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- Tasks: Lead global brand strategies and collaborate with markets to enhance brand presence.
- Company: Join Designer Parfums, a dynamic family-owned fragrance company with a global reach.
- Benefits: Enjoy a hybrid work model with 4 days in London and 1 day from home.
- Why this job: Be part of a fast-paced environment, travel to exciting destinations, and influence brand evolution.
- Qualifications: Graduate level with a business or marketing degree and 4 years of relevant experience.
- Other info: Strong analytical skills and proficiency in PowerPoint and Excel are essential.
The predicted salary is between 36000 - 60000 £ per year.
Designer Parfums is a fast growing, dynamic global fragrance company in the perfume & cosmetics industry, with a UK base in London and international ambition, with active business in around 70 markets. We are a friendly, family-owned business, and we are proud to create, develop, and distribute brands from a fantastic portfolio of heritage classics to celebrity trend-led fragrances. We are brand owners and licensees for GHOST, JENNIFER LOPEZ, HAWAIIAN TROPIC, CERRUTI, PLAYBOY & JEAN LOUIS SCHERRER and delighted to be distributors for ARIANA GRANDE, GUY LAROCHE, PALOMA PICASSO, AIGNER & GANT. We believe in the power of being Authentic, Agile and Approachable while meeting our business goals.
This is a hybrid role that requires working 4 days from our office based in London and 1 day from home. The Global Commercial Marketing Manager role offers a unique opportunity to bridge the gap between sales and marketing. You will lead brand strategies on a global scale, collaborating with markets while enjoying the fast-paced rhythm of London and travelling to exciting destinations.
- Capture the essence of the Brand DNA and plans, and translate it into market plans, monitor evolution and collaborate with brands & markets on improvements/adjustments.
- Work hand in hand with the Brand Creative team and Brand Leader in installing the brands across markets, with a strong focus in the key markets.
- Partner with Brand Creative to enhance brand plans.
Strategic Brand Development:
- Collaborative Strategy Crafting: Partner with the Global Brand Team to craft and execute potent global brand strategies, with profitability at the forefront.
- Transform strategies into actionable blueprints for local market teams, ensuring execution excellence and competitive edge.
- Brand Evolution: Infuse your passion into the brand's vision, playing a pivotal role in its strategic and commercial evolution.
- Contribute to market-leading launch plans by dissecting proposals and aligning with the global brand team.
- Share timely insights and market needs, fueling brand innovation.
- Create dynamic brand presentations for distributors and retailers, fostering clarity and alignment.
- Ensure brand information reaches distributors and retailers promptly, fostering transparency.
Logistical Mastery:
- Collaborate with operations to supply data and assets for seamless new launches.
- Evaluate media plan feedback and performance indicators, driving data-informed decisions.
Brand Guardianship:
- Uphold brand guidelines on online retailers' pages, ensuring uniformity.
- Lead the creation of comprehensive brand guidelines, trade catalogues, and digital toolkits.
Commercial and Strategic Data Insights:
- Compile and present monthly distributor reports, revealing key insights.
Graduate level with ideally business / marketing related degree, minimum 4 years of experience, ideally in sales, buying, or marketing within fashion, beauty, or fragrance. Strong numerical and analytical skills, proficient in PowerPoint and Excel.
Commercial Sales & Marketing Manager employer: DESIGNER PARFUMS
Contact Detail:
DESIGNER PARFUMS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Sales & Marketing Manager
✨Tip Number 1
Familiarise yourself with the fragrance and cosmetics industry. Understanding current trends, key players, and market dynamics will help you speak confidently about the role and demonstrate your passion for the sector during interviews.
✨Tip Number 2
Network with professionals in the beauty and fragrance industry. Attend relevant events or join online forums to connect with people who can provide insights into the company culture at Designer Parfums and potentially refer you for the position.
✨Tip Number 3
Prepare to discuss your experience in crafting and executing brand strategies. Be ready to share specific examples of how you've successfully collaborated with teams to drive brand evolution and market penetration, as this is crucial for the role.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you've used data to inform marketing decisions in the past. Highlight any experience you have with compiling reports or evaluating performance indicators, as this aligns with the job's requirements.
We think you need these skills to ace Commercial Sales & Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales and marketing, particularly within the beauty or fragrance industry. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the fragrance industry and your understanding of brand strategies. Mention specific brands you admire and how your experience aligns with the company's values of being Authentic, Agile, and Approachable.
Showcase Analytical Skills: Since strong numerical and analytical skills are essential for this role, provide examples in your application of how you've used data to drive decisions or improve brand performance in previous positions.
Highlight Collaborative Experience: Emphasise any experience you have working collaboratively with teams, especially in crafting and executing brand strategies. This will show your ability to work effectively with the Global Brand Team and local market teams.
How to prepare for a job interview at DESIGNER PARFUMS
✨Know the Brand Inside Out
Before your interview, make sure you research Designer Parfums thoroughly. Understand their brand portfolio, including GHOST and JENNIFER LOPEZ, and be ready to discuss how you can contribute to their brand strategies and market presence.
✨Showcase Your Analytical Skills
Given the emphasis on numerical and analytical skills in this role, prepare examples from your past experience where you've used data to drive decisions or improve marketing strategies. Be ready to discuss how you can apply these skills to enhance brand profitability.
✨Demonstrate Collaboration Experience
This role requires working closely with various teams, so highlight your experience in collaborative projects. Share specific instances where you've partnered with creative teams or local market teams to achieve successful outcomes.
✨Prepare for Strategic Discussions
Be ready to discuss how you would approach crafting and executing global brand strategies. Think about how you would translate high-level strategies into actionable plans for local markets, and be prepared to share your thoughts on brand evolution and innovation.
