrics that demonstrate your success. Be ready to explain how you tailored messaging for different stakeholders.
✨Engage with the Team Spirit
Dexcom values creativity, community, and collaboration. During the interview, express how you embody these values in your work. Share examples of how you've successfully collaborated with cross-functional teams and managed agency relationships.
✨Ask Insightful Questions
Prepare thoughtful questions about the role and the team dynamics. Inquire about their current marketing strategies or how they measure campaign success. This shows your genuine interest in the position and helps you assess if it's the right fit for you.
