CRO Consultant

CRO Consultant

Manchester Full-Time 30000 - 42000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: As a CRO Consultant, you'll analyse data and optimise client platforms for better conversion.
  • Company: DEPT is a pioneering digital agency focused on innovation and data-driven solutions.
  • Benefits: Enjoy flexible hybrid work, excellent salary, 26 days holiday, and mental health support.
  • Why this job: Join a culture of creativity, work with diverse clients, and make a positive impact.
  • Qualifications: 2+ years in optimisation consulting, familiar with Google Analytics and A/B testing.
  • Other info: DEPT is a Certified B Corp, committed to sustainability and diversity.

The predicted salary is between 30000 - 42000 £ per year.

CRO Consultant

London, Manchester, Hybrid

DEPT/DATA

DEPT/Data has the mission to help DEPT make the best work in the industry using data to optimise everything we do. This role sits within our Data & AI practice, which includes data strategists, data scientists, engineers and analysts that work alongside DEPT teams around the world across different services – from commerce, to full-funnel media, content engineering to internal operations.

JOB PURPOSE

As a CRO Consultant, you’ll make data-driven decisions, and you know how to clearly visualise user needs and report them to our clients. You know how to use heat maps, user recordings and polls to generate insights and translate them to hypotheses. You define experiments into a roadmap, conduct those and present back the results. You’ll let our designers and developers know what has to be done if you need their support in experiment delivery.

By presenting complex answers in a clear fashion, you\’re able to convince your clients into what optimisations to prioritise. In this way you actively support the data driven development and increasing conversion of the platforms we deliver to our clients.

KEY RESPONSIBILITIES

  • Helping clients define how to measure their digital success (KPIs / Conversion), aligned with their business objectives;
  • Analysing data through (Google) analytics or user feedback (hotjar/contentsquare) reviews, turning data into insights;
  • Benchmarking user journeys against best practices through Heuristic walkthroughs;
  • Conducting deep dive analysis to support backlog priorisation for our clients digital platforms (site/shop/app)
  • Responsible for creating test plans, executing A/B tests and evaluation;
  • Join in (or lead) client workshops;
  • Producing and delivering reports/audits that summarise your findings;
  • Contributing to conversion programmes driving continuous improvements through iterative learning.

WHAT WE ARE LOOKING FOR:

  • Have at least 2 years experience as an optimisation consultant preferably within the digital marketing field;
  • Know your way around Google Analytics, Hotjar and/or content square and tools like VWO or Optimizely;
  • Have a commercial entrepreneurial drive;
  • Have experience at a digital agency (bonus points);
  • Being located and directly available to start working in the UK.

WE OFFER:

  • A flexible, hybrid working policy (2 days from the office, depending on location).
  • An excellent salary based on experience and equal pay policies
  • Pension, free private healthcare, mental health support, and company sick pay scheme.
  • 26 days paid holiday (plus UK Bank Holidays).
  • Help getting you to work with a season ticket loan and cycle to work scheme.
  • Enhanced family friendly policies to support new parents.
  • Social and Cultural Events, plenty of opportunities to connect with colleagues through organised activities and celebrations.
  • Inspirational Talks, bringing the outside in with regular guest speakers and events.
  • Learning and Development, supporting your growth with continuous opportunities to learn and advance.
  • Buddy Programme: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT.
  • A reputation for doing good. DEPT has been a Certified B Corp since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
  • Awesome clients. Whether big or small, local or global — at DEPT you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
  • The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
  • Global annual DEPT Cares Month in which employees come together and donate their skills to support local charities.

WHO ARE WE?

We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, and your team, and giving you the autonomy to solve our client\’s problems, no matter where you are in the world.

DEPT is committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified.

DIVERSITY, EQUITY & INCLUSION

At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.

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CRO Consultant employer: Dept Agency

DEPT is an exceptional employer that fosters a vibrant and inclusive work culture, offering flexible hybrid working arrangements and a comprehensive benefits package including private healthcare and generous holiday allowances. With a strong commitment to employee growth through continuous learning opportunities and a supportive Buddy Programme, DEPT empowers its team members to thrive while working with diverse clients across various industries, all within a dynamic environment that values innovation and social responsibility.
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Contact Detail:

Dept Agency Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land CRO Consultant

✨Tip Number 1

Familiarise yourself with the tools mentioned in the job description, such as Google Analytics, Hotjar, and VWO. Having hands-on experience or even completing online tutorials can give you a significant edge during interviews.

✨Tip Number 2

Prepare to discuss specific case studies where you've successfully implemented CRO strategies. Be ready to explain your thought process, the data you analysed, and the results achieved, as this will demonstrate your practical knowledge.

✨Tip Number 3

Engage with DEPT's content on social media or their website. Commenting on their posts or sharing insights related to their work can help you get noticed and show your genuine interest in the company.

✨Tip Number 4

Network with current or former employees of DEPT through platforms like LinkedIn. They can provide valuable insights into the company culture and the role, which can help you tailor your approach during the application process.

We think you need these skills to ace CRO Consultant

Data Analysis
Google Analytics
Hotjar
ContentSquare
A/B Testing
Conversion Rate Optimisation (CRO)
User Experience (UX) Research
Benchmarking
Heuristic Evaluation
Report Writing
Client Communication
Workshop Facilitation
Problem-Solving Skills
Commercial Awareness
Project Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in optimisation consulting, particularly within digital marketing. Emphasise your familiarity with tools like Google Analytics, Hotjar, and A/B testing methodologies.

Craft a Compelling Cover Letter: In your cover letter, explain why you are passionate about conversion rate optimisation. Mention specific projects or experiences that demonstrate your ability to analyse data and present insights effectively.

Showcase Your Analytical Skills: Provide examples of how you've used data to drive decisions in previous roles. Discuss any successful A/B tests you've conducted and the impact they had on conversion rates.

Prepare for Potential Questions: Anticipate questions related to your experience with user feedback tools and your approach to defining KPIs. Be ready to discuss how you would handle client workshops and present findings clearly.

How to prepare for a job interview at Dept Agency

✨Know Your Tools

Familiarise yourself with Google Analytics, Hotjar, and other relevant tools before the interview. Be prepared to discuss how you've used these tools in past roles to derive insights and drive conversions.

✨Prepare Case Studies

Have a couple of case studies ready that showcase your experience as an optimisation consultant. Highlight specific challenges you faced, the strategies you implemented, and the results achieved to demonstrate your impact.

✨Understand Their Clients

Research DEPT's client base and their industries. Understanding their business objectives will help you tailor your responses and show how you can contribute to their success through data-driven decisions.

✨Practice Clear Communication

Since the role involves presenting complex data in a clear manner, practice explaining your past projects succinctly. Focus on how you communicated findings and recommendations to clients effectively.

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