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- Tasks: Lead content strategy and create a unified voice across various platforms.
- Company: Dynamic integrated comms agency focused on youth engagement.
- Benefits: Flexible freelance contract, remote work, and creative freedom.
- Why this job: Shape impactful content that resonates with young audiences and drives engagement.
- Qualifications: Experience as a senior content lead in an agency or publishing house.
- Other info: Opportunity to work in a collaborative environment with a focus on innovation.
The predicted salary is between 48000 - 72000 £ per year.
An integrated comms agency specialising in campaigns targeted at young people is looking for a freelance Editorial/Content lead to direct a united vision for the content across touchpoints with teachers and parents. This person will create a unifying content strategy and tone of voice that allows each touchpoint (learning, social media, events) to act with consistency across multiple audiences.
You will need to have senior content lead or Head of Content experience at an agency or publishing house and ideally have worked with content aimed at younger audiences. The editorial lead will bring a content direction that means that all elements of the content deliver against the programme ambition, whilst meeting audience needs.
This person will:
- Convert the agreed mission into a consistent editorial remit
- Define the role of each programme element and set an ambition for audience impact
- Set the briefs for each area of the content team
- Review and direct content tone of voice and suitability against ambition
- Work with marketing and communications to ensure that marketing and audience needs are met
- Set up an audience test and learn approach
2 days per week freelance contract, remote with occasional onsite presence.
Head of Content employer: DesignStudioPeople
Contact Detail:
DesignStudioPeople Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Content
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at agencies or publishing houses. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your expertise! Create a portfolio that highlights your best content strategies and campaigns aimed at younger audiences. Make sure it’s easy to access and visually appealing.
✨Tip Number 3
Prepare for interviews by understanding the company’s mission and audience. Tailor your responses to show how your vision aligns with theirs, especially when it comes to creating a consistent tone of voice.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Head of Content
Some tips for your application 🫡
Show Your Passion for Content: When you're writing your application, let your enthusiasm for content creation shine through. We want to see how you can bring a unifying vision to our projects, especially when it comes to engaging with young audiences.
Tailor Your Experience: Make sure to highlight your previous experience as a senior content lead or Head of Content. We’re looking for someone who has a solid background in creating strategies that resonate with teachers and parents alike, so don’t hold back on those relevant achievements!
Be Clear and Consistent: Just like the content strategy we aim to create, your application should be clear and consistent. Use a tone of voice that reflects our mission and shows you understand the importance of connecting with multiple audiences across various touchpoints.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to lead our content direction!
How to prepare for a job interview at DesignStudioPeople
✨Know Your Audience
Before the interview, take some time to understand the target audience for the content. Familiarise yourself with the needs and preferences of young people, teachers, and parents. This will help you demonstrate how your content strategy can resonate with these groups.
✨Showcase Your Experience
Be ready to discuss your previous roles as a senior content lead or Head of Content. Prepare specific examples of campaigns you've directed that successfully engaged younger audiences. Highlight how you created a consistent tone of voice across various touchpoints.
✨Demonstrate Strategic Thinking
Think about how you would convert the agency's mission into a cohesive editorial strategy. Be prepared to outline your approach to defining the role of each programme element and how you would set ambitious goals for audience impact during the interview.
✨Collaborative Mindset
Since this role involves working closely with marketing and communications teams, emphasise your ability to collaborate effectively. Share examples of how you've worked cross-functionally in the past to ensure that content meets both marketing objectives and audience needs.