At a Glance
- Tasks: Create and manage exciting CRM campaigns using Salesforce Marketing Cloud.
- Company: Join DEPT®, a pioneering growth invention company with top-tier clients.
- Benefits: Enjoy flexible working, healthcare options, 25 days holiday, and a supportive buddy programme.
- Other info: Be part of a diverse team committed to positive change and innovation.
- Why this job: Make an impact in a dynamic fintech environment while developing your skills.
- Qualifications: Experience with Salesforce Marketing Cloud and strong coding skills in AMPscript and SQL.
The predicted salary is between 40000 - 50000 £ per year.
DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.
This is an embedded role working directly within the marketing team of a UK Award winning fintech, based at their offices in Canary Wharf. We're looking for an experienced Salesforce Marketing Cloud specialist to join our CRM team on a flexible contract basis. You'll work hands-on to build and execute campaigns and customer journeys, while collaborating closely with our product, marketing, and content teams to keep projects moving and deliver at pace. We are open to either a 3 month fixed-term contract, or freelance.
WHAT YOU’LL DO
- Build, QA, and deploy email and mobile campaigns and journeys end-to-end in SFMC
- Design and maintain multi-step customer journeys in Journey Builder
- Develop and manage automated programmes in Automation Studio
- Create and maintain dynamic content, templates, and assets in Content Studio
- Support push and SMS activity via Mobile Studio
- Write and maintain AMPscript and SQL to power personalisation, segmentation, and data extensions
- Manage data flows in and out of SFMC via file drops, API integrations, and connectors, maintaining clean and reliable data throughout
- Partner with product, marketing, and content teams to scope, plan, and deliver CRM projects
- Build and maintain HTML/CSS email templates to a high standard across clients
- Embed AI tools and practices into day-to-day ways of working to improve efficiency and output quality
WHAT YOU’LL BRING
- Proven hands-on experience with Salesforce Marketing Cloud — Content Studio, Journey Builder, Automation Studio, and Mobile Studio are all areas you know well
- Strong AMPscript and SQL skills; comfortable writing from scratch, not just editing
- Solid understanding of SFMC data architecture and how data moves in and out of the platform
- Knowledge of Salesforce CRM and how it connects to SFMC
- Knowledge of HTML/CSS for responsive email development
- A collaborative, proactive working style — you're comfortable managing your own workload and communicating clearly with cross-functional stakeholders
- Ability to hit the ground running with minimal onboarding
Nice to have:
- Experience in financial services or another regulated industry
- Experience working in a fast-paced or high-growth environment
- Salesforce Marketing Cloud certifications
WE OFFER
- A flexible, hybrid working policy
- The choice of medical healthcare providers (Bupa or Medicash)
- 25 days holiday plus bank holidays and your birthday off each year
- Company pension scheme
- EAP scheme
- Ride to work scheme
- Enhanced family friendly policies
- Buddy Program: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT®.
- A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
- Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
- The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
- Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.
DIVERSITY, EQUITY & INCLUSION
At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives. Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine. We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
CRM Specialist in London employer: DEPT®
DEPT® is an exceptional employer that fosters a dynamic and inclusive work culture, offering flexible hybrid working arrangements and a comprehensive benefits package including healthcare options, generous holiday allowances, and enhanced family-friendly policies. With a strong commitment to employee growth through training and development opportunities, as well as the chance to work with prestigious clients in a pioneering digital environment, DEPT® empowers its team members to innovate and thrive while making a positive impact on the planet.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Specialist in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. This will help you stand out and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice your pitch! Be ready to explain your experience with Salesforce Marketing Cloud and how it can benefit the company. Keep it concise but impactful, so they remember you long after the interview.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace CRM Specialist in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the CRM Specialist role. Highlight your experience with Salesforce Marketing Cloud and any relevant projects you've worked on. We want to see how your skills align with what we're looking for!
Show Off Your Skills:Don’t hold back on showcasing your AMPscript and SQL prowess! Include specific examples of how you've used these skills in past roles. We love seeing candidates who can hit the ground running, so let us know what you can bring to the table.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use bullet points where possible to make it easy for us to read. We appreciate clarity, especially when it comes to your experience and achievements.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you're keen on joining our team at DEPT®!
How to prepare for a job interview at DEPT®
✨Know Your Salesforce Marketing Cloud Inside Out
Make sure you brush up on your Salesforce Marketing Cloud skills, especially in Content Studio, Journey Builder, and Automation Studio. Be ready to discuss specific projects where you've used AMPscript and SQL, as well as how you've managed data flows. This will show that you're not just familiar with the tools, but that you can use them effectively.
✨Showcase Your Collaborative Spirit
Since this role involves working closely with product, marketing, and content teams, be prepared to share examples of how you've successfully collaborated in the past. Highlight your proactive communication style and how you manage your workload while keeping everyone in the loop. This will demonstrate that you're a team player who can hit the ground running.
✨Prepare for Technical Questions
Expect some technical questions during the interview, especially around HTML/CSS for email development and the SFMC data architecture. Brush up on these topics and be ready to explain your thought process when tackling challenges. This will help you stand out as someone who is not only skilled but also analytical.
✨Emphasise Your Adaptability
Given the fast-paced environment of the fintech industry, it's crucial to convey your ability to adapt quickly. Share experiences where you've had to learn new tools or processes on the fly, and how you managed to deliver results under pressure. This will reassure them that you can thrive in their dynamic setting.
