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- Tasks: Create and manage engaging social media content for a vibrant spirits brand.
- Company: Join Desi Daru, an award-winning ultra-premium spirits brand blending Indian heritage with British craftsmanship.
- Benefits: Full-time role with opportunities for progression and flexible working around events.
- Why this job: Be part of a creative team that brings modern India to a global audience through innovative storytelling.
- Qualifications: 2+ years in marketing and social media, strong video editing skills, and a passion for brand storytelling.
- Other info: Fast-paced environment with the chance to work on exciting campaigns and events.
The predicted salary is between 36000 - 60000 £ per year.
Desi Daru is a multi-award-winning ultra-premium spirits brand blending Indian heritage with British craftsmanship. Best known for our iconic Alphonso Mango Vodka, we bring the flavours and spirit of modern India to a global audience. As we scale rapidly across top bars, restaurants, and retail venues in the UK and beyond, we’re looking for a Marketing & Social Content Manager to elevate our social presence and brand storytelling.
Role Overview
This is a hands-on, creative-first role for someone who enjoys social media, culture and content. You’ll manage Desi Daru’s social channels end-to-end, from ideation and shooting to editing, posting and optimisation to bring Desi Daru’s vibrant brand to life. This role is primarily focused on marketing and content creation, with design and event support forming part of wider campaign delivery.
Key Responsibilities
- Planning and executing a monthly content calendar aligned to launches and campaigns
- Owning and managing Desi Daru’s social channels (Instagram, TikTok, LinkedIn)
- Creating high-quality short-form video content (Reels, TikToks, Shorts)
- Capturing content at events, bar activations, tastings and trade shows
- Editing content with captions, music, transitions and branding
- Engaging with the community via comments, DMs and brand mentions
- Supporting product launches, partnerships and influencer collaborations
- Tracking performance and optimising content based on insights
- Supporting POS, decks and visual assets where required
- Attend key trade events to support with both visual presence and content creation
- Coordinate with other designers, videographers, and activation managers
What We’re Looking For
- 2+ years’ experience in Marketing, Brand Strategy and Social Media
- Strong understanding of Instagram and TikTok best practices
- Confident shooting and editing short-form video
- Comfortable being on camera when required
- Ability to subtitle, colour-correct and format content for different platforms
- Strong storytelling skills with a commercial, brand-led mindset
- Knowledge of posting, scheduling and analytics tools (e.g. Meta Business Suite or similar)
- Strong portfolio showing POS materials, social content, and brand-led design work
- Proven in creating assets for both digital and print environments
- Organised with ability to adapt to fast-paced environments and manage multiple projects concurrently
Working Arrangement
This is a full-time role based in our London HQ (Ealing), working five days per week in-office, with flexibility around content shoots, events and activations. There is strong opportunity for progression as Desi Daru continues to scale.
How to Apply
Please send your CV, your social links and/or portfolio, and a short note on why you’re excited to join Desi Daru to:
Marketing and Social Content Manager in London employer: Desi Daru | B corp
Contact Detail:
Desi Daru | B corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Social Content Manager in London
✨Tip Number 1
Get your social media game on point! Since this role is all about elevating Desi Daru’s online presence, make sure your own profiles reflect your creativity and understanding of platforms like Instagram and TikTok. Show us what you can do!
✨Tip Number 2
Network like a pro! Attend industry events, engage with influencers, and connect with other marketing professionals. Building relationships can open doors and give you insights into the latest trends that could set you apart.
✨Tip Number 3
Create a killer portfolio! Showcase your best work in marketing and content creation. Include examples of short-form videos, social campaigns, and any brand storytelling you've done. We want to see your unique style and skills!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Desi Daru team. Don’t forget to include a note about why you’re excited to be part of our journey!
We think you need these skills to ace Marketing and Social Content Manager in London
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your personality. Remember, we’re looking for someone who can bring Desi Daru’s vibrant brand to life, so don’t hold back!
Tailor Your CV: Make sure your CV is tailored to the role. Highlight your experience in marketing and social media, especially any work with Instagram and TikTok. We want to see how your skills align with what we’re doing at Desi Daru!
Include a Portfolio: Don’t forget to include links to your portfolio or social media channels! Show us your best work, especially any short-form video content you’ve created. This is your chance to impress us with your storytelling skills and creativity.
Express Your Passion: In your short note about why you want to join Desi Daru, be genuine! Share what excites you about our brand and how you can contribute to our growth. We love hearing from passionate individuals who are eager to make an impact!
How to prepare for a job interview at Desi Daru | B corp
✨Know Your Brand Inside Out
Before the interview, dive deep into Desi Daru's story, values, and products. Familiarise yourself with their iconic Alphonso Mango Vodka and how it blends Indian heritage with British craftsmanship. This knowledge will help you demonstrate your passion for the brand and how you can contribute to its growth.
✨Showcase Your Creative Skills
Prepare a portfolio that highlights your best work in social media content creation, especially short-form videos. Include examples of campaigns you've executed, focusing on storytelling and engagement. Be ready to discuss your creative process and how you approach content ideation and execution.
✨Be Ready to Discuss Trends
Stay updated on the latest trends in social media, particularly on platforms like Instagram and TikTok. Be prepared to share your thoughts on current trends and how they could be leveraged for Desi Daru’s marketing strategy. This shows that you’re not just a content creator but also a strategic thinker.
✨Engagement is Key
Think about how you would engage with the community on Desi Daru’s social channels. Prepare examples of how you've successfully interacted with audiences in the past, whether through comments, DMs, or brand mentions. Highlighting your ability to build a community around a brand will set you apart.
