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- Tasks: Shape and deliver impactful marketing campaigns across all channels.
- Company: Join a dynamic fashion brand in London with a fresh marketing team.
- Benefits: Enjoy 25 days annual leave, pension contributions, and a collaborative work environment.
- Why this job: Be at the forefront of brand storytelling and make a real impact.
- Qualifications: Experience in integrated marketing campaigns and strong communication skills.
- Other info: Opportunity to thrive in a fast-paced, evolving team.
The predicted salary is between 36000 - 60000 £ per year.
Reports to: Marketing Manager
Department: Direct to Consumer (DTC)
Location: London (on-site)
Contract: Full-time, permanent
About the Role:
This role sits at the centre of how Derek Rose shows up to customers. As Assistant Brand Marketing Manager, you’ll be responsible for shaping and delivering our campaign communications across all owned channels, ensuring every message feels clear, considered and true to who we are. You’ll build communication plans and go-to-market strategies for campaigns and customer messaging, using trade priorities, SEO insights and performance data to define what we say, when we say it, and why it matters. This is a hands-on role that blends strategic thinking with day-to-day execution. You’ll work closely with merchandising, Ecommerce, and channel teams to bring campaigns to life. This is a newly created role joining a newly formed marketing team at Derek Rose. You’ll be joining at a pivotal point of growth, offering a significant opportunity to shape how the function operates — from processes and ways of working to how we plan and deliver campaigns. We’re looking for someone who is comfortable working through change, happy to get stuck in, and motivated by building something new rather than stepping into something already set up.
What You’ll Be Doing:
- Customer & Campaign Calendar: Own and lead the customer communications calendar across the year. Shape compelling customer messaging driven by SEO insights, priority launches, new product moments, strategic pillars and key business initiatives. Work closely with Merchandising to highlight the right products at the right time. Collaborate with channel teams to develop customer communications aligned to wider strategic goals. Lead the creation and delivery of the annual campaigns calendar, ensuring brand storytelling and trade priorities work together.
- Campaign Management & Delivery: Manage the end-to-end delivery of campaigns and customer messaging across all owned channels. Build and manage timelines, critical paths and cross-functional workflows. Track performance and lead post-campaign reporting, sharing insights to inform future activity. Maintain a consistent brand narrative and tone of voice across every touchpoint. Write and review campaign copy where needed. Develop wholesale toolkits that enable partners to amplify key messages clearly and consistently.
- Communications Planning: Develop customer communications across all owned channels, partnering with relevant team leads to ensure consistency and clarity. Translate brand and business objectives into customer plans, with clear KPIs, timelines and deliverables. Apply insight, learnings and best practice.
- Cross-Functional Collaboration: Work closely with Merchandising, Ecommerce and Marketing to ensure campaigns are commercially aligned and launch smoothly. Support wider team initiatives and ad hoc projects as needed. Build strong working relationships across internal teams and external partners.
What You’ll Need:
- Proven experience developing and delivering integrated marketing campaigns within retail or fashion, in a B2C environment.
- You are comfortable taking ownership and confident in doing so.
- Strong communication skills – clear and confident.
- Confidence leading cross-channel communication plans, alongside a willingness to be hands-on with day-to-day execution.
- A forensic eye for detail and quality.
- A track record of delivering measurable results.
- The ability to thrive in a new team with a changing environment, building strong relationships across teams and disciplines.
- Calm judgement, good organisation and a practical approach to getting things done.
What We Offer:
- Pension contribution
- 25 days annual leave, plus
Assistant Brand Marketing Manager in London employer: Derek Rose
Contact Detail:
Derek Rose Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Brand Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want you to show up knowing what makes Derek Rose tick. Tailor your answers to reflect how your skills align with their values and goals.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family to get comfortable with common questions. We suggest focusing on how you can contribute to their campaigns and customer messaging.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Assistant Brand Marketing Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Assistant Brand Marketing Manager role. Highlight your experience in developing integrated marketing campaigns, especially in retail or fashion, to show us you’re the right fit!
Show Your Strategic Thinking: We want to see how you think! In your application, share examples of how you've shaped campaign communications and used data to inform your strategies. This will help us understand your approach to driving results.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate strong communication skills, so make sure your messaging reflects that. Avoid jargon and focus on what makes you a great candidate!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Derek Rose
✨Know the Brand Inside Out
Before your interview, dive deep into Derek Rose's brand values, products, and recent campaigns. Understanding their tone of voice and customer messaging will help you align your answers with what they stand for, showing that you're not just interested in the role but also in the brand itself.
✨Prepare Your Campaign Examples
Think of specific marketing campaigns you've worked on in the past. Be ready to discuss your role in these projects, the strategies you employed, and the results achieved. This will demonstrate your hands-on experience and ability to deliver measurable results, which is crucial for this position.
✨Show Your Collaborative Spirit
Since this role involves working closely with various teams, be prepared to share examples of how you've successfully collaborated in the past. Highlight your communication skills and how you’ve built strong relationships across different departments to achieve common goals.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about the team dynamics, upcoming campaigns, or how they measure success. This shows your genuine interest in the role and helps you gauge if the company culture aligns with your values.
