At a Glance
- Tasks: Drive sales in Defence and Law Enforcement, building strong customer relationships and delivering tailored solutions.
- Company: Join Canon, a global leader in imaging and innovation with a diverse culture.
- Benefits: Enjoy flexible working, competitive salary, generous holiday, and discounts on Canon products.
- Other info: Collaborate with a vibrant team across 50+ nationalities and enjoy excellent career growth opportunities.
- Why this job: Make a real impact in a dynamic sector while growing your career in a supportive environment.
- Qualifications: B2B sales experience, strong relationship management, and ability to navigate complex environments.
The predicted salary is between 50000 - 60000 £ per year.
- Business Development Manager - Defence & Law Enforcement
- UXBRIDGE, MIDDLESEX, United Kingdom (Remote)
- Job Info
- Job Identification 762
- Job Category Sales
- Locations Correspondance to HQ, London, GB (Remote)
- Job Function Specialist
About Us
At Canon, we’ve been inspiring people to capture and share their world for over 85 years.
As a global leader in imaging and innovation, we’re driven by bold ideas, collaboration, and a commitment to making a positive impact.
We’re proud of our diverse, inclusive culture and our philosophy of Kyosei – living and working together for the common good.
We welcome applicants from all communities and backgrounds.
Why Join Us?
- Be part of a diverse, energetic team, joining 50+ nationalities at our Stockley Park Head Office
- Enjoy hybrid working (3 days in office, 2 from home)
- Benefit from flexible hours, professional development, and a wide range of perks
- Minimum of 25 days of personal holiday per year with up to 5 days of available holiday purchase
- Access a competitive salary, benefits, a generous pension scheme and up to 38% discount on Canon products
- Be part of a company that values sustainability, inclusion, and your personal growth
- Great transport links- Elizabeth Line and Stockley Park low-cost Shuttle Bus and free parking on site
Job Description
Canon UK are looking for a seasoned Business Development Manager to drive the sales of ITCG Products & Services into both existing and new customers within the Defence and Law Enforcement (DLE) sector.
As our Business Development Manager you will develop a deep understanding of customer applications, build trusted long‑term relationships within a highly restricted environment, and generate compelling commercial propositions to grow Canon’s business and deliver agreed financial targets.
Acting as the sector specialist for DLE, you will be supporting complex, solution‑based opportunities where Canon products form part of wider integrated solutions, whilst strengthening Canon’s position across direct and indirect routes to market.
Responsibilities
- Lead the development of the Defence and Law Enforcement segment, delivering revenue and profit targets in line with agreed business objectives.
- Identify, develop and convert new B2B opportunities while protecting and growing existing business within the segment, optimising both direct and indirect routes to market.
- Own and deliver the segment pipeline, ensuring high‑quality opportunity management, accurate forecasting and disciplined use of Salesforce as the core CRM platform.
- Develop strategic account plans for key and "must‑win" accounts, building strong engagement across multiple stakeholders and decision makers within secure environments.
- Work closely with key channel partners (including major strategic dealers) to maximise sales‑out performance, strengthen collaboration and drive mutual growth.
- Act as a trusted advisor to customers by understanding operational use cases within military, law enforcement and security environments, translating needs into tailored solutions.
- Collaborate cross‑functionally with product, marketing, service, finance and European teams to develop competitive, solution‑led propositions and improve win rates.
- Monitor market trends, competitor activity and emerging technologies to identify opportunities, mitigate risks, and inform segment strategy.
- Support the full commercial lifecycle from opportunity creation through to order, delivery, invoicing and cash collection in collaboration with internal teams.
Qualifications
To be successful in this Business Development Manager, Defence & Law Enforcement role you will possess the following skills and experience.
- Strong commercial and business development experience within a B2B sales environment
- Proven ability to manage complex, solution‑based sales cycles involving multiple stakeholders
- Experience working with indirect channels, partners or distributors
- Strong relationship management skills with the ability to build credibility in specialist or restricted‑access environments
- High level of commercial acumen, balancing revenue growth, profitability and long‑term investment
- Excellent communication and influencing skills, with the ability to operate at senior stakeholder level
- Strong analytical capability, using data and insight to drive decision making and performance improvements
- Experience using CRM systems (preferably Salesforce) for pipeline management and forecasting
- Ability to operate effectively across cross‑functional and European matrix organisations
- Experience within Defence, Law Enforcement, Government or similarly regulated sectors
- Knowledge of imaging, video, broadcast or related technologies
- Experience managing strategic accounts or specialist vertical segments
- Familiarity with complex procurement environments or frameworks
- Security clearance or willingness/ability to obtain required clearance
- Drive for Results – Consistently delivers against targets and takes accountability for outcomes
- Customer Focus – Builds deep understanding of customer needs and delivers value‑driven solutions
- Ownership & Accountability – Takes full responsibility for segment performance and business outcomes
- Collaboration & Teamwork – Works effectively across teams, partners and geographies to achieve shared goals
- Commercial Acumen – Makes informed decisions balancing growth, profitability and strategic priorities
- Influence & Negotiation – Builds alignment and drives outcomes across complex stakeholder groups
- Agility & Continuous Improvement – Adapts to market changes and continuously seeks to improve ways of working
- Integrity & Trust – Operates with professionalism and credibility in sensitive and secure environments
The salary for this role is £50k - £60k depending on experience plus £25k OTE, car allowance and company benefits
- The internal job title for this role is: Segment Manager DLE
- #J-18808-Ljbffr
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Manager - Defence & Law Enforcement in Uxbridge
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Business Development Manager - Defence & Law Enforcement at Description Canon UK, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Description Canon UK. Tailor your message to explain why you’re drawn to them and how you can contribute as a Business Development Manager - Defence & Law Enforcement. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Business Development Manager - Defence & Law Enforcement in Uxbridge
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Description Canon UK:When writing your cover letter, make sure to tailor your message specifically for Description Canon UK. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Description Canon UK
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Description Canon UK that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Description Canon UK that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Description Canon UK’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
