At a Glance
- Tasks: Plan and optimise paid media campaigns across Google, Meta, and Taboola.
- Company: Dynamic marketing agency focused on data-driven strategies.
- Benefits: Competitive salary, flexible hours, and opportunities for professional growth.
- Other info: Fast-paced environment with plenty of room for innovation and career advancement.
- Why this job: Join a creative team and make a real impact on campaign performance.
- Qualifications: Experience in managing paid media and strong analytical skills.
The predicted salary is between 40000 - 50000 € per year.
We are looking for a data-driven Campaign Manager to own and scale paid acquisition across Google Ads, Meta (Facebook/Instagram), and Taboola, with full accountability for CPA and CPL performance.
Key Responsibilities
- Plan, launch, and optimise campaigns across Google, Meta, and Taboola
- Own and improve CPA, CPL, ROAS, and conversion rates
- Build and manage UTM tracking frameworks for accurate attribution
- Set up and manage pixels, conversion events, and tracking via Google Tag Manager
- Analyse full funnel performance (ad → landing page → conversion) and reduce drop-off
- Continuously A/B test audiences, creatives, and landing pages
- Collaborate on and optimise landing pages to improve conversion rates
- Allocate and manage budgets based on performance data
- Produce clear, insight-led performance reports
Key Requirements
- Proven experience managing paid media with ownership of CPA/CPL targets
- Hands-on expertise in:
- Meta Ads Manager (campaign structure, pixel/event optimisation)
- Google Ads
- Taboola / native platforms
- Strong understanding of:
- UTMs, attribution models, and tracking accuracy
- Conversion tracking (pixels, events, GTM)
- Landing page optimisation / CRO principles
- Proficient in:
- GA4 (Google Analytics)
- Google Tag Manager
- Reporting tools (e.g. Looker Studio)
- Strong analytical mindset with ability to optimise campaigns and scale efficiently
KPIs
- CPA & CPL performance
- Conversion rate (ad → landing page)
- Landing page uplift from testing
- Tracking accuracy (UTMs, pixels, events)
- Scalable growth within efficiency targets
Campaign Manager in London employer: Devonshire Hayes Recruitment Specialists Ltd.
As a Campaign Manager at our innovative company, you will thrive in a dynamic work culture that prioritises data-driven decision-making and continuous improvement. We offer competitive benefits, including professional development opportunities and a collaborative environment that encourages creativity and growth. Located in a vibrant area, our team enjoys a supportive atmosphere where your contributions directly impact our success in performance marketing.
Contact Detail:
Devonshire Hayes Recruitment Specialists Ltd. Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Campaign Manager in London
✨Tip Number 1
Get to know the company inside out! Research their campaigns, values, and recent projects. This will help you tailor your approach and show them you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. A friendly chat can sometimes lead to insider info or even a referral, which can give you a leg up in the application process.
✨Tip Number 3
Prepare for the interview by practising common questions related to campaign management and performance marketing. Use real examples from your experience to demonstrate how you've tackled challenges and achieved results.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email reiterating your interest can keep you fresh in their minds and show that you’re proactive. Plus, it’s a great chance to highlight any points you might have missed during the chat.
We think you need these skills to ace Campaign Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Campaign Manager role. Highlight your experience with Google Ads, Meta, and Taboola, and don’t forget to mention any successes you've had with CPA and CPL targets!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about performance marketing and how your skills align with our needs. Be specific about your achievements in managing paid media campaigns.
Show Off Your Analytical Skills:Since we’re all about data-driven decisions, make sure to showcase your analytical mindset. Mention any tools you’ve used, like GA4 or Google Tag Manager, and how you’ve leveraged data to optimise campaigns.
Apply Through Our Website:We love it when candidates apply directly through our website! It helps us keep track of applications better and ensures you get noticed. So, don’t hesitate – hit that apply button!
How to prepare for a job interview at Devonshire Hayes Recruitment Specialists Ltd.
✨Know Your Numbers
As a Campaign Manager, you'll need to be data-driven. Brush up on your CPA, CPL, and ROAS metrics before the interview. Be ready to discuss how you've optimised these in past campaigns and what strategies you used to improve performance.
✨Familiarise with Tools
Make sure you're comfortable with Meta Ads Manager, Google Ads, and Taboola. If you can, bring examples of campaigns you've managed using these platforms. Showing that you know your way around UTM tracking and Google Tag Manager will definitely impress them.
✨A/B Testing Insights
Prepare to talk about your experience with A/B testing. Have specific examples ready where you tested different audiences, creatives, or landing pages. Highlight what you learned from these tests and how they impacted your campaign results.
✨Performance Reporting
Be ready to discuss how you produce performance reports. Mention any tools you’ve used, like Looker Studio, and how you translate data into actionable insights. They’ll want to see that you can not only analyse data but also communicate it effectively.
