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- Tasks: Analyse digital performance data and develop actionable insights to enhance user experience.
- Company: Join the Department for Business and Trade, a leader in economic growth and innovation.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Why this job: Make a real impact by optimising digital services and driving user value.
- Qualifications: Experience in data analysis and a passion for user-centric design.
- Other info: Be part of a dynamic team recognised as a top public sector employer.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Reporting to a Senior Performance Analyst, the Performance Analyst will be part of a team with the remit of continuously improving the reporting capability across DBT. Measuring both the macro and micro moments of the user journey and being able to communicate this insight effortlessly to a wide range of audiences to optimise the potential of the digital estate across DBT.
The Performance Analyst also plays an integral role within the wider DDaT Directorate through the collaboration of digital skills and experience in delivering data solutions and analysis to drive continuous improvement and user value. A performance analyst is a numerate role, with experience in analysis or data handling. The role requires responsibility for the accuracy and quality of data and analysis, and how they are used.
As a Performance Analyst you will be part of a high‑performing and dynamic team, responsible for communicating analysis and insight across DBT digital services. You will enable service and product owners to develop performance frameworks and ensure that business solutions are aligned with strategy, business goals and end user needs. You will understand the concept of the different phases of product delivery and be able to plan and run the analysis for these. You will contribute to decision‑making throughout the product life cycle, as well as work in collaboration with user researchers, developers and other roles throughout the product life cycle.
You will be able to identify and apply the most appropriate analytical techniques to bring different sources together to tell a story and involve teams in analytics to increase consensus and challenge assumptions. You will understand and identify who the users are and what their needs are, based on evidence. You will adopt a user‑centric approach and manage competing priorities, collaborating with professions that are focused on user‑centred design (for example, user research, user experience, content, design, business analysis).
Key Responsibilities- Define what “good” looks like by developing performance frameworks aligned to organisational strategy, business objectives and user needs.
- Develop performance analysis projects, selecting the most appropriate methodologies to generate actionable insights.
- Analyse service performance data—primarily from Google Analytics, complemented by other quantitative and qualitative data sources—to identify opportunities for service improvement.
- Collaborate with product teams to assess and enhance the performance of digital services across the product lifecycle.
- Present analytical findings clearly and persuasively, tailoring communication to suit different audiences.
- Apply quality assurance practices to ensure the accuracy, consistency, and reliability of performance data and analysis outputs.
- Develop and maintain dashboards, ensuring key stakeholders, product owners and policy teams have access to timely and relevant performance data.
Digital Performance Analyst in Cardiff employer: Department for Business and Trade
Contact Detail:
Department for Business and Trade Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Performance Analyst in Cardiff
✨Tip Number 1
Network like a pro! Reach out to current or former employees at DBT on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.
✨Tip Number 2
Prepare for the interview by practising your storytelling skills. You’ll need to communicate your analytical insights clearly, so think of examples where you've turned data into actionable recommendations.
✨Tip Number 3
Show off your user-centric approach! Be ready to discuss how you’ve identified user needs in past projects and how that shaped your analysis. This will resonate well with the team’s focus on user value.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the DBT team.
We think you need these skills to ace Digital Performance Analyst in Cardiff
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in data analysis and performance metrics. We want to see how your skills align with the role of a Digital Performance Analyst, so don’t hold back on showcasing relevant projects!
Showcase Your Analytical Skills: Since this role is all about numbers and insights, include specific examples of how you've used data to drive decisions or improvements in previous roles. We love seeing how you can turn data into actionable insights that benefit users.
Communicate Clearly: Remember, you'll need to present your findings to various audiences. Use clear and concise language in your application to demonstrate your ability to communicate complex information effectively. We’re looking for clarity just as much as we are for analytical prowess!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, you’ll find all the details you need about the role and our team there!
How to prepare for a job interview at Department for Business and Trade
✨Know Your Data Inside Out
As a Digital Performance Analyst, you'll be dealing with a lot of data. Make sure you understand the key metrics and tools like Google Analytics. Brush up on your analytical techniques and be ready to discuss how you've used data to drive insights in past roles.
✨Tailor Your Communication Style
You'll need to present your findings to various audiences, so practice adapting your communication style. Prepare examples of how you've successfully communicated complex data insights to non-technical stakeholders. This will show your ability to bridge the gap between data and decision-making.
✨Showcase Your User-Centric Approach
The role emphasises a user-centric approach, so come prepared with examples of how you've identified user needs through data analysis. Discuss how your insights have led to improvements in user experience or service performance, demonstrating your understanding of the user journey.
✨Collaborate and Contribute
Collaboration is key in this role. Be ready to talk about your experience working with cross-functional teams, such as developers and user researchers. Highlight specific projects where your contributions helped enhance digital services, showcasing your teamwork skills and adaptability.
