Brackenheath Briticent Business Development Manager

Brackenheath Briticent Business Development Manager

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Department: Brackenheath & Briticent
Location: UK – North
Reports To: Senior Product & Sourcing Manager

Overview

Responsible for driving sales growth across the Brackenheath and Briticent brands within defined regional territories. The role focuses on developing wholesale and contractor relationships, expanding stockist networks, and supporting the launch and growth of next-generation outdoor and site temporary lighting ranges.

Responsibilities

• Develop and deliver a focused regional sales strategy aligned to business targets and forecasts.
• Drive growth through wholesale partners and strategic stockist development.
• Build strong working relationships across the electrical wholesale channel and site temporary markets.
• Plan and lead promotional campaigns in collaboration with internal teams and stockists.
• Support stockist networks to improve sales-out performance and increase market visibility.
• Build and strengthen relationships with existing customers, securing stockists of new and existing ranges.
• Identify range extension and upsell opportunities that deliver sustainable and profitable growth.
• Produce accurate sales forecasts and track performance against KPIs.
• Provide clear reporting to support performance and forward planning.
• Work closely with product, sourcing, marketing and commercial teams to ensure clear communication and alignment with wider business objectives.

Qualifications

• Experience: 2-5 years of external sales in the lighting manufacturing sector, managing wholesale accounts
• Proven success: history of exceeding sales targets and driving business growth
• Effective communication: ability to influence and communicate at all levels
• Motivated & driven: self-starter with a passion to succeed
• Full UK Driving Licence: valid UK driving licence for client visits

Job Details

• Seniority level: Mid-Senior level
• Employment type: Temporary
• Job function: Business Development and Sales
• Industries: Appliances, Electrical, and Electronics Manufacturing

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