At a Glance
- Tasks: Shape marketing measurement and implement innovative analytics solutions.
- Company: Join DEPT®, a pioneering growth invention company with a diverse culture.
- Benefits: Competitive pay, remote work options, and opportunities for personal growth.
- Other info: Inclusive workplace with a focus on innovation and career development.
- Why this job: Make a real impact in fintech marketing while working with top brands.
- Qualifications: Experience in BI tools, SQL, and marketing analytics; passion for data-driven insights.
The predicted salary is between 40000 - 50000 £ per year.
Who are we? DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.
Job Purpose: This is an embedded role working directly within the marketing team of a UK Award winning fintech, based at their offices in Canary Wharf. You'll play a hands‑on role in shaping how we measure marketing's true impact — owning the implementation of our attribution model, experimentation programme, and Marketing Mix Models, and turning that into clear, actionable insight that helps us spend smarter. If you're passionate about advertising effectiveness, intellectually curious, outcome-oriented, and ready to step into a role that blends technical depth with commercial impact — this one's for you.
What you'll do:
- Support the strategy and hands‑on implementation of our measurement toolkit, spanning marketing attribution, experimentation, and Marketing Mix Models.
- Work collaboratively with marketing channels, data science, and data engineering teams to help identify and prioritise business needs across our measurement products.
- Play an active role in supporting and mentoring two marketing analysts, contributing to a positive team environment and helping to keep work output high quality and outcome‑focused.
- Support the development of a roadmap for the measurement product, bringing ideas and solutions to the table to help tackle current limitations.
- Contribute to defining best‑practice processes for marketing channel optimisation across our available measurement solutions.
- Take ownership of hands‑on technical development within the attribution model, working in Python, dbt, and SQL to build and iterate on scalable solutions.
- Turn data and model outputs into clear insights and practical recommendations to help improve marketing channel performance and spend efficiency.
- Build expertise across our measurement framework, becoming a reliable point of knowledge for the wider team.
What you'll bring:
- Experience using BI tooling such as Tableau or similar.
- Knowledge/experience using marketing analytics tools such as AppsFlyer, Google Analytics etc.
- Confident SQL skills and ideally some knowledge of Python or similar analytical tooling.
- Understanding of marketing measurement ie attribution, incrementality testing.
- Experience setting up & analysing A/B and incrementality tests (bonus).
Diversity, Equity & Inclusion: At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives. Not sure you meet all qualifications? Apply, and let us decide! We believe in giving everyone a fair chance to shine. We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self‑driven, talented people who never stop innovating. Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world. DEPT® is committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified.
Performance Marketing Analyst (6m FTC/Freelance) employer: DEPT®
At DEPT®, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. Located in the vibrant Canary Wharf, our team enjoys access to cutting-edge tools and global opportunities while benefiting from a supportive environment that prioritises personal growth and development. With a commitment to diversity, equity, and inclusion, we empower our employees to thrive and make a meaningful impact in the world of performance marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Analyst (6m FTC/Freelance)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at DEPT® or similar companies. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! If you’ve got experience with tools like SQL or Python, don’t just mention it—bring examples to the table. Maybe create a mini-project or case study that highlights your analytical prowess.
✨Tip Number 3
Prepare for the interview by diving deep into DEPT®’s work and values. Understand their approach to marketing measurement and think of ways you can contribute to their goals. It’ll show you’re genuinely interested!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Performance Marketing Analyst (6m FTC/Freelance)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Performance Marketing Analyst role. Highlight relevant experience, especially with marketing analytics tools and SQL skills. We want to see how your background aligns with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about advertising effectiveness and how your skills can contribute to our team. Keep it engaging and personal – we love a bit of personality!
Showcase Your Technical Skills:Since this role involves hands-on technical development, make sure to showcase your experience with Python, dbt, and SQL. If you've worked on any relevant projects, mention them! We’re keen to see your technical depth.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Let’s get started on this journey together!
How to prepare for a job interview at DEPT®
✨Know Your Numbers
As a Performance Marketing Analyst, you'll need to be comfortable with data. Brush up on your SQL skills and be ready to discuss how you've used data analytics tools like Google Analytics or Tableau in past roles. Prepare specific examples of how your insights have driven marketing decisions.
✨Show Your Curiosity
DEPT® values intellectual curiosity, so come prepared with questions about their current measurement toolkit and any challenges they face. This shows you're not just interested in the role but also in contributing to their growth and innovation.
✨Demonstrate Team Spirit
This role involves mentoring other analysts, so highlight your experience in teamwork and collaboration. Share examples of how you've supported colleagues in achieving high-quality outcomes and maintaining a positive work environment.
✨Be Ready to Problem-Solve
Expect scenario-based questions where you might need to outline how you'd tackle specific marketing measurement challenges. Think about potential limitations in measurement frameworks and come prepared with ideas for solutions that could benefit DEPT®.
