Senior Influencer Manager

This position sits in our Marketing & Technology service based in London. We combine data, technology, creative content, and paid media to crack brands’ business problems & drive revenue through a variety of digital marketing solutions like ad campaigns, augmented reality, and chatbots. Our clients include JustEat Takeaway, The Macallan, easyJet, TikTok, and eBay.

JOB PURPOSE

Are you the go-to person in your circle for the latest trends and buzzworthy creators? Do you find yourself glued to your phone, constantly uncovering the next big thing in the world of social media? If unique, out-of-the-box creative brand strategies are filling up most of your saves, we want you.

You’re the friend everyone turns to for trend advice, the one who seems to have an instinctive radar for pop culture shifts. Whether it’s scouting rising stars on TikTok, analyzing viral moments, or brainstorming innovative ways to use creators in campaigns that defy the ordinary, your creativity knows no bounds. Join us in shaping the future of influencer marketing at DEPT. We are looking for a candidate who possesses strong analytical and strategic skills and has a genuine passion for Influencer Marketing and social media trends.

KEY RESPONSIBILITIES

• Campaign Delivery: Utilise your expertise to ensure seamless, high-impact influencer campaign delivery. Track and optimise campaigns for strong client returns.
• Client Roadmap Development: Strategically shape and evolve the client roadmap, nurturing long-term relationships while identifying reactive opportunities.
• Senior Client Relationships: Own and deepen senior client relationships, acting as a key escalation point and providing regular engagement to support Client Service & Creative teams in account growth strategies.
• Collaboration: Partner with Creative & Paid Social teams to maximise campaign performance and champion the influencer product across business functions.
• Process Implementation: Develop, implement, and refine guidelines and resource planning to enhance operational efficiency where necessary. Collaborate with leadership to address team challenges as they arise.
• SOW Management: Support wider teams to define accurate, profitable SOWs.
• Team Development: Support and develop your direct reports (3), fostering a positive and productive team environment.
• Market Knowledge: Maintain a strong understanding of the influencer marketing landscape, encompassing different platforms, influencer tiers, content formats, and ROI measurement.
• Data Analysis Expertise: Conduct thorough data analysis to evaluate campaign performance and drive strategic decisions, ensuring insights are effectively communicated and leveraged for future initiatives.
• Reporting Proficiency: Strong reporting skills focused on influencer metrics, providing actionable insights that inform clients and elevate campaign success.

WHAT WE ARE LOOKING FOR

• 3+ years of influencer campaign execution and proven experience in managing at least 2 direct reports.
• Agency experience is essential for this role.
• Demonstrable track record of creating and implementing high-performing influencer marketing campaigns.
• Ability to understand and leverage collaboration opportunities with other business lines.
• A natural problem solver with a proactive approach to client solutions.
• Confident, dynamic, and engaging communicator who prioritises quality work and a positive work environment.
• Passionate about developing influencer team knowledge.

WHO ARE WE?

We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients’ problems, no matter where you are in the world.

DEPT is committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified.

DIVERSITY, EQUITY & INCLUSION

At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

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