At a Glance
- Tasks: Lead global clients and develop innovative strategies to drive brand growth.
- Company: Join Carat, a pioneering media agency focused on modern business solutions.
- Benefits: Enjoy a competitive salary, diverse projects, and opportunities for professional growth.
- Other info: Embrace a culture of diversity and inclusion while working in a dynamic environment.
- Why this job: Make a real impact by shaping the future of media and brand strategy.
- Qualifications: Proven experience in strategic thinking and client relationship management.
The predicted salary is between 70000 - 90000 £ per year.
Carat builds modern businesses in media around the people that matter. Modern businesses are built in media, around people. This is what we do. For scaled brands, Carat is the gateway to dentsu. With our bespoke approach to client partnerships, we innovate to drive both immediate performance and longer-term transformation.
We achieve this in three unique ways:
- We understand people better than anyone else, which helps us pinpoint growth audiences and move brands at people speed.
- We combine media, creative, and customer experience to design end-to-end experiences that build brand equity, create value for communities, drive commerce outcomes, and inspire loyalty.
- We pioneer next-gen media outcomes that build modern brands, increase brand power, and benefit society.
We don’t sit back. We pioneer in media, positively advocating for people, business and society in everything that we do.
The Carat strategy team combines craft skills, creative problem solving, and a diverse range of experience to find and address the challenges that we believe hold our clients back from growing as fast and as profitably as they should. All clients in our portfolio have a diverse geographic footprint, combine both traditional and non-traditional growth markets, and boast strong strategic talent that love collaborating on a wide range of projects.
The Senior Strategy Partner is responsible for developing and delivering brilliant cross-disciplinary solutions that elevate the role of media on the business agenda of the clients in their portfolio, for growing the depth and breadth of Carat's partnership with those clients, for managing and developing the strategic talent in their village, for leading strategy on new business pitches, and for supporting the Head of Strategy in setting and delivering the strategy agenda for the agency.
Concretely, this means:
- Elevating the role of communications planning and strategy in our clients' business by providing constructive provocations in the areas of growth audiences, consumer journey mapping, media creativity, end-to-end experience design, and media and marketing effectiveness - all to drive their clients' marketing and commercial ambitions.
- Establishing Carat as an extension of their clients' marketing and business leadership.
- Partnering with senior stakeholders in their clients' media and marketing teams to drive the media, communications, and marketing agenda with best-in-class strategic recommendations.
- Proactively identifying business challenges, developing cross-disciplinary solutions, and successfully selling them as incremental projects / scope.
- Driving thought leadership on the communications planning, marketing, and business challenges and opportunities they believe will unlock new value for their clients.
- Proactively identifying and driving value-creating strategy projects and training initiatives, and doing so in collaboration with the wider Carat global strategy team.
- Leading strategic responses on significant global / cross-market new business pitches.
Key Accountabilities Responsibilities include, but are not limited to:
- Forging strong relationships with senior global clients, helping them identify and understand the key issues facing their business.
- Being vocal and collaborative with clients (having an informed opinion), sharing insight into the changing media landscape, and demonstrating Carat's role within an integrated communication mix.
- Leveraging econometrics, business analytics and past campaign/competitive learnings to develop, refine and deliver media implementation guidelines.
- Driving excellent and appropriate use of insights & planning tools on client briefs to drive business-outcome-focused planning across the media ecosystem.
- Developing creative ideas, media partnerships and innovations based on the communications strategy, and working with various Dentsu specialisms & teams.
- Developing responses & guidance to strategic and campaign briefs from global clients to ensure best in class thinking & global consistency.
- Building a deep understanding of dentsu's strengths, products, and product pipeline to identify incremental growth opportunities for our business as we develop strategic direction for the client.
- Creating and driving a thought leadership agenda that combines the latest and greatest in marketing theory with real-world application and commercial impact.
- Coaching and guiding junior team members on all aspects of planning and strategy.
- Leading strategy on new business pitch responses for Carat as well as the dentsu media service line.
- Own and drive Carat's strategy training agenda, leveraging the best of dentsu where appropriate and creating from scratch where deemed necessary.
- Work with head of strategy to codify strategy team structure, job specs, competency frameworks, and career progression paths.
Professional Skills Overall You will have a strong, proven track record of:
- Ability to work with multiple stakeholders across companies, cultures and countries to drive your agenda through influence.
- Strong skills in persuasion and selling of your ideas and strategies to new and existing clients.
- Skilled in mentoring and developing individuals from a wide variety of disciplines, cultures and backgrounds.
- Excellent ability and proven track record of working with clients at a senior level to advise on the strategic direction of their communications and its ability to deliver business value.
- Best in class strategic thinking with an ability to communicate (written & verbal) strategic and innovative ideas with clarity and simplicity.
- Strong understanding of the role of media in delivering business value for modern brands.
- Cultural awareness, analytical skills, and relentless curiosity.
- Working knowledge of media and communications planning tools and processes.
- Strong understanding of multiple sources for market, consumer and media intelligence.
- Proven track record of identifying and developing insights, measurement and evaluation projects.
- Experience developing marketing and communications strategies for multi-market clients, with a proven ability to marshal multiple countries behind your strategies, driving consistency with local nuances.
Inclusion and Diversity We're proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won't define people by their race, gender, sexual-orientation, age, or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That's what we care about. So, whether you're joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.
Location: London
Brand: Global Carat
Time Type: Full time
Contract Type: Permanent
Senior Strategy Partner employer: Dentsu
Carat is an exceptional employer that fosters a dynamic and inclusive work culture, where innovation and collaboration are at the forefront of our mission to build modern businesses in media. Located in London, we offer our employees unparalleled growth opportunities through mentorship, cross-disciplinary projects, and a commitment to diversity, ensuring that every voice is heard and valued. Join us to be part of a team that not only drives business success but also advocates for positive societal impact.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Strategy Partner
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you tailor your responses and show that you’re genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or mentors to refine your answers and boost your confidence. Focus on articulating your experience and how it relates to the role of Senior Strategy Partner at Carat.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Carat family and ready to make an impact!
We think you need these skills to ace Senior Strategy Partner
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see how much you care about the Senior Strategy Partner position and how it aligns with your career goals.
Tailor Your Experience:Make sure to highlight relevant experiences that showcase your strategic thinking and client management skills. We love seeing how your past roles have prepared you for this opportunity at Carat!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your ideas are easy to understand and directly address the key responsibilities outlined in the job description.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Dentsu
✨Know Your Audience
Before the interview, take some time to research Carat and its clients. Understand their business model, recent campaigns, and how they position themselves in the market. This will help you tailor your responses and demonstrate that you’re genuinely interested in their work.
✨Showcase Your Strategic Thinking
Prepare examples of how you've successfully tackled complex challenges in previous roles. Be ready to discuss your thought process and the strategies you employed. Highlight your ability to combine media, creative, and customer experience to drive results, as this aligns with what Carat values.
✨Engage with Insightful Questions
During the interview, ask thoughtful questions that reflect your understanding of the media landscape and Carat's role within it. Inquire about their approach to client partnerships or how they measure success in their campaigns. This shows that you’re not just passive but actively engaged in the conversation.
✨Demonstrate Collaborative Spirit
Carat values collaboration, so be prepared to discuss how you've worked with diverse teams and stakeholders in the past. Share specific instances where your collaborative efforts led to successful outcomes, emphasising your ability to influence and mentor others in a team setting.
