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- Tasks: Drive brand image and profitability through innovative marketing strategies in the UK.
- Company: Join a dynamic, family-owned fragrance company with global ambitions.
- Benefits: Enjoy a vibrant work culture, competitive salary, and opportunities for personal growth.
- Why this job: Be part of a creative team shaping iconic brands and making an impact in the fragrance industry.
- Qualifications: Marketing knowledge, strong communication skills, and a passion for beauty and lifestyle.
- Other info: Fast-paced environment with excellent career development opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Designer Parfums is a fast-growing, dynamic global fragrance company in the perfume & cosmetics industry, with a UK base in London and international ambition, with active business in around 80 markets. We are a family-owned business, and we are proud to create, develop, and distribute brands from a fantastic portfolio of heritage classics to celebrity trend-led & lifestyle fragrances. We are brand owners and licensees for GHOST, JENNIFER LOPEZ, HAWAIIAN TROPIC, CERRUTI, PLAYBOY & JEAN LOUIS SCHERRER, and proud to be distributors for ARIANA GRANDE, GUY LAROCHE, PILOMA PICASSO, AIGNER & GANT.
Our employees make our business special. With strong family values, we believe that Designer Parfums is a more prosperous and fun place to work where people feel free to be themselves. We believe in the power of being Ambitious, Agile and Approachable while meeting our business goals.
JOB PURPOSE
To champion and drive the image and the profitability of the brands in the UK market, in accordance with global and local objectives, through planning, budgeting and implementing the relevant marketing activities, under the supervision of the UK Marketing Manager.
KEY DUTIES AND RESPONSIBILITIES
- Plan the UK marketing Calendar in accordance with agreed budgets and guidelines from License/Global brand.
- Develop ideas and work with the Trade Marketing team to ensure the brands maximise potential in all retailers and develop specific plans where necessary.
- Build relationships with License/global brand teams and report on a monthly and ad-hoc basis.
- Work with the creative team on relevant artwork briefing projects & be responsible for approving artwork for the brand ahead of license/global brand approvals.
- Plan and monitor the A&P spend on the brand(s) to maximise brand profitability & effectiveness marketing campaigns.
- Define the media strategy, brief agencies, and follow up on the implementation. Analyse the results of the strategy and report results to the appropriate parties.
- Manage and plan UK stock requirements for marketing initiatives (sampling tools, gwps, POSM) with the demand planning team. Alert management/relevant teams to any stock issues.
- Present the marketing programme and provide the sales & trade marketing team with all appropriate tools to sell to the retailers.
- Respond to and follow up enquiries from all relevant teams & licenses.
- Liaise and attend meetings with the License/global brand teams and other company functions necessary to perform duties.
- Understand the retail and consumer environment, staying up to date on relevant market and brand activity.
- Carry out all administration duties relevant to this role.
REQUIREMENTS
- Understands the principles of marketing, budgets, stock management, and strategic promotional activities, pricing and distribution.
- Understands the relationship between Sales and Marketing and be able to balance the needs of the License/global brand teams, whilst being aware of the UK market.
- Highly motivated and autonomous.
- Strong verbal and written communicator and good listener.
- Good attention to detail.
- Highly organised, flexible and able to multi-task.
- Ability and confidence to work with people at all levels.
UK Brand Manager in London employer: DESIGNER PARFUMS
Contact Detail:
DESIGNER PARFUMS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK Brand Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fragrance and cosmetics industry. Attend events, join online forums, and don’t be shy about reaching out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for the brand! When you get an interview, make sure to express your enthusiasm for Designer Parfums and its portfolio. Share your ideas on how you can contribute to their success and demonstrate that you understand their market and values.
✨Tip Number 3
Prepare for those tricky questions! Research common interview questions for brand managers and practice your responses. Think about how your skills align with the role and be ready to discuss specific examples from your past experiences that showcase your abilities.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you email to express your appreciation for the opportunity. This not only shows your professionalism but also keeps you fresh in their minds as they make their decision.
We think you need these skills to ace UK Brand Manager in London
Some tips for your application 🫡
Show Your Passion for Fragrance: When writing your application, let your love for the fragrance industry shine through! Share any personal experiences or insights that connect you to the brands we represent. We want to see your enthusiasm and how it aligns with our family values.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for the UK Brand Manager role. Highlight relevant experience in marketing, budgeting, and stock management. We appreciate candidates who take the time to show us why they’re the perfect fit for this position!
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon where possible. We value good communication skills, so make sure your written application reflects that by being well-structured and easy to read.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team at Designer Parfums!
How to prepare for a job interview at DESIGNER PARFUMS
✨Know Your Brands
Before the interview, dive deep into the brands Designer Parfums represents. Familiarise yourself with their heritage, target audience, and recent marketing campaigns. This knowledge will not only impress your interviewers but also help you articulate how you can contribute to enhancing their brand image.
✨Showcase Your Marketing Savvy
Be prepared to discuss your understanding of marketing principles, especially in relation to budgeting and stock management. Think of specific examples from your past experiences where you've successfully planned and executed marketing strategies. This will demonstrate your ability to drive profitability for the brands.
✨Build Relationships
Highlight your skills in building relationships, as this role requires collaboration with various teams. Share examples of how you've effectively worked with cross-functional teams in the past. This will show that you understand the importance of teamwork in achieving marketing goals.
✨Stay Current on Trends
Keep yourself updated on the latest trends in the fragrance and cosmetics industry. Be ready to discuss how these trends could impact Designer Parfums' marketing strategies. Showing that you're proactive about market research will reflect your ambition and agility, key values for the company.
