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- Tasks: Join our team to manage digital marketing, content creation, and influencer campaigns.
- Company: Designer Parfums is a vibrant, family-owned fragrance company with global ambitions.
- Benefits: Enjoy a friendly work culture, flexible hours, and opportunities for creativity.
- Why this job: Gain hands-on marketing experience while working with exciting brands and trends.
- Qualifications: Ideal for graduates or those with a marketing apprenticeship; creativity and organisation are key.
- Other info: Be part of a supportive team that values authenticity and innovation.
The predicted salary is between 28800 - 43200 £ per year.
Designer Parfums is a fast-growing, dynamic global fragrance company in the perfume & cosmetics industry, with a UK base in London and international ambition, with active business in around 70 markets. We are a friendly family-owned business, and we are proud to create, develop, and distribute brands from a fantastic portfolio of heritage classics to celebrity trend-led fragrances. We are brand owners and licensees for GHOST, JENNIFER LOPEZ, HAWAIIAN TROPIC, CERRUTI, PLAYBOY & JEAN LOUIS SCHERRER, and delighted to be distributors for ARIANA GRANDE, GUY LAROCHE, PALOMA PICASSO, AIGNER & GANT. Our employees make our business special. With strong family values, we believe that Designer Parfums is a more prosperous and fun place to work when people feel free to be themselves. We believe in the power of being Authentic, Agile and Approachable while meeting our business goals.
Job Purpose: An opportunity to join the Designer Parfums team to gain a broad range of marketing experience and support with a mix of Digital marketing, Trade marketing and Admin.
Key Duties and Responsibilities:
- Manage day-to-day communications with key retail partners and marketing teams.
- Manage all content across the brands for various uses across retailers' ecommerce & socials.
- Edit, resize & rename content, ensuring folders are kept organised and up to date with the latest brand assets.
- Bring creative & disruptive ideas on how to engage customers & consumers.
- Manage relationships with in-house influencer agency for all influencer campaigns supporting the brand team.
- Review and recommend trends and trending talent & come up with innovative and creative brief ideas.
- Support with content for the Designer Parfums social account, issuing assets or creating assets for national fragrance week or giveaways.
- Film social content at PR and retailer events & support with filming and editing corporate videos for internal meetings or event reveals.
- Create & adapt brand copy to support the assets.
- Create layouts for brand pages for regular updates in line with brand launches or key moments (e.g. Christmas).
- Audit retailer websites for brand content and copy, and provide updates where needed.
- Brief & manage artworks with the internal creative team.
- Assist with store visits to retailers to take pictures of point of sales materials & report back findings to Sales & Marketing teams.
- Research options for materials to support the sales & marketing team for influencer & retailer gifting – e.g. sourcing elements, branded boxes, etc.
- Raise purchase orders on SAP, saving & filing purchase order approvals.
- Organise postal send-outs using the internal post system for retailer and influencer send-outs.
- Complete product set up of new line forms for new product or supplier set up.
- Support the Marketing team with ad hoc requests.
Key Skills Required:
- Attention to detail/eye for design.
- Project management skills.
- Good communication.
- Good organisation.
- Flexible & adaptable personality.
- Excel/PPT/Canva.
- Aware of beauty trends and market environment.
- Understanding of customer and shopper behaviour.
- Graduate degree educated or Marketing Apprenticeship.
Digital Marketing Executive employer: DESIGNER PARFUMS
Contact Detail:
DESIGNER PARFUMS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Familiarise yourself with the brands under Designer Parfums. Understanding their unique selling points and target audiences will help you tailor your conversations and demonstrate genuine interest during interviews.
✨Tip Number 2
Stay updated on the latest trends in digital marketing and the beauty industry. Being able to discuss current trends and how they can be applied to Designer Parfums' strategies will show your proactive approach and passion for the role.
✨Tip Number 3
Network with professionals in the fragrance and cosmetics industry. Attend relevant events or join online forums to connect with people who can provide insights or even refer you to opportunities within Designer Parfums.
✨Tip Number 4
Prepare examples of your previous work that showcase your skills in digital marketing, project management, and content creation. Being ready to discuss specific projects will help you stand out as a candidate who can contribute immediately.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially any work with social media, content creation, and influencer campaigns. Use keywords from the job description to align your skills with what Designer Parfums is looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the fragrance industry and your understanding of current beauty trends. Mention specific brands from their portfolio that resonate with you and explain how your skills can contribute to their marketing goals.
Showcase Your Creativity: Since the role involves creative tasks, consider including a portfolio or examples of past projects that demonstrate your ability to engage customers through innovative marketing strategies. This could include social media campaigns, content you've created, or any relevant design work.
Proofread and Edit: Before submitting your application, carefully proofread all documents to ensure there are no spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for the role.
How to prepare for a job interview at DESIGNER PARFUMS
✨Show Your Passion for the Beauty Industry
Make sure to express your enthusiasm for the beauty and fragrance industry during the interview. Research current trends and be ready to discuss how they relate to Designer Parfums' brands. This will demonstrate your genuine interest and knowledge in the field.
✨Highlight Your Creative Ideas
Since the role involves bringing creative and disruptive ideas, prepare a few examples of innovative marketing strategies you've implemented or would like to propose. This could include social media campaigns or influencer collaborations that align with the company's values.
✨Demonstrate Strong Communication Skills
As the position requires managing communications with retail partners and marketing teams, practice articulating your thoughts clearly. Be prepared to discuss how you’ve successfully communicated in past roles, especially in collaborative environments.
✨Be Organised and Detail-Oriented
Given the emphasis on organisation and attention to detail, consider sharing specific instances where your organisational skills made a difference in a project. Bring examples of how you manage content and assets effectively, as this is crucial for the role.
