At a Glance
- Tasks: Run and optimise multi-channel digital campaigns to drive lead generation and performance.
- Company: Join a premium housebuilder with a collaborative and entrepreneurial culture.
- Benefits: £36,000 salary, 26 days holiday, remote work, and wellness perks.
- Other info: Exciting growth opportunities in a supportive environment with innovative projects.
- Why this job: Make a real impact in a growing marketing team with creative freedom.
- Qualifications: 2 years in digital marketing, strong analytical skills, and content creation experience.
The predicted salary is between 31500 - 38500 £ per year.
- Digital Marketing Executive (BBBH38025) Hertfordshire, England
- Digital Marketing Executive
- Letchworth | £36,000 | 1 day working from home
This is not a role where you’ll be managing social media in isolation or simply scheduling campaigns.
It’s a chance to join a growing marketing team where performance, creativity, and commercial thinking genuinely matter.
We’re working with a well‑established premium housebuilder that is investing heavily in its marketing function.
Following a recent restructure, they’re looking for a Digital Marketing Executive to join their Head Office team in Letchworth and play a key role in driving lead generation, campaign performance, and digital growth across multiple developments.
You’ll report directly to the Head of Marketing and join a small, collaborative team where your ideas will be heard, your data will influence decisions, and your work will have a visible impact.
- What you’ll be doing
- Running and optimising multi‑channel digital campaigns across paid search, paid social, email, and display.
- Monitoring campaign performance through GA4 and digital dashboards.
- Analysing cost per lead and identifying opportunities to improve marketing ROI.
- Managing website content through Word Press CMS and supporting SEO improvements.
- Creating engaging content, emails, landing pages, brochures, and social assets using Canva and/or Adobe Creative Suite.
- Working closely with marketing and sales teams to turn on‑site insights into effective digital campaigns.
- Conducting market research and contributing fresh, creative marketing ideas.
This role is heavily data‑driven, so you’ll need to be comfortable analysing performance, spotting trends, and making recommendations that improve results.
- What we’re looking for
- At least 2 years’ experience in a digital marketing role.
- Strong analytical skills with experience using GA4, Google Ads, Meta Business Suite, and CRM systems.
- Experience across SEO, PPC, paid social, email marketing, and campaign reporting.
- Confident content creation and copywriting skills.
- Word Press or similar CMS experience.
- Canva and/or Adobe Creative Suite skills.
- A proactive, hands‑on approach and the confidence to ask questions, challenge ideas, and take ownership.
Housebuilder or estate agency experience would be a significant advantage and is the ideal background for this role.
However, it is not a dealbreaker. We’d also be very interested in candidates who have worked for a high‑end or premium consumer brand and can demonstrate strong digital marketing, reporting, and performance‑driven experience.
An understanding of premium brand positioning, customer experience, and what high‑performing marketing looks like will be highly valued.
This is a genuinely exciting time to join the business.
The marketing team has recently been restructured, new systems are being introduced, and there is significant investment in digital capability.
You’ll have the opportunity to work with a supportive Head of Marketing, gain exposure to multiple projects, and develop your career within a business that is growing rapidly.
The culture is collaborative, entrepreneurial, and refreshingly free of unnecessary bureaucracy. You’ll be given autonomy, responsibility, and the chance to make a real impact.
Package
- 1 day working from home per week.
- 26 days holiday plus your birthday off, increasing with service.
- Pension with up to 10% employer contribution.
- Discretionary bonus.
- Life assurance.
- Employee wellbeing and gym benefits.
- Free on‑site parking and EV charging.
If you’re a digitally minded marketer who enjoys using data to improve performance and wants to be part of a growing, ambitious business, we’d love to hear from you.
- Digital Marketing Executive (BBBH38025) Hertfordshire, England
- #J-18808-Ljbffr
Digital Marketing Executive in Letchworth employer: deverellsmith
Deverellsmith is an exceptional employer, offering a dynamic work environment where you can take ownership of financial processes and make a significant impact. Located just outside Oxford, the company fosters a collaborative culture that prioritises employee growth and development, providing ample opportunities for professional advancement. With a focus on business aviation and prime property, this role not only promises high visibility but also the chance to work closely with the CEO in a supportive and innovative setting.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in Letchworth
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for deverellsmith and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like deverellsmith are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with deverellsmith on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at deverellsmith. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive in Letchworth
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit deverellsmith. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of deverellsmith:Show us that you’ve done your homework! In your application, briefly mention what you admire about deverellsmith’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at deverellsmith
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at deverellsmith will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At deverellsmith, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
